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Social Media is a Boon to Startups Who Do It Right

Startup Professionals Musings

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that I often see, along the following lines: Diving in without a strategic plan. Not having a social media policy.

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Managing Social Media With Fetch Plus

YoungUpstarts

One of the companies that will feature at the upcoming web and mobile technology startup conference Echelon 2011 is Fetch Plus , a social media and mobile application development company. This then enables companies to rapidly roll out a widespread and pervasive social media footprint through its product. What Could Have Been.

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Social Media is a Boon to Startups Who Do It Right

Gust

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that I often see, along the following lines: 1. Not having a social media policy. Allowing your social media efforts to stagnate.

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Risk-takers and Strategists: Jeremiah Owyang on Long-Term Social Media Planning

ReadWriteStart

Two years ago, 93% of Americans believed companies should have a social media presence. Today, brands are hiring social media specialists for customer support, crowdsourced product development, promotions and even leads generation. Hiring The Right Candidate.

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[Review] YOUtility

YoungUpstarts

It is “massively useful information, provided for free, that creates long-term trust and kinship between your company and your customers” As highlighted in my earlier post , it looks at how we should evolve from securing top-of-mind awareness (eg mass media ads) to frame-of-mind (e.g. In fact, shoppers in 2011 need 10.4

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How to Create an Irresistible Website for Your Restaurant

Up and Running

This is the URL that represents your site, that pops up when customers search for your restaurant and will likely be placing on social media, business cards, etc. Connect your social media profiles. Your Google listing, website, and social media profiles can all showcase the same information in very different ways.

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Seven Things Your Customers Can Do Better Than You

YoungUpstarts

Energize your online and social media marketing. Many firms are getting nowhere with their web and social media marketing efforts. In 2011, Salesforce.com cut traditional lead generation spending by 69 percent while increasing spending on customer videos (by 1,300 percent) and social media.

Customer 168