article thumbnail

Strategy Roundtable For Entrepreneurs: Exciting Companies Lined Up For Microsoft Startup Grant Finals

ReadWriteStart

Having worked on technology licensing businesses, I have a good idea on how challenging those are from a sales cycle and cash flow perspective and, since Abhijit is still running a bootstrapped operation, I asked him about his strategy to manage the long sales cycle and the associated cash flow challenge.

India 123
article thumbnail

The Consumerisation of Enterprise IT is now the Standard

VC Cafe

The consumerisation of enterprise was a big investment trend in 2011-2012. In this Techcrunch article written by Aaron Levie of Box, he refers to it as the rise of enterprise ‘to ys’, citing the acquisition of Yammer by Microsoft for $1.3 “Toys” are new startups attacking a narrow or unattractive segment of the market.

B2B 167
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Cracking The Code: Unveilling of the Bessemer's 10 laws of Cloud.

Cracking the Code

In regards to calculatimg the "Magic Number" - should the amount included as sales and marketing costs match the length of the sales cycle? That is, if a company had a sales cycle of 6 months, should they include the past 2 quarters' of costs and not just the last quarter? sales and marketing. (10).

article thumbnail

Prevailing Wisdom

Mucker Lab

2005 – “Sales cycle is too long for software companies selling to government and educational sector”. 2011 – “There is no network effect in the enterprise software business; it’s not a category we invest in anymore”. (Everything). 2002 – “Consumer electronics is a low margin and highly competitive industry”.

Widget 76
article thumbnail

Prevailing Wisdom

Mucker Lab

2005 – “Sales cycle is too long for software companies selling to government and educational sector”. 2011 – “There is no network effect in the enterprise software business; it’s not a category we invest in anymore”. (Everything). 2002 – “Consumer electronics is a low margin and highly competitive industry”.

Widget 60
article thumbnail

FinTech Innovation Lab Launch Event – June 2, 2011

David Teten

Sales cycle can often go into something like co-development. 2-18 month sales cycle. LYONS: You have to encourage companies to pay attention to these entrepreneurs. At my prior company, we structured programs to encourage doing business with smaller companies. KUNZLE: Push us for fast decision.

article thumbnail

Cracking The Code: Impact of the recession on SaaS.

Cracking the Code

However, if the SaaS & Cloud computing industry is doing relatively well in this downturn, the recession has severely impacted the sales&marketing productivity of these companies, with longer sales cycle, smaller deal size and limited upsells opportunity. sales and marketing. (10). ► 2011. (2).