Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going? When the glass is only.04%

Social Media 352

Social Media Media Viral Audience 352

Both Sides of the Table

SEPTEMBER 17, 2013

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. When I tell audiences that Americans consume 6 hours of video per day people seldom believe me (thus I publish the data). We like sight, sound & motion.

Video 339

Video Technical Review Distribution Aggregator 339

Both Sides of the Table

MAY 7, 2013

Our industry just took one big step towards legitimacy with the hiring of renowned media exec Ynon Kreiz to run Maker Studios. You can’t change media consumption patterns easily. My estimate is that the top 5 YouTube networks will do > $200 million net revenue in 2013 (after Google’s share). hours of TV / day.

Video 320

Video Los Angeles Technical Cofounder CTO Hire 320

ConversionXL

JANUARY 18, 2022

Their predominantly male audience has a problem: fitting a full wallet into their back pocket. Product marketing tells Bellroy that discomfort while sitting is a (literal) pain point for their male audience. Bellroy has built a consistent identity across social media that evokes feelings of adventure, durability, and uniqueness.

Marketing 110

Marketing Product Audience Equity 110

VC Cafe

MAY 4, 2021

The social media giants are racing to introduce their own social audio experiences. With an already existing user base, it’s easier for incumbents to roll out new features to a ready-made audience. Clubhouse attracts competition from every direction. The platforms. A few already launched but several others are in development.

Audio 140

Audio Software Review Open Source Social Network 140

ConversionXL

FEBRUARY 3, 2022

Airbnb learned its audience used Craigslist to list and search for accommodation. For each potential channel, look at: Customer acquisition cost How many customers you can reach Whether the channel reaches the right audience. But it’s not a channel you can scale as easily as LinkedIn , which offers a similar audience.

Retention 113

Retention Marketing Acquisition Channel 113

The Next Web

NOVEMBER 28, 2013

De Correspondent is a Dutch-language, online journalism platform that offers background, analysis, investigative reporting, and the kinds of stories that tend to escape the radar of mainstream media because they do not conform to what is normally understood to be ‘news.’ Jay Rosen (@jayrosen_nyu) April 8, 2013. . called Respondens?—?is

Netherlands 158

Netherlands Campaign Europe Advertising 158

Startup Professionals Musings

OCTOBER 16, 2017

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going? When the glass is only.04%

Social Media 161

Social Media Media Viral Audience 161

Up and Running

NOVEMBER 24, 2020

Engagement is the act of building authentic relationships with your target audience. To help you find the best way to engage with your audience, here are 7 potential strategies you can utilize. They allow you to reach a large target audience on a platform that is very user-friendly and interactive. Build a community or group.

Customer 150

Customer Social Network Channel Technical Review 150

YoungUpstarts

SEPTEMBER 30, 2014

Social media has taken over how people search. In 2013, more than 45 percent of user searching was done through mobile devices. Responsive design for mobile viewers that is easily navigated by touch not scrolling. - Social media engagement , because this is where your customers are reading reviews and checking you out.

SEO 160

SEO Social Media Social Network United States 160

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Jim should know, since he is the president Ignite Social Media , of one of the best known social media marketing agencies.

Social Media 251

Social Media Media Marketing United States 251

YoungUpstarts

MAY 25, 2018

The business began to grow, as did his database of college students, their emails, cell phone numbers, and social media handles. And his biggest project to date just might be Brabble, a Disruptive Technology Company that combines social media and eCommerce with valuable patented technology that drives revenue for customers.

Developer 159

Developer Investment Bankers eCommerce Social Media 159

YoungUpstarts

JUNE 16, 2016

Marketing To Smaller Audiences. When it comes to making sure your marketing has a real impact on your bottom line, you’ll do better to engage smaller audiences instead of trying to appeal to the masses. If you consistently personalize your messages to this audience and treat them like VIPs, they’ll keep you top of mind.

Revenue 100

Revenue Small Business Social Media Technical Review 100

The Next Web

FEBRUARY 1, 2014

Brian Honigman is a marketing consultant, a freelance writer and a social media enthusiast. Innovations in social media and mobile have cultivated an ongoing dialogue and education between consumers and businesses. Melinda Emerson (@SmallBizLady) October 23, 2013. This post originally appeared on Adknowledge.

Leadership 146

Leadership Marketing Social Media Audience 146

YoungUpstarts

MARCH 18, 2015

In 2013, there were 909 million mobile gamers worldwide, nearly half of which resided in the Asia Pacific region, and 146 million of which came from North America. Newzoo, a video game research firm, reported that 2014 revenue for mobile gaming was $25 billion – up 43% over revenues from 2013. How Mobile Gaming Marketing Will Change.

Mobile 100

Mobile North America Marketing Technical Review 100

YoungUpstarts

JANUARY 31, 2013

Social media practitioners and enthusiasts in Singapore, rejoice – Social Media Week Singapore 2013 is upon this month, and will see over 30 free-to-participate events scheduled across 18-22 February. “There has never been a better time to discuss the impact of social media and technology in shaping our societies.

Singapore 145

Singapore Social Media Media Asia 145

crowdSPRING Blog

JUNE 28, 2016

Sure, there are an infinite number of YouTube commercials, product placements, sponsored blog content, and a whole cacophony of other messages being thrown into the interwebs by companies trying to get some brand attention on the daily, but is their target audience really seeing all of these marketing messages? So go ahead.

Marketing 70

Marketing Advertising Social Media Media 70

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going? When the glass is only.04%

Social Media 120

Social Media Media Marketing Viral 120

The Next Web

DECEMBER 17, 2013

Amanda Foley is a writer and marketing associate at audience.io , a New York and London based audience development company. was drawn to when naming her company, which manages the input and output of a startup’s audience. Hoping to become the “Kickstarter for Independent Media”, IndieVoic.es Cofounder of Greenhouse.io

Naming 166

Naming Cofounder New York Taiwan 166

Hunter Walker

MARCH 15, 2018

Reflecting on Jennifer’s assertion, I thought of our experience with theSkimm , one of the most dynamic audience companies out there today and a startup we were fortunate to first back in 2013. Over the past five years, I’ve witnessed theSkimm be underestimated by the venture capital industry, by pundits and press.

Technical Review 71

Technical Review Cap Table Venture Capital Finance 71

The Startup Magazine

MARCH 26, 2020

To learn more about the behaviors and group dynamics of cohesive teams and what you can do to build, nurture and sustain team cohesiveness, check out my 2013 article, Building-Cohesive-Teams. His insights and ideas on leadership have been prominently featured in business books and top national news media.

Leadership 90

Leadership Audience Management Community 90

Duct Tape Marketing

NOVEMBER 1, 2017

Most of the success stories in business marketing circles these days involve product and service companies thinking and acting like media companies. His third book, Epic Content Marketing was named one of “ Five Must Read Business Books of 2013 ” by Fortune Magazine. Why building a loyal audience is key to transforming a business.

Cost 55

Cost Marketing Technical Review Cofounder 55

The Next Web

SEPTEMBER 15, 2013

Over the course of 2013, the API industry has matured a great deal. They should not be trying to generate new revenue streams or reach new audiences through such programs. The key to a successful API program is to know your audience. Your audience is defined by your business opportunity. The bottom line.

API 135

API Audience Dividend Programming 135

The Next Web

DECEMBER 31, 2013

Part of my job as a digital and social media strategist is following expert predictions, in order to better help my clients at Firebrand Group innovate. The end of 2013 saw even more lists of predictions than I’ve ever seen previously – some of which were silly or just plain obvious. Social media is the secret to success.

Media 154

Media Social Media Cofounder Caching 154

Duct Tape Marketing

JANUARY 9, 2014

2013 was an exciting year for small business Internet marketing. We are on the front line of small biz SEO – we have dozens of SEO clients and have seen first-hand how client companies with both active blogs and social media networks handily outperformed their competitors in 2013. Why so late to the party?

SEO 76

SEO Small Business Kansas City Offshore 76

YoungUpstarts

APRIL 23, 2018

He has advocated cryptocurrency since 2013. Not only should you research your industry and make sure there is a demand, you need to build an audience to serve. If you build it, they will not come-garner an audience first. He has worked for more than a decade on developing this skill set and applying it to the digital world.

Entrepreneur 196

Entrepreneur Social Media India Startup 196

Entrepreneurs-Journey.com by Yaro Starak

JUNE 16, 2014

Growing A Blog While Running A Different Business All the time Natalie was working on the production company, she was also publishing to her blog and growing her audience. When social media emerged, she jumped on things like Twitter, using the tools to reach more people. She also runs live workshops in cities around the world.

Founder 108

Founder RSS Social Media Software Review 108

YoungUpstarts

OCTOBER 30, 2019

Never forget that pleasing an algorithm can often mean that you forget your actual audience. When it comes to content, create the website text and images that will resonate with your business audience. The B2B and Social Media. It’s very common to see B2B brands limit their use of social media.

B2B 138

B2B B2C Social Media SEO 138

YoungUpstarts

JULY 11, 2013

Known as the artist who “loves to paint, but not with a paintbrush”, her work has been featured by media around the world including Huffington Post , Wall Street Journal , ABC , CNN and NBC. Hong Yi was named one of Esquire magazine’s 12 Brilliant Malaysians and given the Perspective Global’s 40 Under 40 Designers award; and.

Malaysia 145

Malaysia China Campaign Technology 145

Austin Startup

FEBRUARY 19, 2019

The annual Interactive Festival awards program began in 1997 as the Texas Interactive Media Achievement Awards, and was re-named the SXSW Web Awards the following year. SXSW audiences were among the first to witness the emergence of Twitter when they won the Best New App in 2007.

United Arab Emirates 48

United Arab Emirates Technical Review Switzerland Hawaii 48

Hearpreneur

SEPTEMBER 22, 2021

It drives media attention and fosters customer retention rate, which is why most companies strive to have it in their mission statement. Furthermore, as their company has grown they have always kept their core audience at the front of their mission, which is to help individuals achieve SEO success. 17- Aurora Solar.

Technical Review 124

Technical Review Entrepreneur Software Review SEO 124

The Startup Magazine

SEPTEMBER 23, 2021

Audiences constantly consume information through the different content channels daily. At a time when we are seeing content creators monetize content on social media at new levels, it is clear that Lightricks’ platform has the ability to create a one-stop shop that will be meaningful to its users.”. Startup Journey.

Private Equity 145

Private Equity Developer Venture Capital Merger 145

YoungUpstarts

MARCH 1, 2018

Founded in 2013, Genesis Mining allows users from around the world to mine both Litecoin, a popular digital currency, and other Scrypt-based cryptocurrencies without having to build or use mining rigs of their own. Jeremy Gardner. Gardner is also behind Augur – a blockchain-based market forecasting tool that raised $5.3

Africa 145

Africa Forecast .Net Technology 145

Up and Running

FEBRUARY 26, 2015

Social media has become one of the most important outreach and marketing channels available to brands, which in turn means that it’s important to have a social media strategy as a core part of your overall marketing plan. See Also Social Media Response Flow Chart for Small Businesses. Brands to emulate.

Social Media 60

Social Media Media Marketing Channel 60

crowdSPRING Blog

FEBRUARY 3, 2013

Mercedes Benz, Pepsi, Budweiser, Axe deodorant, Best Buy, Chrysler, and Century 21 real estate are among the advertisers this year ponying up the stratospheric fees hoping that their spot will capture the imagination of a world-wide audience. Inspire your audience. Related posts: Key Digital Marketing Trends For 2013.

Small Business 85

Small Business Viral Marketing Campaign 85

The Next Web

APRIL 3, 2014

Transforming your passionate customers into your company’s marketing team might sound crazy, but just might work — especially when those customers happen to be students with a captive campus audience. With social media marketing taking off, it only makes sense to get your best customers chatting in-person and over social channels.

Programming 141

Programming Social Media Cofounder Channel 141

Up and Running

DECEMBER 16, 2014

With over 30 years of experience, Jennefer is a PR veteran, and was named in 2013 as one of the country’s top 10 CEOs and entrepreneurs by “MadameNoire” magazine. For this presentation, we’re going to go over several, including self-branding, media relations, social media, networking, and speaking engagements.

Public Relations 117

Public Relations Small Business PR Entrepreneur 117