Remove 2013 Remove Lead Generation Remove Revenue Remove Sales
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7 Social Media Tactics Your 2013 Budget Needs to Succeed

www.clickz.com

7 Social Media Tactics Your 2013 Budget Needs to Succeed [Research]. To get your 2013 marketing plans on track to increase revenues, here are seven social media tactics based on solid research that you need now. What other social media-related research are you using to build your 2013 marketing plans and why? Live Events.

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Why Employer-Sponsored Health Insurance Is A Thing Of The Past And What You Should Do About It

YoungUpstarts

Consider this stark statistic: In 2013, as a group, Fortune 500 companies spent more on health insurance than they earned in profits. Opportunities to profit from offering defined contribution solutions include: Increased individual health insurance policy sales. We said it. On its face, this sounds like bad news.

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Marketing Automation: What is it and Why Should I Care?

Duct Tape Marketing

According to a study by The Aberdeen Group, companies that use marketing automation see 53% higher conversion rates than non-users, and an annualized revenue growth rate 3.1% Marketing automation solves the marketers age-old problem of attributing marketing spend to earned revenue. Sounds good, right? It gets better.

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Everything You Need To Know About Designing Valuable Customer Surveys

ConversionXL

Research from the CMO Council & Penton Media in Q4 of 2013 found that only half of the companies surveyed felt they had good transactional, behavioral & customer support data. Plus it gives you an idea of how to organize sales copy on the sales page -> the biggest group first etc. Frequent Buyers.

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Refining your Customer Acquisition Cost (CAC) Ratio

Cracking the Code

to measure the sales ramp; marketing productivity of Cloud businesses. This metric measures the ratio of the annualized additional recurring revenue generated by your sales and marketing investments. The simple formula is based on traditional GAAP financials, available for public companies. This is a rough approximation.

Cost 97
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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

A tax services center could focus on “ prepare 2013 taxes” now, but in September might focus on 3 rd quarter filing services for freelancers. Ask your sales team: How do different product categories do throughout the year? What days are the sale staff present? Let’s take a look at a few examples –. Exercise: image source.

PPC 111
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Practical Advice For Growing Your Software Business w/ Lars Lofgren of KISSmetrics

ConversionXL

Having this data helps on every level from customer on-boarding and client training to content marketing & lead generation. Step 3 – Build A Plan To Increase Sales. Once you have calculated your churn you can build a plan to increase online sales by : Increasing the number of repeat purchases. image source.