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Why GE’s Jeff Immelt Lost His Job – Disruption and Activist Investors

Steve Blank

He sold off slower-growth, low-tech, and nonindustrial businesses — financial services, media, entertainment, plastics, and appliances. During Jeff Immelt’s tenure GE’s stock-market value fell by about half. Its stock is trading where it was 20 years ago. In 2015 Trian Partners, an activist investor, bought $2.5

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Gen Z Making money: From Social Media Influencers to Gig Economy

VC Cafe

Unlike Millennials, who witnessed the introduction and rise of social media, tablets, smartphones and the mobility that allows them to access it all in an instant, Gen Z was born into it. The post Gen Z Making money: From Social Media Influencers to Gig Economy appeared first on VC Cafe.

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19 Psychological Tactics for Successful Crowdfunding Campaigns

ConversionXL

I scoured the academic research on crowdfunding, philanthropy, and helping behavior to understand when and why people donate money (and how you can use those principles in a crowdfunding campaign). Before launching your campaign, build your community reputation. donating to your campaign). Strategy: Trigger Their Self-Awareness.

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Twitter Link Roundup #60 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Why some small businesses have pulled back from social media – [link]. Employee Equity: Restricted Stock and RSUs on #mbamondays – [link]. SPEC Campaign [link].

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Startup Funding – A Comprehensive Guide for Entrepreneurs

ReadWriteStart

Funding is not an indicator of success, irrespective of the impression that you might get from the news and media. The shares given out can either be common stocks or preferred stocks. ? Debt investment. If you remember, Flipkart was valued at 15 Billion dollars in June 2015, but Morgan Stanley slashed its valuation to 5.37

Startup 150
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[Review] Twitter Is Not A Strategy

YoungUpstarts

Rather, effective marketing begins with deep customer insights that translate into a great brand idea that is media-agnostic. I love how it cuts through the fluff of “go digital or die” marketing while proposing a measured way to weave brand marketing into both mass and new media channels. The best engagement ideas are media neutral.

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The Best Free Apps and Online Tools for Entrepreneurs and Obsessive Collectors

Up and Running

And, if you’ve got any tools or apps to add to the list, send me a tweet @candylandau, telling me why you think it should be a 2015 must-install! With drag-and-drop features, dozens of free templates, and the ability to send drip email campaigns, this tool with revolutionize your marketing. Email management tools. Boomerang for Gmail.