Remove 2018 Remove Audience Remove Search Remove Social Media
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6 Ways to Make Sure Your Tech Startup Will Succeed in 2018

Up and Running

Smart startups first delve into an in-depth market analysis where they learn more about their target audience and its pain points. Reputation will be as important as ever in 2018—only now, it’s more about your brand identity spread through digital channels. Use scheduling software for social media and be consistent.

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10 Big Ideas For Small Business Marketing

YoungUpstarts

What are your plans for 2018? Some of these may not fully hit in 2018, but it’s not too soon to get started with them. 2018 isn’t a year to completely throw out everything you’ve learned about marketing before. It’s time to lay the groundwork for voice search. Some will be evolutions of what you’ve heard before.

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6 Medical Professionals Who Are Killing It On Social Media

YoungUpstarts

Social Media is a funny place. Enter the new breed, the doctor blogs, the general medical academic blogs, and the nursing blogs taking social media by the horns and making waves. Did you know that the world’s second-largest search engine is actually YouTube? There is a new breed of blogger (and vlogger!)

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8 Reasons Why You Need A Mobile App

YoungUpstarts

App time made up nearly 20% of total media time in 2017. According to ThinkWithGoogle , 81% of the users search for a product or a service online and 26% of them search for the apps related to that product. People spend more time than ever watching videos or browsing social media. That was push notification.

Mobile 113
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How to Use Social Media for Market Research

ConversionXL

Social media isn’t a perfect source of market research: It’s not a representative sample and, for small businesses, it’s simply too small of a sample. Further, consumers crave communication with brands on social media: 95% of adults between the ages of 18 and 34 are likely to follow a brand through social media channels.

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Businesses Need Your Input, But Can’t Read Your Mind

Startup Professionals Musings

Even the best technology can’t read your mind, which is why a simple Google search often gives frustrating and irrelevant results, and online advertisers bombard you with opportunities of no interest. They neither frequently use nor derive much satisfaction from social media, and would be classified at late adopters of new technology.

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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

In 2018, after two short years and $3 million raised in startup funds, recruitment AI company Ansaro shut down due to bad market fit. Their predominantly male audience has a problem: fitting a full wallet into their back pocket. It defines what you want to communicate to your audience and in what form. Image Source.

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