Startup Professionals Musings

NOVEMBER 17, 2021

Whether you are contemplating an investment in your favorite startup, or a little-known stock on a public exchange, there is “big data” out there that can’t possibly be evaluated by you without predictive analytics. Companies need the same service on partner and acquisition candidates, even vendors. Movie recommendations.

Analytics 248

Analytics Retention Social Media Startup 248

YoungUpstarts

DECEMBER 22, 2020

As you can see, there are different types of fundraising activities to try for your campaigns. This means that before you can wonder whether they can make a donation, check if it’s within their budget to do so by considering their business relationships with other companies, real estate holdings, and even their stock ownerships. .

Developer 179

Developer Metrics Operations Retention 179

Startup Professionals Musings

FEBRUARY 6, 2019

Whether you are contemplating an investment in your favorite startup, or a little-known stock on a public exchange, there is “big data” out there that can’t possibly be evaluated by you without predictive analytics. Companies need the same service on partner and acquisition candidates, even vendors. Movie recommendations.

Analytics 177

Analytics Retention Social Media Campaign 177

Startup Professionals Musings

DECEMBER 1, 2014

Whether you are contemplating an investment in your favorite startup, or a little-known stock on a public exchange, there is “big data” out there that can’t possibly be evaluated by you without predictive analytics. Companies need the same service on partner and acquisition candidates, even vendors. Movie recommendations.

Analytics 257

Analytics Entrepreneur Retention Social Media 257

Startup Professionals Musings

MARCH 12, 2013

Whether you are contemplating an investment in your favorite startup, or a little-known stock on a public exchange, there is “big data” out there that can’t possibly be evaluated by you without predictive analytics. Companies need the same service on partner and acquisition candidates, even vendors. Movie recommendations.

Analytics 246

Analytics Retention Startup Social Media 246

ConversionXL

JUNE 15, 2021

They even used this reputation to ask their customers not to buy their jackets in a groundbreaking anti-consumerism ad campaign : . It must align with the marketing funnel stages (awareness, consideration, conversion, retention) as well as the customer journey. Retention—Inspire engagement. We seek connection and attachments.

Audience 153

Audience Retention Campaign Video 153

Occam's Razor

MAY 2, 2017

#tearsofpain One way of removing silos and focusing on the entire business is to leverage Acquisition, Behavior and Outcome metrics. A small change I’ll make in this post is that when I recommend the metrics, I’ll follow the Outcomes | Behavior | Acquisition structure throughout this post. Hence that’s the macro-outcome.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Startup Professionals Musings

FEBRUARY 18, 2016

Whether you are contemplating an investment in your favorite startup, or a little-known stock on a public exchange, there is “big data” out there that can’t possibly be evaluated by you without predictive analytics. Companies need the same service on partner and acquisition candidates, even vendors. Movie recommendations.

Analytics 120

Analytics Retention Social Media Campaign 120

Duct Tape Marketing

AUGUST 4, 2022

If you’re thinking about social media as the destination for your marketing campaigns, you’re already doing it wrong. 7:44] How do you engrain this idea of conversations not campaigns into your social media team members? [9:46] Is this, I, this notion of thinking conversations, not campaigns. They’re starved for connection.

Social Media 86

Social Media Conversion Media Artificial Inteligence 86

VC Cafe

JULY 21, 2020

If you’re a startup founder, you’re probably looking at Google in some way, maybe in terms of partnership or acquisition, but maybe some level of suspicion and fear. M&A – Acquisitions. how do we improve retention) and Google helps the startups with best practices (i.e. Will they compete with me?

Technical Review 131

Technical Review Startup Early Stage Cloud 131

Austin Startup

MARCH 26, 2019

25 questions that DTC entrepreneurs should ask themselves before scaling customer acquisition So you run a direct-to-consumer (DTC) brand. You just spent a few thousand dollars on advertising and your paid customer acquisition cost (CAC) numbers tested well relative to your best guess for customer lifetime value (LTV).

Technical Review 49

Technical Review Software Review China Acquisition 49

ConversionXL

AUGUST 12, 2016

However it comes with it’s own set of challenges, like retention and churn. Customer Acquisition Cost (CAC). Customer Acquisition Cost refers to the resources that a business uses in order to acquire an additional customer. Identifying and optimizing the biggest acquisition expenses. Optimizing Customer Lifetime Value.

Software Review 48

Software Review Metrics Revenue Acquisition 48

Occam's Razor

FEBRUARY 28, 2017

Company did recover, their stock is doing fine. It also has massively delicious implications in your data, acquisition and retention strategies (ignoring the sweet, heavenly, implications on your customers). This is real, from last week: " Our 2017 goal is to reduce the cost of your display campaigns by 20%. "

Metrics 60

Metrics Analytics Acquisition Naming 60

Occam's Razor

NOVEMBER 15, 2010

Step #2: How good is the acquisition strategy? No company in the Milky Way has succeeded without having a balanced portfolio of acquisition channels (fancy word for source of traffic). Search, Referring Sites, Direct, Campaigns. You can't just rely on search engines or spending money on campaigns. 10% Campaigns.

Web 139

Web Analytics eCommerce Campaign 139

maplebutter.com

JANUARY 8, 2013

Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. Acquisition / Lifetime Value, etc. Press is something you should do once you know your activation / retention metrics are good. It all depends on where you’re at. 9) Think big, HUGE!

Technical Review 44

Technical Review Startup Cofounder Software Review 44

ConversionXL

JULY 11, 2016

Compared to earlier tv-branding campaigns today, memory allocation is scattered across multiple devices and activities at a time. Build acquisition into your product (LinkedIn, TransferWise). Create personas and make them using real data (don’t fall into the stock photo trap). Use marketing to amplify your product.

PPC 48

PPC Analytics Video Non-Compete 48

abovethecrowd.com

JUNE 2, 2021

Paypal famously offered customers $5 to invite a friend, who would then also get $5 as part of a highly successful viral marketing campaign (they actually started at $20, and then reduced it to $10 and then ended at $5). Would that help retention and NPS (Net Promote Score)? Would they be loyal? Damn straight it would.

IPO 82

IPO Customer Matching Silicon Valley 82

ConversionXL

JUNE 19, 2019

Use product lifecycle marketing to map campaigns to the stage of your product. Launch: set the campaign live. Learn: identify tripwires and optimize the campaign continuously. Don’t use cost per acquisition— use the cost to acquire a customer and the retention cost to keep that customer coming back to buy again.

Agile 90

Agile Analytics Algorithm Software Review 90

steveblank.com

JULY 8, 2011

Research, Web prototyping, Testing and Building Tools Lists of Tools from Others HBS Startup Tribe Tools List – from Tom Eisenmann at HBS PBworks startup tools List Startup Foundry tools list Small Business tools list Groups Lean Startup Circle – Google Group for startup advice Startup Weekend – Launch a Startup in 54 hours The Lean (..)

Software Review 110

Software Review Startup Silicon Valley Analytics 110

ConversionXL

APRIL 6, 2016

1 left in stock. Strategy & Testing: The a-ha moment is the tipping point for retention. Fix churn before acquisition – it will flatline growth. The a-ha moment is the tipping point for retention. Day 3 – Analytics, Personalization and Retention. Why retention matters? What Instead?

Retention 48

Retention Algorithm Software Review Conversion 48

www.vccafe.com

MARCH 11, 2013

Campaign Monitor. great web customer acquisition tutorials. web analytics measure marketing campaigns. SEO and campaign management tool. customer retention, churn reduction, lifetime value. Campaigner - email marketing suite. Campaign Monitor â?? London Stock Exchange. Login System. SEMRush â??

Software Review 53

Software Review Technical Review Startup 53