Startup Lessons Learned

SEPTEMBER 22, 2008

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Both Sides of the Table

DECEMBER 27, 2011

When they look at buying your company they often think in terms of “how long will it take until I earn back the profits to pay for my acquisition price?” Internet scale. The first company represents a normal software company that sells its products directly (either via sales staff or directly off of the internet).

Startup 418

Startup Revenue Technical Review Flash 418

Up and Running

APRIL 17, 2018

Retention: the customer is satisfied with your product and or your brand and continues to patronize your business. On the other hand, if the customer has already gone through the first part of the funnel and purchased a product from you, how can you maintain your relationship to increase retention and even turn your customers into advocates?

SEO 80

SEO eCommerce Analytics Software Review 80

ConversionXL

AUGUST 19, 2016

Inspired by the movie ‘Moneyball,’ MoneyBall syndrome refers to the fact that companies aren’t looking into the right metrics when measuring the effectiveness of their mobile website. Some marketers try looking at conversion as a solo metric of determining how their CTAs perform on mobile. Revamp Mobile Metrics to Combat Moneyball.

Mobile 48

Mobile Technical Review Software Review Metrics 48

Duct Tape Marketing

AUGUST 23, 2023

Lloyed explores the intricate art of harnessing the community’s strength as your ultimate acquisition channe l, brand differentiator, feedback source, retention lever, and catalyst for transformative change. It's as simple as that, and that is what metrics are to me. 04:01): You find other people and they come together.

Community 53

Community Kuwait Cofounder Bootstrapping 53

ReadWriteStart

AUGUST 26, 2022

He focuses on investments in fintech, the internet, and software. The vast majority of their customer acquisition is word of mouth. When you put those two things together, you get high-quality customers, high LTV, and acquisition at super low costs. But stuff like retention is super important. Jonathan Siddharth .

Partner 132

Partner Cofounder Retention Acquisition 132

Steve Blank

MARCH 4, 2014

Facing continuous disruption from globalization, China, the Internet, the diminished power of brands, changing workforce, etc., They measure their success on metrics that reflect success in execution, and they reward execution. These metrics stack the deck against a company that wants to invest in long-term innovation.).

IRR 335

IRR Startup Business Model Agile 335

ConversionXL

JANUARY 8, 2018

Search Engine Optimization (SEO) is one of the biggest levers that a business can use within their acquisition strategy as part of their Growth goals. You’re likely familiar with the different Growth frameworks like AARRR (Acquisition, Activation, Retention, Referral, Revenue). It all start with Acquisition.

SEO 134

SEO Metrics Analytics Search 134

abovethecrowd.com

OCTOBER 1, 2013

Over 13 years ago, in March of 2000, I wrote a blog post titled “ The Most Powerful Internet Metric of All. ” The key thesis was this: if an Internet company could obsess about only one metric, it should be conversion. Customer acquisition efforts are pervasive in our industry.

Metrics 93

Metrics Conversion Internet Acquisition 93

Ben's Blog

JULY 20, 2011

Unfortunately, the metrics that I set did not capture those priorities. At a basic level, metrics are incentives. By measuring quality, features, and schedule and discussing them every staff meeting, my people intensely focused on those metrics to the exclusion of other goals. At HP, we were highly focused on results.

Hockey Stick 78

Hockey Stick Management Employee Retention 78

Startup Lessons Learned

APRIL 14, 2009

Every board meeting, the metrics of success change. Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. Time-to-complete-a-sale is not a bad metric for validated learning at this stage. April 15, 2009 3:48 PM Knowist said.

Customer 167

Customer San Francisco Lean Hockey Stick 167

ConversionXL

JANUARY 18, 2022

In this example, HubSpot engages with praise and feedback it receives, strengthening customer relationships : While the internet has enabled people to advocate for the brands they love, it’s also empowered them to share negative feedback and lodge complaints. Customer acquisition cost. Customer lifetime value (LTV).

Equity 94

Equity Marketing Social Media Software Review 94

Startup Professionals Musings

JANUARY 17, 2022

Pick a single metric that is the focus for all growth. Today’s world is full of metrics leading to business growth, including customer logins, revenue per customer, retention, and average solution price. For many companies, the long game is choosing the right strategic partners and acquisitions. Less is more.

Startup 361

Startup Social Media India Acquisition 361

Ben's Blog

MAY 15, 2020

What are those metrics? Andrew : If you are a travel company right now, I think you’re seeing very specific metrics dropping. As a result of that, all of those metrics go up. You’re seeing across-the-board higher conversion rates, more time in the apps, and as a result, more acquisition.

Founder 36

Founder Conversion Technical Review Cash Position 36

This is going to be BIG.

MARCH 30, 2015

Most internet opportunities were of modest scale – often worth pursuing – but not usually worth taking public. Because most internet business concepts were not capable of productively employing tens of millions of dollars of venture capital does not mean they were bad ideas." In other words, good ideas were oversold as big ideas.

Hockey Stick 60

Hockey Stick Valuation Startup Maryland 60

www.ere.net

JULY 15, 2012

Common reason for failure: no metric or feedback mechanism to measure the percentage of applications that were routed to the wrong job. Common reason for failure: the absence of a metric or feedback mechanism to measure the percentage of applications that were misclassified or that advanced without meeting minimum standards.

Hiring 57

Hiring Metrics Search Widget 57

Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. Retention competition is how you get people to come back to your app. So what can you do?

San Francisco 68

San Francisco Lean Retention SEM 68

Gust

NOVEMBER 4, 2011

Never missing an opportunity for a good war story, I’d like to revisit one high-profile transaction, the $650 million acquisition of MySpace by Fox Interactive Media in 2005, on which I spent many sleepless nights along with the rest of the deal team. Read on for a fuller explanation. Intermix and its advisors weren’t fools.

Valuation 98

Valuation Pre-Money Valuation Merger Vesting 98

Startup Lessons Learned

MARCH 24, 2009

Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. Unfortunately, its easy to lose track of positioning effects when optimizing for a single metric.

Metrics 88

Metrics San Francisco Lean Viral 88

Up and Running

JANUARY 23, 2018

Scour the internet and glean as much information as possible by looking at the latest trends. In other words, focus a good amount of effort on customer retention rather than customer acquisition. The advantage of this process is that each metric can be tweaked as the sales process is ongoing.

Sales 82

Sales Metrics Business Plan Networking 82

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Conversion rate.

Analytics 106

Analytics Metrics Channel Campaign 106

ConversionXL

OCTOBER 4, 2021

It’s a proverb as old as the internet, probably older. Over a third of email marketers struggle with acquisition and close to a half say increasing engagement is their number one challenge. Building loyalty starts with what you do post-purchase and continues with retention emails. It’s also true. And more relevant than ever.

Email 136

Email Customer Marketing Software Review 136

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 17, 2011

As a preamble to the metrics, it’s useful to know what you’re measuring and why it’s vital. We had a spike in this metric in February at WP Engine when our Internet provider themselves had a datacenter-wide catastrophe which brought us down for twelve hours; of course not all spikes will have such obvious causes.

Business Model 245

Business Model Metrics Engineer Technical Review 245

Startup Professionals Musings

APRIL 15, 2019

Pick a single metric that is the focus for all growth. Today’s world is full of metrics leading to business growth, including customer logins, revenue per customer, retention, and average solution price. For many companies, the long game is choosing the right strategic partners and acquisitions. Less is more.

Social Media 218

Social Media India Acquisition China 218

Occam's Razor

FEBRUARY 28, 2017

To ensure customer delight was delivered in a timely manner, it was also decided that Average Call Time (ACT) would now be The success metric. The success metric, ACT, did go down. That ACT was an activity metric was terrible – if you have a The success metric, it should always be an outcome metric. Another issue.

Metrics 60

Metrics Analytics Acquisition Naming 60

Startup Professionals Musings

OCTOBER 11, 2013

Most existing metrics and analytics for measuring customer satisfaction and loyalty, including the popular Net Promoter Score (NPS), don’t distinguish between recommend messages to others (word-of-mouth), detract messages, or no message. Here are four basics that always apply: Customer retention is priority number one.

Customer 242

Customer Retention Analytics Acquisition 242

Occam's Razor

APRIL 21, 2014

Find campaigns where they are spending most money, lower the bounce rate and reduce acquisition cost. I believe these two posts with a collection of some of my favorite metrics will inspire you: 1. Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies 2. Fruition Internet Marketing. Earn more affection.

Analytics 131

Analytics Marketing Campaign Metrics 131

Startup Professionals Musings

APRIL 14, 2017

Pick a single metric that is the focus for all growth. Today’s world is full of metrics leading to business growth, including customer logins, revenue per customer, retention, and average solution price. For many companies, the long game is choosing the right strategic partners and acquisitions. Less is more.

Social Media 163

Social Media India Acquisition China 163

Startup Lessons Learned

DECEMBER 14, 2009

A business that strives for something like this should absolutely be charging money from day one, in order to establish baselines for their two key metrics: CPA (the cost to acquire a new customer) and LTV (the lifetime value of each acquired customer). This is the simplest ecosystem and simplest driver of growth. Sorry about that.)

Customer 156

Customer San Francisco Viral Lean 156

maplebutter.com

JANUARY 8, 2013

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. 10) Metrics.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

ConversionXL

MARCH 15, 2016

And only a little over 25% of SaaS companies with less than 10K users spend money on user acquisition. It means that user retention becomes even more important. If users are not onboarded properly, the chances of retention are minimal. For example, Facebook has a seven friends in ten days metric. So, what does that mean?

Mobile 48

Mobile Retention Email Software Review 48

The Next Web

FEBRUARY 13, 2014

It has increased retention by 32 percent. Not only does Mixpanel give us incredibly valuable insights into trends, usage, funnels and retention of our users as a whole, but also it lets us dig deep into specific users to serve them better. RJ Metrics. Intercom then sends us an email with the lifetime value, location, etc.,

Management 123

Management Customer Product Retention 123

Up and Running

MARCH 11, 2015

That moves into the customer acquisition strategy. This includes again another acronym I’m going to share, CAC, the cost to acquire a customer, the customer acquisition cost. Are you doing an acquisition? Food, technology, bioscience, services, you need to know the metrics for your model. Are you landing a big sale?

Technical Review 60

Technical Review Software Review Due Diligence Exit Strategy 60

Startup Lessons Learned

DECEMBER 16, 2008

We were trying to broaden the conversation beyond just viral customer acquisition. Our goal is to understand the metrics, mechanics, and levers of engagement. I wrote about this challenge for iPhone developers, in an essay on retention competition : the battle over what icon the user will click when they go to the home screen.

Viral 140

Viral San Francisco Lean Continuous Deployment 140

Lightspeed Venture Partners

DECEMBER 3, 2010

Before I try gazing into my crystal ball to see what 2011 will bring for the consumer internet industry, let me first see how I did on last years predictions: 1. The key driver of this renewed confidence from brand advertisers is better measurement of brand metrics that can show the impact of online advertising beyond clickthrough.

Internet 113

Internet eCommerce Advertising Flash 113

ConversionXL

OCTOBER 30, 2021

However, with every new technology, channel, and distraction served up by the internet, that journey becomes less linear, and the traditional funnel becomes less relevant. You can do this by tracking metrics and user behavior. Cost per acquisition (CPA). Four marketing funnel KPIs to track. Lifetime value (LTV).

Customer 140

Customer Marketing Social Media CPA 140

steveblank.com

JULY 8, 2011

Reply Quora , on March 12, 2011 at 12:54 am said: What are the free software tools and online services one should leverage for an internet start-up just getting started from an idea?… This video should be the gold standard in explaining contract terms. Thanks for your work. I have lots to go through!

Software Review 110

Software Review Startup Silicon Valley Analytics 110