venturedig.com

NOVEMBER 1, 2009

The business models within the social media realm are much different than traditional businesses. In social networking, they’re ever-changing, backed by eye-opening revenue and have very little documentation. The two major forms of this are CPC (cost per click) and CPA (cost per action or acquisition).

Social Network 55

Social Network Business Model Networking CPA 55

Up and Running

JULY 26, 2016

Between January 2015 and January 2016, we grew our platform Slidebean from $1K to $20K in monthly recurring revenue. Getting the first tracks of revenue is one of the toughest processes of building a startup. Cost of Acquisition (CAC): The total cost of acquiring a user through a given channel.

Revenue 60

Revenue Acquisition Channel Campaign 60

Startup Professionals Musings

MARCH 20, 2020

Every entrepreneur thinks he can relax a bit after his business model is proven, funding is in place, and revenues are scaling as projected up that hockey-stick curve. Unfortunately, the mainstream customers who can really drive revenue care more about price. Customer acquisition gets harder and more expensive.

Hockey Stick 307

Hockey Stick Guerilla Acquisition Revenue 307

Software By Rob

JANUARY 25, 2012

That I’ve had a few “exits” and instead of hunkering down and writing code for 6 months I opted to talk to a few of my buddies at the yacht club and purchase a primed and growing social network for somewhere in the mid-seven figures. But within 24 hours we were off and running, discussing a potential acquisition.

Acquisition 63

Acquisition Software Review Fresno Algorithm 63

SoCal CTO

MARCH 5, 2007

However, Elgg could power 100,000 networks and it would make no difference - there is no revenue stream as we give everything away under a GPL license. Common revenue streams are consulting, training, support, customization, upgraded versions for corporate applications, etc.

Open Source 150

Open Source Business Model Technical Cofounder Southern California 150

Both Sides of the Table

DECEMBER 5, 2010

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

Social Network 318

Social Network Networking Internet Technical Review 318

The Equity Kicker

MARCH 16, 2012

Mergers and acquisitions have a notoriously high failure rate and as a result investors knocked a couple of percent off Cisco’s share price yesterday following the announcement of their $5bn acquisition of NDS Group. This is the money quote: Many acquisitions fail.

Acquisition 104

Acquisition Merger Social Network Revenue 104

ConversionXL

FEBRUARY 12, 2019

In my daily work with ecommerce brands, I see two types of companies: The first type focuses on acquisition and conversion. Overall acquisition costs for both B2C and B2B have gone up by 50% in the past five years. Cohort analysis can be done for revenue, churn, viral word of mouth, support costs, or any other metric you care about.

Retention 126

Retention Analytics Campaign eCommerce 126

ReadWriteStart

MARCH 24, 2011

First up, Priyanshu Harshavat, from Evanston, Illinois, presented Socioclean , a service for cleaning up your reputation on social networks. Chris is primarily trying to assess his customer acquisition strategy, which requires that people see the game being played. His customer acquisition strategy, however, needs a lot of work.

Illinois 114

Illinois Entrepreneur Silicon Valley Chicago 114

Agile VC

MAY 26, 2011

Online social networking is a concept still being evangelized even in Silicon Valley… Friendster is in private beta (wasn’t until Oct 2003 they received Google acquisition offer which they turned down for Kleiner/Benchmark round). This is my 2nd time trying this, first time was in 1999. A lot has changed.

Term Sheet 178

Term Sheet Silicon Valley Technical Review Social Network 178

The Startup Magazine

SEPTEMBER 23, 2021

The creator economy has changed the way we, as a society, experience social networks. In total, the prolific app developer has accumulated over 500 million downloads worldwide across Android and Apple users, bringing its 2021 revenue to date up to the $200 million mark. Platform and Scaling Vision.

Private Equity 131

Private Equity Developer Venture Capital Merger 131

Agile VC

JUNE 5, 2011

They’ve grown from nothing to >$2B in revenue in 30 months time, making the company among the fastest growing businesses in the histroy of the world. How They Do It: Build email list of consumers interested in local deals (mainly via paid search & social network ads), sell coupon programs to merchants via telesales.

North America 100

North America Chicago Boston Silicon Valley 100

Hearpreneur

JANUARY 30, 2022

Thanks to Adam Wood, Revenue Geeks ! #7- The traditional push marketing approach has given way to a new approach that entails engaging customers through social networking, blogs and video. In 2022, every business that adapted and survived the pandemic will realize the importance of increasing revenue through online sales.

Entrepreneur 127

Entrepreneur Green Technical Review Social Media 127

Startup Professionals Musings

SEPTEMBER 26, 2014

Every entrepreneur thinks he can relax a bit after his business model is proven, funding is in place, and revenues are scaling as projected up that hockey-stick curve. Unfortunately, the mainstream customers who can really drive revenue care more about price. Customer acquisition gets harder and more expensive.

Hockey Stick 263

Hockey Stick Guerilla Acquisition Revenue 263

Austin Startup

APRIL 25, 2017

Revenue needs to grow 20x, and margins must expand dramatically. I won’t dive into cost structure in this blog post, but let’s think through how Snap could grow revenue 20x. I won’t dive into cost structure in this blog post, but let’s think through how Snap could grow revenue 20x. Global smartphone revenue is about $420B.

Valuation 48

Valuation Technical Review Social Network Forecast 48

SoCal CTO

MARCH 22, 2007

Its also been interesting to see the interaction of tools involved - Social Networking, Blogging and a Discussion Group. The level of resumes we get through our LinkedIn networks is top notch. Weve also found that other social networks such as FaceBook and MySpace to have almost no results when it comes to recruitment.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

Startup Professionals Musings

MARCH 3, 2018

Every entrepreneur thinks he can relax a bit after his business model is proven, funding is in place, and revenues are scaling as projected up that hockey-stick curve. Unfortunately, the mainstream customers who can really drive revenue care more about price. Customer acquisition gets harder and more expensive.

Hockey Stick 130

Hockey Stick Guerilla Acquisition Revenue 130

SoCal CTO

FEBRUARY 17, 2007

When I recently was looking to find people who had experience with using social networks to reach people for what might be considered guerilla marketing efforts, again LinkedIn worked great. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

Both Sides of the Table

JULY 29, 2010

People buy companies for 3 primary reasons: 1) they want the management team / talent 2) they want the technology or 3) they want the market traction (revenue, customer base, profits, etc). In the era of social networking if you can’t figure out how to get intro’d to me you probably aren’t cut out to be an entrepreneur.

Venture Capital 282

Venture Capital Term Sheet Valuation Stock Options 282

ConversionXL

MARCH 3, 2016

You should have acquisition metrics, behavioral metrics and result metrics no matter what. Acquisition Custom Reports. Visitor Acquisition Efficiency Analysis Report. It was deeply frustrating to keep track of social networks (they come and go every day!). Metrics by Day of Week Name & Time of Day.

Analytics 48

Analytics Customer PPC Metrics 48

ConversionXL

SEPTEMBER 9, 2021

Brand consistency can increase revenue by 33% , as it connotes familiarity and builds trust. Each profile should also be consistent with the social network. For example, Mailchimp’s avatars are the same across its social accounts. Are logos identical, branding the same, and descriptions and URLs present and correct?

Social Media 142

Social Media Media Developer Marketing 142

Both Sides of the Table

APRIL 14, 2012

…” I’ll write soon on my views of why I believe Instagram took off as a social network and what I think comes next. Instagram happens to be one of the few social networks I regularly use along with Twitter. Your $200 million “small acquisition” is a cool 60% of all of their cash.

Valuation 316

Valuation Balance Sheet Dilution Term Sheet 316

Steve Blank

MARCH 18, 2011

VC’s worked with entrepreneurs to build profitable and scalable businesses, with increasing revenue and consistent profitability – quarter after quarter. With Netscape’s IPO , there was suddenly a public market for companies with limited revenue and no profit. 1970 – 1995: The Golden Age. Thus began the 5-year dot-com bubble.

Internet 335

Internet IPO Silicon Valley Agile 335

BeyondVC

JANUARY 31, 2008

First of all, Google announced some amazing numbers growing its revenue over 50% and its earnings around 17%. One note that many in the blogosphere seemed to pick up on is the higher cost of traffic acquisition from partners and the fact that social networking is not delivering results as expected( read Between the Lines for more).

Social Network 68

Social Network Networking Advertising Acquisition 68

ReadWriteStart

MAY 3, 2011

and SEO as two of the most effective and affordable customer acquisition strategies. and an affiliate program would also help with customer acquisition. Arun Ravi from San Francisco, California, discussed inCircled , a proposed new social network that would be significantly more selective about only involving 'inner circle' friends.

Acquisition 115

Acquisition SEO San Francisco Affiliate 115

Startup Professionals Musings

NOVEMBER 1, 2015

Every entrepreneur thinks he can relax a bit after his business model is proven, funding is in place, and revenues are scaling as projected up that hockey-stick curve. Unfortunately, the mainstream customers who can really drive revenue care more about price. Customer acquisition gets harder and more expensive.

Hockey Stick 120

Hockey Stick Guerilla Startup Acquisition 120

VC Cafe

JULY 27, 2021

Users are flocking to multiplayer 3D universes such as Fortnite and Roblox that allow people to interact with 3D content and use it to represent their identity – these are the new 3D social networks. According to the Global Entertainment & Media Outlook 2021–2025 report by PWC, Worldwide VR content revenue surged 31.7%

Cofounder 183

Cofounder Mobile Revenue Cloud 183

crowdSPRING Blog

OCTOBER 10, 2018

If you want to supercharge your marketing and accelerate growth and revenue, you’ll love this guide. Messaging has eclipsed social networks in popularity. Kim explains: There are more daily active users of popular messaging applications than social media applications, yet less than 1% of companies are doing chat marketing.

Marketing 87

Marketing Software Review Campaign Widget 87

ReadWriteStart

JANUARY 13, 2011

We started this week's One Million by One Million roundtable with a discussion of online advertising trends, looking at them from the perspective of cost-effective customer acquisition and brand building, as well as entrepreneurial opportunities. You can find more on the topic on my blog at Top 10 Online Advertising Trends For The Decade.

Advertising 116

Advertising SMS Entrepreneur Silicon Valley 116

The Equity Kicker

DECEMBER 2, 2014

More importantly, having money coming in the door puts you in a much more powerful position when it comes to your next round of funding or acquisition talks. Done right, charging money can actually accelerate growth, not impede it, because then you have something to fuel marketing costs with.

Startup 121

Startup Acquisition eCommerce Social Network 121

Startup Professionals Musings

JANUARY 16, 2011

He says that you should never consider a public offering unless you are confident that the company will deliver increasing profits and revenue after the offering, so that the public buyer can anticipate a gain. Do you need the IPO for your acquisitions strategy? Draper III, in his new book titled “ The Startup Game.” Marty Zwilling.

IPO 223

IPO Social Media Media Exit Strategy 223

The Equity Kicker

APRIL 11, 2012

I’m just back from a week skiing and visiting relatives and the big news whilst I’ve been away is undoubtedly Facebook’s $1bn acquisition of Instagram. The question on everyone’s lips is, of course, ‘how come a two year old startup with no revenues is worth $1bn?’.

IPO 110

IPO Valuation Forecast Acquisition 110

Duct Tape Marketing

AUGUST 24, 2022

Obviously I want to track various, uh, social networks. If I'm on five different social networks, now I'm gonna get a little more granular, which one of them's actually starting to send us some traffic. We can back that then into the cost of client acquisition. And then finally keyword ranking.

Marketing 93

Marketing Metrics Analytics Social Media 93

YoungUpstarts

OCTOBER 14, 2016

Millennial small business owners work long hours, but their dedication is paying off – 83 percent experienced growth in revenue for their business over the past year, compared to 70 percent of respondents across all age demographics. Stay active in your alumni networks and seek out mentors. Focus on sales and marketing. Stay flexible.

Small Business 100

Small Business Entrepreneur Social Media LLC 100

Both Sides of the Table

FEBRUARY 21, 2010

I believe that many social networks confused this idea. This no doubt led to the acquisition of AdMob by Google and Quattro by Apple. Social networks continue to drive conversion of marketers. initially captured the Internet portal revenues by aggregating eyeballs. Not necessarily in the shopping mindset.

Advertising 284

Advertising Las Vegas Affiliate RSS 284

The Equity Kicker

NOVEMBER 17, 2015

Facebook has mostly moved via bold acquisitions, starting with $1bn for Instagram six weeks before their IPO, moving the through $24bn for WhatsApp, before paying $2bn for Oculus. That’s four of the six largest social media properties on the planet, and they’re all still growing.

Social Media 60

Social Media Acquisition Curation IPO 60

Up and Running

JULY 15, 2014

They tell me things like, “My market is everyone who eats dessert,” or, “Everyone in my community who drives a car,” or, “Anyone in the world who uses social networks.”. From there, they can create a marketing plan that helps them reach this market (also known as customer acquisition strategy ).

Marketing 122

Marketing Forecast .Net Business Plan 122