ConversionXL

SEPTEMBER 9, 2021

In the past, it was possible to achieve these goals through promotion and advertising. Today’s social media users are more discerning about where they place their trust. With a social media content strategy rooted in relationships and communication. Build a new social media marketing strategy from what you already have.

Social Media 142

Social Media Media Developer Marketing 142

Both Sides of the Table

DECEMBER 22, 2011

Often major customers defect en masse to the new entrant as they realize that the huge price premium is not justified by the product differentials. I met with our network experts to figure out whether we could launch a competing service. They are bringing deflationary economics to local advertising.

Non-Compete 386

Non-Compete Startup Internet Cost 386

Transformify

OCTOBER 3, 2018

Either they can't acquire new clients or collect payment from the existing customers or they fail to develop their skills and differentiate themselves from the competition. An opportunity to earn well (a freelancer can earn more than his or her office colleague depending on her/his skills, network and marketing strategy).

Software Review 67

Software Review Bankruptcy Portfolio Advertising 67

Lightspeed Venture Partners

DECEMBER 3, 2010

While the amount of social gaming on other social networks, especially the Asian networks, has significantly increased over the course of the year, the vast majority of social gaming still takes place on Facebook. Brand advertising starts to move online, boosting premium display, video and social media.

Internet 114

Internet eCommerce Advertising Flash 114

YoungUpstarts

JUNE 16, 2013

As part of the agreement, Exploit Technologies will work together with ANN , a network of national daily newspapers published in Asian cities, on various initiatives covering joint technology development, exchange of technological information, as well as on marketing campaigns. Image credit: Exploit Technologies, A*STAR ].

Singapore 140

Singapore Asia Networking Technology 140

VC Cafe

MAY 29, 2022

Snap’s stock plunged 40% last week after Evan Spigel announced the company will miss revenue targets, which raises questions about other ‘advertising powered’ social networks. Big tech (Google, Meta, Microsoft, Amazon, Apple) have implemented a temporary hiring freeze. Notable tech layoffs (source: Protocol ).

Venture Capital 183

Venture Capital Early Stage Valuation Startup 183

Mike Michalowicz

FEBRUARY 11, 2013

Social media is about connecting with the people in your niche: customers, potential customers, people who are interested in what you do, or who share similar interests and circles or hubs with you. It’s about building relationships and networking, not selling, although that does come as a result. Social media isn’t new.

Small Business 167

Small Business Marketing PR Social Media 167

reidhoffman.org

NOVEMBER 12, 2013

This gave me an idea: I could help many more entrepreneurs by making the deck available not just to the Greylock network of entrepreneurs, but to everyone. Friendster’s valuation set the tone for the entire social networking space. The graphic we chose emphasizes that it is a network of people. Why is it valuable?

Entrepreneur 111

Entrepreneur Revenue Viral Networking 111

Startup Professionals Musings

DECEMBER 1, 2017

As an experienced business advisor, here is my current summary, with some of the pros and cons or special considerations for each: Product is free, revenue is from advertisers. The challenge is to get the first million customers, before advertisers will sign up. Facebook spent $150 million getting started.

Revenue 166

Revenue Affiliate Advertising Retention 166

Austin Startup

APRIL 25, 2017

This begs the question: how much time do users spend in Snapchat today compared to other social networks, and how will that number change over time? While not all of our investments will pay off in the long run, we are willing to take these risks in an attempt to create the best and most differentiated products in the market.”

Valuation 48

Valuation Technical Review Forecast Social Network 48

Occam's Razor

FEBRUARY 3, 2014

According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network as of mid-2013. Some use the display advertising options on YouTube, but are not sure what value those ads deliver (and how to think of them in context of web display ads or even TV). It is a social network (like Facebook). They do TV?

Analytics 149

Analytics Marketing Audience Channel 149

Startup Professionals Musings

AUGUST 31, 2014

This is the most common model touted by Internet startups today, the so-called Facebook model, where the service is free, and the revenue comes from click-through advertising. This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to convert users to paying customers.

Revenue 287

Revenue Startup Business Model Retention 287

Hearpreneur

JUNE 26, 2016

These designers help small to mid-sized brands design/develop quality product by exposing them to big company best practices and a global network of factories, trim suppliers, fabric sources, etc. 10 – Unique Social Network. Thanks to Michael Mehlberg, Modern da Vinci. #10 Photo Credit: Danielle Dandridge.

Entrepreneur 93

Entrepreneur Technical Review Harvest Portfolio 93

mashable.com

OCTOBER 11, 2011

” If you can’t think of a compelling format, go with something like, “I noticed you’ve covered location-based networks quite a bit at Publication X, and I think you’d be interested in learning about how my startup is changing that space by [fill in blank].” Social Media Lists. Social Network Lists.

PR 103

PR Startup Social Media Technical Review 103

ReadWriteStart

APRIL 21, 2011

On April 16, I was in Mumbai doing a live 1M/1M event with TiE Mumbai and Indian Angel Network (IAN). We also had Pritam Roy present Gomolo.in , a social network and online hangout for movie lovers. It would also help him figure out the audience engagement model of how to make the social network compelling.

Networking 115

Networking Partner Entrepreneur Bootstrapping 115

Startup Professionals Musings

MAY 23, 2013

This is the most common model touted by Internet startups today, the so-called Facebook model, where the service is free, and the revenue comes from click-through advertising. This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to “convert” users to paying customers.

Product 290

Product Revenue Business Model Retention 290

Startup Lessons Learned

OCTOBER 19, 2013

There are two questions that I recommend startups use to differentiate between being liked versus being loved. That said, there will always be categories of apps — such as social networks or messaging apps — that require a user''s identity in order to deliver value.

Mobile 167

Mobile Developer Technical Review Lean 167

YoungUpstarts

NOVEMBER 19, 2013

the answer is clear: It’s a professionally geared site that’s focused on the quality, rather than the quantity, of its users — meaning that it’s fertile ground on which to find and develop meaningful networking connections. You’ll have plenty of other areas in your profile where you can differentiate yourself.

Search 198

Search Los Angeles Social Media Social Network 198

Startup Professionals Musings

APRIL 1, 2016

Many business opportunities, like this one, need thousands or millions of existing users before new users and advertisers are interested to pay real money. In reality, dating is a form of social networking, so Facebook could easily enhance their services in this direction, if the market traction of others was evident.

Intellectual Property 120

Intellectual Property Matching Angel Investor Bootstrapping 120

Startup Professionals Musings

APRIL 21, 2012

This is the most common model touted by Internet startups today, the so-called Facebook model, where the service is free, and the revenue comes from click-through advertising. This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to users locked-in as free.

Business Model 282

Business Model Revenue Portfolio Differentiation 282

crowdSPRING Blog

JUNE 13, 2017

Your brand lives in everyday interactions your company has with its prospects and customers, including the images you share, the messages you post on your website, the content of your marketing materials, your presentations and booths at conferences, and your posts on social networks. Plan For The Future While Focusing On Today.

Small Business 53

Small Business Startup Global Design 53

Gust

AUGUST 24, 2014

This is the most common model touted by Internet startups today, the so-called Facebook model, where the service is free, and the revenue comes from click-through advertising. This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to convert users to paying customers.

Revenue 184

Revenue Startup Retention Internet 184

YoungUpstarts

FEBRUARY 2, 2016

On the other hand, online traders can display any product or advertise any service on its platform. You can station your Ecwid outlet on any automated social networking site starting from Facebook, Twitter, WordPress, LinkedIn, Google + which will help you to find new customers for your product(s) or service(s).

eCommerce 100

eCommerce Web Programming Differentiation 100

Startup Professionals Musings

DECEMBER 26, 2010

This is the most common model touted by Internet startups today, the so-called Facebook model, where the service is free, and the revenue comes from click-through advertising. This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to users locked-in as free.

Product 247

Product Startup Portfolio Revenue 247

ConversionXL

MARCH 19, 2012

In the marketing world, Dhar says, “meaningless attributes often lead to meaningful differentiation. “. Their research showed that social media rarely leads directly to purchases online — data indicates that less than 2% of orders were the result of shoppers coming from a social network. Not necessarily.

Social Media 129

Social Media Technical Review Arlington Clickthrough 129

Austin Startup

MARCH 22, 2017

His response was a straight “no”… because social networks live on content and the more content you post, the more people you’ll reach. Today is a good value to advertise. The precision of Facebook advertising available today is incredible compared to traditional means.

Startup 54

Startup Audience Audio Algorithm 54

Sophia Perl of Wisdom

AUGUST 17, 2011

how to differentiate customized app between app to be customized – got customer feedback on what would appear intuitive. price point – anything over $0 is challenging but I opted out of advertising revenues. price point – anything over $0 is challenging but I opted out of advertising revenues.

Silicon Valley 58

Silicon Valley Differentiation Naming Advertising 58

Both Sides of the Table

FEBRUARY 12, 2017

Around 2001 Jonah was studying at MIT Media Lab and began running experiments in viral stories in an era before smart phones (2007) and before social networks took off (2004–2007) and before YouTube (2005). I asked Jonah in my interview how he became this viral guru. Back then there were “email forwards.” I asked Jonah about this. “I

Media 210

Media Los Angeles Russia Viral 210

YoungUpstarts

APRIL 26, 2015

Be promotional – ie pay to advertise if you need to. Pinterest : Rotate your Pinterest boards, add categories and descriptions, share your pins with other social networks. Slideshare: Differentiate between a powerpoint slide and a slideshare – your audience is not around to hear you present!

Social Media 100

Social Media Media Curation Analytics 100

YoungUpstarts

OCTOBER 15, 2015

Be promotional – ie pay to advertise if you need to. Pinterest : Rotate your Pinterest boards, add categories and descriptions, share your pins with other social networks. Slideshare: Differentiate between a powerpoint slide and a slideshare – your audience is not around to hear you present!

Social Media 100

Social Media Media Curation Analytics 100

Start Up Blog

APRIL 29, 2013

We need to have a close look at the worlds two biggest social media networks of Twitter and Facebook – they run open API’s for each other to assist their customers and suppliers switch and share between each other. It was anti-social in nature. While Topshop have opened in Nordstrom.

Uruguay 123

Uruguay Technical Review Vertical Las Vegas 123

Both Sides of the Table

JULY 10, 2011

Some will cite my investment two years ago in social-media advertising company Ad.ly Twitter’s significance stems from the fact that it is a real time, open, asymmetric, social, viral referral network that is often location aware and provides both explicit and implicit interests and preferences. The Importance of Twitter.

Viral 307

Viral Las Vegas Tunisia Syndicate 307

Startup Lessons Learned

JUNE 22, 2009

Ive spoken in some detail about a specific pivot that we went through at IMVU , when we decided to abandon the instant messaging add-on concept, and switch to a standalone instant messaging network. We went through another pivot when we switched again from instant messaging to social networking. Great post Eric.

San Francisco 167

San Francisco Lean Continuous Deployment Agile 167

crowdSPRING Blog

JUNE 18, 2013

When the products you sell are also available from thousands of other vendors at the same or lower prices, how do you differentiate your business and convince customers to buy from you? in terms of increased sales, increased profit margin through customer retention, and reduced advertising costs) of such a strategy.

Small Business 117

Small Business Netherlands Retention Marketing 117

crowdSPRING Blog

AUGUST 17, 2018

This is one of the most potent differentiators between Stories and regular Instagram posts. Most of the best practices and tips we’ve assembled here apply on other social networks as well. Interested in other ways of increasing your customer engagement on social media? Integrate your Stories and Posts.

Social Media 57

Social Media Media Marketing New York 57

crowdSPRING Blog

JANUARY 26, 2010

Your brand lives in everyday interactions your company has with its prospects and customers, including the images you share, the messages you post on your website, the content of your marketing materials, your presentations and booths at conferences, and your posts on social networks. image credit: Ludwig Gatzke ).

Naming 123

Naming Social Media Advertising Small Business 123

Both Sides of the Table

JANUARY 18, 2011

I always try hard to make this blog a place where you can learn lessons rather than an advertisement for portfolio companies. I said as much in my post about The Future of Social Networking. might have been a lot less differentiated. might have been a lot less differentiated. “And importantly Web 2.0

Term Sheet 303

Term Sheet Mobile Cofounder Early Stage 303