Startup Professionals Musings

DECEMBER 1, 2017

As an experienced business advisor, here is my current summary, with some of the pros and cons or special considerations for each: Product is free, revenue is from advertisers. The challenge is to get the first million customers, before advertisers will sign up. Facebook spent $150 million getting started.

Revenue 166

Revenue Affiliate Advertising Retention 166

Startup Professionals Musings

AUGUST 31, 2014

This is the most common model touted by Internet startups today, the so-called Facebook model, where the service is free, and the revenue comes from click-through advertising. This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to convert users to paying customers.

Revenue 287

Revenue Startup Business Model Retention 287

Austin Startup

APRIL 25, 2017

This begs the question: how much time do users spend in Snapchat today compared to other social networks, and how will that number change over time? While not all of our investments will pay off in the long run, we are willing to take these risks in an attempt to create the best and most differentiated products in the market.”

Valuation 48

Valuation Technical Review Forecast Social Network 48

Startup Professionals Musings

MAY 23, 2013

This is the most common model touted by Internet startups today, the so-called Facebook model, where the service is free, and the revenue comes from click-through advertising. This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to “convert” users to paying customers.

Product 290

Product Revenue Business Model Retention 290

Startup Professionals Musings

APRIL 21, 2012

This is the most common model touted by Internet startups today, the so-called Facebook model, where the service is free, and the revenue comes from click-through advertising. This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to users locked-in as free.

Business Model 282

Business Model Revenue Portfolio Differentiation 282

Gust

AUGUST 24, 2014

This is the most common model touted by Internet startups today, the so-called Facebook model, where the service is free, and the revenue comes from click-through advertising. This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to convert users to paying customers.

Revenue 184

Revenue Startup Retention Internet 184

Sophia Perl of Wisdom

AUGUST 17, 2011

how to differentiate customized app between app to be customized – got customer feedback on what would appear intuitive. price point – anything over $0 is challenging but I opted out of advertising revenues. price point – anything over $0 is challenging but I opted out of advertising revenues.

Silicon Valley 58

Silicon Valley Differentiation Naming Advertising 58

YoungUpstarts

FEBRUARY 2, 2016

On the other hand, online traders can display any product or advertise any service on its platform. You can station your Ecwid outlet on any automated social networking site starting from Facebook, Twitter, WordPress, LinkedIn, Google + which will help you to find new customers for your product(s) or service(s).

eCommerce 100

eCommerce Web Programming Differentiation 100

Startup Professionals Musings

DECEMBER 26, 2010

This is the most common model touted by Internet startups today, the so-called Facebook model, where the service is free, and the revenue comes from click-through advertising. This also requires a huge investment to get to critical mass, and real work to differentiate and sell premium services to users locked-in as free.

Product 247

Product Startup Portfolio Revenue 247

Austin Startup

MARCH 22, 2017

His response was a straight “no”… because social networks live on content and the more content you post, the more people you’ll reach. Today is a good value to advertise. The precision of Facebook advertising available today is incredible compared to traditional means.

Startup 54

Startup Audience Audio Algorithm 54

ConversionXL

MARCH 19, 2012

In the marketing world, Dhar says, “meaningless attributes often lead to meaningful differentiation. “. Their research showed that social media rarely leads directly to purchases online — data indicates that less than 2% of orders were the result of shoppers coming from a social network. Not necessarily.

Social Media 129

Social Media Technical Review Arlington Clickthrough 129

YoungUpstarts

NOVEMBER 19, 2013

LinkedIn is the most trusted social network out there, so you should have a name that is cognizant of its professional atmosphere. You’ll have plenty of other areas in your profile where you can differentiate yourself. Professionalisms career development job hunting job search LinkedIn Neal Schaffer social network'

Search 198

Search Los Angeles Social Media Social Network 198

crowdSPRING Blog

JUNE 18, 2013

When the products you sell are also available from thousands of other vendors at the same or lower prices, how do you differentiate your business and convince customers to buy from you? in terms of increased sales, increased profit margin through customer retention, and reduced advertising costs) of such a strategy.

Small Business 117

Small Business Netherlands Retention Marketing 117

YoungUpstarts

OCTOBER 23, 2016

Social Commerce. More than 2 billion people use social networks(8), such as Facebook and LinkedIn. Their popularity has prompted some social networking “stars” – including bloggers and YouTube favorites – to cash in by accepting advertising on their channels or selling their own products online(9).

Small Business 100

Small Business Asia Channel Technical Review 100

YoungUpstarts

AUGUST 25, 2020

We want to share it with you so that you can advertise without any interruptions. To begin with, we are going to differentiate five major areas of marketing that encompass all the others. It also defines the different ways of advertising for “approaching” the consumer. . It is not outright advertising.

Marketing 179

Marketing Social Network Advertising United States 179

crowdSPRING Blog

JANUARY 26, 2010

Your brand lives in everyday interactions your company has with its prospects and customers, including the images you share, the messages you post on your website, the content of your marketing materials, your presentations and booths at conferences, and your posts on social networks. image credit: Ludwig Gatzke ).

Naming 123

Naming Social Media Advertising Small Business 123

ReadWriteStart

APRIL 21, 2011

We also had Pritam Roy present Gomolo.in , a social network and online hangout for movie lovers. I advised Pritam to focus on identifying the use cases that his audience of 250,000 is interested in to start building a product strategy that is likely to monetize - whether that is through mobile VAS apps or through advertising.

Networking 115

Networking Partner Entrepreneur Bootstrapping 115

Transformify

OCTOBER 3, 2018

Either they can't acquire new clients or collect payment from the existing customers or they fail to develop their skills and differentiate themselves from the competition. In some cases, the freelancer will have to invest in software, equipment, online advertisement, etc. Lack of social status. Upfront costs.

Software Review 67

Software Review Bankruptcy Portfolio Advertising 67

cdixon.org

SEPTEMBER 17, 2011

Quite early on, you will be able to differentiate yourself – and having competitors help you grow the market can actually be a good thing. But it’s ultimately users who will determine if the market is ready for social media driven two way search and advertising. I agree completely. link] Dejan Strbac.

Stealth 68

Stealth Startup NDA Cofounder 68

Venture Chronicles

JANUARY 25, 2011

More recently Q&A sites have morphed into a variant of social network where users build profiles and interact with other members and topics by following them and cross posting to Facebook and Twitter. I am most interested in the generalized Q&A communities, not the expert networks.

Community 51

Community Search Social Network Social Media 51

Hearpreneur

JULY 7, 2019

To build an app, you can purchase a cheap Chromebook, connect to an incredibly powerful array of supercomputers for next to no cost on AWS, and you can distribute your minimally viable product across large social networks like Linkedin and Facebook with just a key stroke. Thanks to Tracy Call, Media Bridge Advertising ! #14-

Entrepreneur 93

Entrepreneur Distribution Employee Arizona 93

reidhoffman.org

NOVEMBER 12, 2013

Friendster’s valuation set the tone for the entire social networking space. But with so many investors still licking their wounds from the dot-com bust, many focused on proven business models, such as advertising or e-commerce. What’s your differential business strategy? Your differential growth strategy?

Entrepreneur 111

Entrepreneur Revenue Viral Networking 111

Duct Tape Marketing

APRIL 30, 2015

They have a distribution network (which is ultimately what you are paying for) which includes real estate on some of the most high-profile media outlets, including CNN and ESPN. Viewable CPM rates (vCPM): $10–$18. Secondly, content is published within media outlets and blogs, like Entrepreneur.com.

Distribution 28

Distribution Cost Social Media Viral 28

Occam's Razor

FEBRUARY 3, 2014

Some use the display advertising options on YouTube, but are not sure what value those ads deliver (and how to think of them in context of web display ads or even TV). It is a social network (like Facebook). It is a pure advertising platform (like every site on the world). Most brands have no idea what to do on YouTube.

Analytics 149

Analytics Marketing Audience Channel 149

Mike Michalowicz

FEBRUARY 11, 2013

Create an interactive, regularly updated site or blog , or by build informative yet informal profiles on social networking sites like Facebook or Twitter. Purchase a membership that allows you to advertise your business and USE IT. A great offer goes a long way quickly…especially through our favorite social networking sites!

Small Business 167

Small Business Marketing PR Social Media 167

Reid Hoffman

SEPTEMBER 8, 2020

One of our go-to-market ideas was to circumvent the expensive advertising approach that was the standard Dot Com strategy. Instead of paying advertisers, we’d simply give cash to our users. The average customer acquisition cost of advertising on Yahoo or Netscape was well over $40. Everyone said, “Oh, that’s crazy.

Startup 36

Startup Silicon Valley Business Model Mobile 36

crowdSPRING Blog

JUNE 13, 2017

Your brand lives in everyday interactions your company has with its prospects and customers, including the images you share, the messages you post on your website, the content of your marketing materials, your presentations and booths at conferences, and your posts on social networks. Plan For The Future While Focusing On Today.

Small Business 53

Small Business Startup Global Design 53

Startup Lessons Learned

OCTOBER 19, 2013

There are two questions that I recommend startups use to differentiate between being liked versus being loved. That said, there will always be categories of apps — such as social networks or messaging apps — that require a user''s identity in order to deliver value.

Mobile 167

Mobile Developer Technical Review Lean 167

YoungUpstarts

JUNE 16, 2013

As part of the agreement, Exploit Technologies will work together with ANN , a network of national daily newspapers published in Asian cities, on various initiatives covering joint technology development, exchange of technological information, as well as on marketing campaigns. Image credit: Exploit Technologies, A*STAR ].

Singapore 140

Singapore Asia Technology Networking 140

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). Like the ability to spend X dollars on advertising and gain Y dollars in revenue or something like that. I’m sure you’re better than that, you could come up with a product way better than that, differentiated from that.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

mashable.com

OCTOBER 11, 2011

” If you can’t think of a compelling format, go with something like, “I noticed you’ve covered location-based networks quite a bit at Publication X, and I think you’d be interested in learning about how my startup is changing that space by [fill in blank].” Social Media Lists. Social Network Lists.

PR 103

PR Startup Social Media Technical Review 103

Startup Professionals Musings

APRIL 1, 2016

Many business opportunities, like this one, need thousands or millions of existing users before new users and advertisers are interested to pay real money. In reality, dating is a form of social networking, so Facebook could easily enhance their services in this direction, if the market traction of others was evident.

Intellectual Property 120

Intellectual Property Matching Angel Investor Bootstrapping 120

Startup Lessons Learned

JUNE 22, 2009

Ive spoken in some detail about a specific pivot that we went through at IMVU , when we decided to abandon the instant messaging add-on concept, and switch to a standalone instant messaging network. We went through another pivot when we switched again from instant messaging to social networking. Great post Eric.

San Francisco 167

San Francisco Lean Continuous Deployment Agile 167

Both Sides of the Table

JANUARY 18, 2011

I always try hard to make this blog a place where you can learn lessons rather than an advertisement for portfolio companies. I said as much in my post about The Future of Social Networking. might have been a lot less differentiated. might have been a lot less differentiated. “And importantly Web 2.0

Term Sheet 303

Term Sheet Mobile Cofounder Early Stage 303

Hearpreneur

JULY 10, 2015

I add other differentiators by podcasting and creating expert-sourced ebooks or videos. Our company serves as an advertising platform for those larger brands and companies that are looking to make direct connections with moms at our events or who view our platform. Thanks to Christina Campbell, The Mommy Spot Tampa !

Entrepreneur 48

Entrepreneur Software Review Technical Review Small Business 48

Software By Rob

AUGUST 18, 2010

Plenty of advertising systems work well on 0.8%. #4 So if you can’t immediately profit from freeloaders (think gmail and advertising) don’t invite them in at all. #8 While plenty of advertising systems work on 0.8%, this simply requires more traffic than most non-funded products are able to achieve by offering a free plan.

Software Review 78

Software Review Software Revenue Cofounder 78

ConversionXL

APRIL 17, 2019

In the marketing world, Dhar says, “meaningless attributes often lead to meaningful differentiation.” Another report showed that social media rarely leads directly to online purchases. Data indicated that less than 2% of orders resulted from shoppers coming from a social network. Not necessarily.

Customer 132

Customer Social Media Arlington Media 132