Both Sides of the Table

APRIL 10, 2010

In fact, I encouraged my favorite IM aggregator client, Digsby , to go the opposite direction and become a Twitter client also. I articulated in a previous post that startups should not treat the iPhone as a business but rather as a channel. Specifically we encouraged vertical applications like financial services and healthcare.

Acquisition 287

Acquisition Developer Management Advertising 287

ConversionXL

JUNE 20, 2019

Simply sign up using your Google account, create a channel , and upload your video files. Suggested videos encourage people to increase their watch time not just on your channel but on the platform as a whole. Here’s how Nextiny ’s channel appears on their website: Users can customize the look of a channel (e.g.

Hosting 127

Hosting Video Technical Review Software Review 127

Steve Blank

AUGUST 20, 2009

Rule 1: In an existing market Customer Development means not only understanding potential customers, but your competitors in detail – their product features, their sales channels, their demand creation strategy, their business model, etc. The problem is that our messaging on the home page shouts “Write Once, Publish Everywhere&#.

Silicon Valley 206

Silicon Valley Startup RSS Customer Development 206

David Teten

DECEMBER 3, 2019

However, in private markets, there is more room to optimize across all 11 steps of the investing process: firm management , marketing, fundraising , origination , manage relationships, due diligence, negotiation, monitoring, portfolio acceleration , reporting, and. 1) Manage the firm . This is harder than it sounds.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Ben's Blog

JUNE 3, 2024

Marketing copilots, with their ability to go through large amounts of data from multiple customer data platforms and use all your data in one place (especially as marketing channels continue to increase), will also be able to help with non-content creation work, such as audience segmentation and planning.

Software 85

Software Sales Marketing Vertical 85

www.kalzumeus.com

AUGUST 13, 2012

This is objectively suboptimal, because email is the best broadcast channel ever invented for business purposes. Email: Geeks Ignore The Best Marketing Channel Ever. Statistically speaking, you’re probably reading it either through a feedreader or on an aggregator like Hacker News. How are you reading it right now?

Email 54

Email Software Review Software Campaign 54

Both Sides of the Table

JANUARY 17, 2011

The key is channeling what you learn when you drive onto paper for retention purposes so you have to write it down soon afterward. Underpinning it all I wrote: sales, asset management, analytics & talent management. Were they vertically integrated ? Solitude & creativity go hand-in-hand. If so, why?

Technical Review 356

Technical Review Framework Audience Media 356

YoungUpstarts

FEBRUARY 11, 2019

Easy does it: The right CRM can work magic, serving as a single platform that can span across the entire breadth of an organization — sharing information and providing value for customer service, sales, product development, management, operations and more. Time to Act With Analytics. The Bottom Line.

Artificial Inteligence 127

Artificial Inteligence Sales Cycle Colorado Retention 127

ConversionXL

AUGUST 21, 2014

Using an aggregated set of over 15 billion actions analyzed by Mixpanel each month during August, September, and October 2013, they were able to establish new, industry specific benchmarks for retention. When looking closely at the verticals above, they found that two forces were at play—instant gratification and customization.

Retention 106

Retention Churn Rate Metrics Software Review 106

The Next Web

DECEMBER 8, 2013

William Hsu is the co-founder and managing partner of MuckerLab. Today, Airbnb, oDesk and multiple second-hand fashion marketplace startups show that there are tons of untapped verticals where horizontal product platform cannot serve properly or where consumer simply prefer a more tailored brand.

B2C 136

B2C B2B Demand Vertical 136

ConversionXL

JANUARY 14, 2016

Each app in each vertical is a world of its own. Now that you’ve singled out the segments that matter most to your business, you can use mobile measurement companies ( here are the ones vetted by Facebook) to pinpoint the exact marketing channels, networks, campaigns and even creative variations that delivered those users.

Mobile 48

Mobile Conversion Retention Campaign 48

ConversionXL

DECEMBER 3, 2018

Even in this obscure niche, their napkin-math suggested that improper moisture management cost companies $1 billion in repair and replacement costs each year. Their typical buyers—facilities managers, architects, and commercial designers—rarely used social media. It created powerful network effects.

B2B 133

B2B Marketing SEO Search 133

Start Up Blog

APRIL 29, 2013

Like most politically important information, consumers will eventually get to be in control of their own aggregated data. A local example was the Greenhouse pop up restaurant in Melbourne by Joost Baker – Which included vertical gardens and large amounts of material re-purposing. Cities are now becoming vertical again.

Uruguay 123

Uruguay Technical Review Vertical Las Vegas 123

VC Cafe

JUNE 22, 2010

Broadtec ‘s MYTV integrated broadcast management system incorporates sophisticated planning, logistics, rights management, Commercials, media production & inventory. ForNova provides a B2B turnkey solution to enable building aggregation solutions for classifieds eCommerce, travel and many other specific content verticals.

Media 145

Media Social Network Flash 145

Occam's Razor

FEBRUARY 9, 2015

You can get the overall traffic numbers… Which gives you a sense for how strategically you are treating this channel, and how your competitors are doing it. Even if organic social exposure on top channels are approaching sub 5% of your followers! Identify channels that are more effective for your competitors.

Metrics 60

Metrics Analytics Non-Compete Search 60