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What is CRM? Customer Relationship Management Explained

Up and Running

Many small businesses are turning to customer relationship management systems(CRM) to better understand customer wants and needs. CRM applications, often used in combination with data warehousing, eCommerce applications , and call centers, allow companies to gather and access customer information. What is CRM? Who is using CRM?

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Seven Things Your Customers Can Do Better Than You

YoungUpstarts

by Bill Lee, author of “ The Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset “ The old paradigm works like this: Your company produces goods and services that help customers get a job done. In return, the customers pay you money. The new approach makes so much more sense.

Customer 168
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Mixpanel vs. Google Analytics: The 2018 Guide

ConversionXL

Most businesses, even Mixpanel’s paying customers, retain Google Analytics. You’ll be able to see which acquisition channels are best for long-term retention or lifetime value, not simply those that drive initial conversions. Engagement, conversion, and retention. We can’t connect analytics data to our real-life customers.”.

Analytics 119
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Customers Love Free Stuff … But That’s Not Your Problem

abovethecrowd.com

Marketing 101: Customers love free stuff. As a result, it is a common marketing practice to offer things “for free” in order to impact customer behavior or encourage customer loyalty. Customers have shown again and again that they really love free stuff. You know what customers like more than free stuff?

IPO 82
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St. Louis Startups Strut Their Stuff

ReadWriteStart

On Wednesday, a group of 13 companies presented to 50 investors, looking to raise an aggregate of $16 million in capital. What makes these ventures interesting to me is how focused they are on their particular audiences of either potential users or customers. It is all about the Web. Two events this week in St. Discuss.

St. Louis 127
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Business ecology and the four customer currencies

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, December 14, 2009 Business ecology and the four customer currencies Lately, I’ve been rethinking the concept of “business model&# for startups, in favor of something I call “business ecology.&# Let’s begin with the four customer currencies. And this is true outside of games.

Customer 156
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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? This may sound crazy, coming as it does from an advocate of c harging customers for your product from day one. They are gaining valuable customer data.

Customer 167