Remove Aggregator Remove Distribution Remove Metrics Remove Sales
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Requests for Startups in 2024

VC Cafe

I’ve recently come across several of such lists and I thought it could be useful to aggregate them and share them here. Electric Vehicles – Lower battery costs powering adoption mean EV sales could reach 74 million in 2030. Robotaxis – Robotaxi platforms could create $28 trillion in enterprise value in 2030.

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The LeanLaunch Pad at Stanford – Class 6: Channel Hypotheses

Steve Blank

This week they were testing their hypotheses about the sales “Channel” – how a company delivers its value proposition (i.e. Physical channels include Direct Sales, Rep Firms, Systems Integrators, Value-added Resellers, Distributors, Dealers, Mass Merchandisers, and Original Equipment Manufacturers. The Nine Teams Present.

Channel 221
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How to Segment A/B Test Results to Find Gold

ConversionXL

The more well-known your company becomes, the harder it gets to directly impact primary KPI’s at the aggregate level because the majority of customers who buy are going to do so irrespective of if your button color is red or blue. In the same vein, consider a metric like ‘time on site.’. Image Source.

Chad 112
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The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. If you want to play along. Don’t read what I’ve chosen.

Metrics 141
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Marching through quicksand

Startup Lessons Learned

One is explaining the world as it used to work: the importance of gatekeepers, the scarcity implied by limited distribution, and the resulting quality bar that the industry is so proud of. Mostly it is the time and expense required to create the means of distribution for that industry. It’s just taking some longer than others.

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Bridging The Gap Between Content And Marketing Automation

YoungUpstarts

We also know that content performs for your business when you pair it with marketing automation software; you can use content to build up email subscriptions, understand your audience’s interests, and nurture the leads in your sales funnel. A lot of marketers are doing well in terms of authoring and distributing their content.

Marketing 162
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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Every board meeting, the metrics of success change. For a startup, having great sales DNA is a wonderful asset. This is the magic of sales: by learning about each customer in-depth, they can convince each of them that this product would solve serious problems. But here’s where a truly great sales artist comes in.

Customer 167