Startup Professionals Musings

APRIL 9, 2017

As with many startup activities, you only have one chance for a great first impression. If your business is industrial B2B products, social media should be low on your list. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive.

Social Media 166

Social Media Media Cost Analytics 166

Startup Professionals Musings

MARCH 8, 2017

As with many startup activities, you only have one chance for a great first impression. If your business is industrial B2B products, social media may be low on your list. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive.

Social Media 147

Social Media Media B2B Analytics 147

ConversionXL

FEBRUARY 3, 2022

Everything they do is scrutinized by its potential impact on scalable growth… An effective growth hacker also needs to be disciplined to follow a growth hacking process of prioritizing ideas (their own and others in the company), testing the ideas, and being analytical enough to know which tested growth drivers to keep and which ones to cut.

Retention 113

Retention Marketing Acquisition Channel 113

Startup Professionals Musings

OCTOBER 2, 2013

As with many startup activities, you only have one chance for a great first impression. If your business is industrial B2B products, social media should be low on your list. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive. Marty Zwilling.

Social Media 252

Social Media Media Entrepreneur Metrics 252

ConversionXL

JANUARY 31, 2014

note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). These questions help you uncover trends within your market and tell you things analytics alone can not. Step 1 – Set Up Actionable Analytics. How is your life better thanks to it?

Analytics 134

Analytics Video Matching Conversion 134

David Teten

DECEMBER 3, 2019

In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. I walk through below how progressive investors are using technology and analytics throughout all of their operations. See Bessemer Venture Partners’ A comprehensive guide to security for startups.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Startup Professionals Musings

JUNE 18, 2011

As with many startup activities, you only have one chance for a great first impression. If your business is industrial B2B products, social media should be low on your list. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive.

Social Media 232

Social Media Media Entrepreneur Analytics 232

ReadWriteStart

FEBRUARY 20, 2013

However, depending on the product you’re offering, the freemium model can work well for business-to-business (B2B) companies, and especially well for B2VSB (business-to-very-small-business) companies. If your product offers some kind of analytics or metrics that can be used to measure an aspect of the health of the business (i.e.,

B2B 60

B2B Product Small Business Administration SBA 60

ConversionXL

FEBRUARY 27, 2019

Nichole Elizabeth DeMeré , a B2B SaaS consultant, lamented that. startups want to launch their products without at least trying to language-market fit. Unless you have the most viral, sticky product ever,” Woodhead noted, “there’s a bit of ‘coming over the hill’ with analytics, and you hope for a soft landing.

Product 110

Product Campaign Acquisition Social Media 110

The Startup Toolkit

NOVEMBER 4, 2011

Vision for B2B, sales-driven technology. Vision for B2C, virality-driven community. On the other hand, maybe we can move somewhere less rainy than London… One of the first pieces of startup advice I ever got was to “Never take money from a virgin investor.” 40% dilution for full round (roughly $2mm pre-money).

Term Sheet 31

Term Sheet Dilution Participating Preferred B2C 31

The Startup Toolkit

NOVEMBER 4, 2011

Vision for B2B, sales-driven technology. Vision for B2C, virality-driven community. On the other hand, maybe we can move somewhere less rainy than London… One of the first pieces of startup advice I ever got was to “Never take money from a virgin investor.” 40% dilution for full round (roughly $2mm pre-money).

Term Sheet 20

Term Sheet Dilution Participating Preferred B2C 20

ConversionXL

AUGUST 10, 2021

The culture they foster is entrepreneurial and community-driven—traits that are reflected in their startup and small business target audience. One B2B brand that does this well is social media scheduling platform Later. Use your customer journey map to inform your strategy.

Metrics 152

Metrics Audience Curation Algorithm 152

ConversionXL

APRIL 3, 2018

Virality: # of users that refer your product for you: exponential growth if your K factor is greater than 1. Dropbox: first achieved growth through virality. When not to use AI – when you’re a small startup – first figure out your market; if you don’t have internal or external people who come up with ideas.

Retention 106

Retention Artificial Inteligence Channel Email 106

ConversionXL

JUNE 24, 2014

MailChimp, the B2B subscriber email management service, recorded a 66% drop in failed logins after introducing social login. If login data is gold, social login data is platinum ,” he says.Source: Big Data Startups. “In Dr Eric Siegel, author of Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie or Die.

Social Network 130

Social Network Viral Social Media B2C 130

Brandanew

JANUARY 8, 2016

Social analytics and video marketing are likely to be the key marketing trends for 2016. Most small business and Startup founders are talking about customer engagement and social presence beyond the customary likes and one-post-a-month schedules. 16 Top Social Analytics Tools For 2016. Tina Chan, Social Media Manager, GEECL.

Analytics 100

Analytics Social Media Marketing Media 100

mashable.com

NOVEMBER 4, 2010

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Web Design Web Development Now Trending : Sharp to Launch Two 3D Android Handsets in Japan November 4, 2010 Jolie ODell View Comments 7 A/B Testing Resources for Startups and Solo Developers email share email share Do you like this story?

Developer 73

Developer Software Review PHP Social Media 73

conversionxl.com

FEBRUARY 4, 2014

note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). These questions help you uncover trends within your market and tell you things analytics alone can not. Step 1 – Set Up Actionable Analytics. How is your life better thanks to it?

Analytics 98

Analytics Software Review Conversion Video 98

Rob Go

JULY 11, 2013

In the B2B world, this could take the form of founders who have such strong market relationships that they can get things done on the sales and partnership side that create huge credibility for the company well in advance of what others could accomplish in the same time period. This tends to be pretty hit-or-miss, I find. Also hit-or miss.

Distribution 66

Distribution Vertical Viral B2B 66

mashable.com

SEPTEMBER 22, 2008

b2b CRM – A Web-based CRM that manages contacts, activities, and your sales pipeline, and integrates with Outlook and Word. Shoutlet – Distribute and track viral marketing campaigns across social media outlets. Oprius – A contact management software designed for independent sales people. What will you find here?

Software Review 78

Software Review Social Media Social Network Software 78

Cracking the Code

OCTOBER 10, 2008

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.

Software Review 48

Software Review North America Europe Metrics 48