Occam's Razor

SEPTEMBER 20, 2010

So if Direct traffic is so important and often the metrics show very positive results then why don't we all obsess about it a lot more? You have purchased banner ads in various Android applications using AdMob to target high value analytics decision makers. You are using Google Analytics to track all you display campaigns.

Analytics 122

Analytics Software Review Campaign Flash 122

Startup Professionals Musings

DECEMBER 14, 2013

The Internet and smartphones have changed everything. Include planned measurements and metrics. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot. Start where the customer wants you to be and work backwards.

Revenue 263

Revenue Startup Technical Review Business Model 263

Startup Professionals Musings

APRIL 7, 2017

The Internet and smartphones have changed everything. Include planned measurements and metrics. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot. Start where the customer wants you to be and work backwards.

Small Business 147

Small Business Revenue Technical Review Business Model 147

ReadWriteStart

JULY 7, 2021

Additionally, the major factors contributing to its high growth are better Internet access, e-commerce platforms, the scope of international trade, smartphone usage, and a rise in disposable income. Particularly, monitor core metrics like average time taken for delivering a courier, daily active users, and monthly active users.

Technical Review 163

Technical Review Artificial Inteligence Demand Social Media 163

Startup Professionals Musings

NOVEMBER 3, 2012

The Internet and smartphones have changed everything. Include planned measurements and metrics. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot. Start where the customer wants you to be and work backwards.

Technical Review 234

Technical Review Business Model Revenue Social Media 234

Up and Running

APRIL 17, 2018

Implement SEO best practices. Using SEO best practices is like putting a bright, flashing neon sign on your storefront. SEO, or search engine optimization, makes your website and its content more visible to search engines. SEO, or search engine optimization, makes your website and its content more visible to search engines.

SEO 80

SEO eCommerce Analytics Software Review 80

ConversionXL

APRIL 14, 2021

And while analyzing and refreshing content may take a lot of time and effort, the results for generating more traffic and improving SEO are clear. . While using the TF-IDF technique isn’t exclusive to the world of SEO, Moz defines it best: TF-IDF stands for t erm f requency- i nverse d ocument f requency. a blog on the internet).

SEO 140

SEO Marketing Algorithm Search 140

Hearpreneur

FEBRUARY 13, 2022

Rather than depending just on SEO, marketers will need to optimize picture sitemaps and employ descriptive filenames for photos that are identified by search engines. In 2022, savvy digital marketers will keep an eye on both voice and visual search, and optimize their SEO for both. The value of image alt-text is growing exponentially.

Artificial Inteligence 104

Artificial Inteligence Software Review Technical Review Entrepreneur 104

ConversionXL

JANUARY 8, 2018

Search Engine Optimization (SEO) is one of the biggest levers that a business can use within their acquisition strategy as part of their Growth goals. Over the last years I’ve led different marketing and growth (SEO) teams that were focused on driving as much (relevant) traffic as possible from search. How SEO can contribute to Growth?

SEO 134

SEO Metrics Analytics Search 134

Startup Professionals Musings

AUGUST 25, 2011

The Internet and smartphones have changed everything. Include planned measurements and metrics. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot. Start where the customer wants you to be and work backwards.

Customer 242

Customer Technical Review Business Model Revenue 242

Duct Tape Marketing

FEBRUARY 5, 2016

3 Steps to Set up eCommerce Tracking in Google Analytics written by Guest Post read more at Duct Tape Marketing. To all the eCommerce store owners, if you haven’t set up eCommerce tracking in Google Analytics then you are not taking your online business seriously. photo credit: technource. Go to the Desired profile account.

eCommerce 28

eCommerce Analytics Software Review SEO 28

Occam's Razor

JANUARY 20, 2010

End of a minor web analytics lesson on going beyond obvious metrics and never, ever, never forgetting context. How do you measure SEO performance on a page level? I'd like to know how well my seo efforts for a particular pages have performed. Log into the Advanced Segmentation tool in your web analytics tool.

Analytics 90

Analytics Search SEO Metrics 90

ConversionXL

MARCH 25, 2020

If I need to find an article on creating a custom dimension in Google Analytics, I don’t care if you published it five years ago. Anything, in the early days of the Internet, was good enough. I ran a full technical SEO audit (based on Annie Cushing’s wonderful template ) to ensure there wasn’t an underlying issue.

Analytics 68

Analytics Metrics Technical Review Search 68

ConversionXL

NOVEMBER 17, 2022

With digital analytics , you have access to all the data you need to make smart decisions without solely relying on feelings. In this guide, you’ll learn how digital analytics can benefit your business and how to use it to communicate with stakeholders. Table of contents What is digital analytics and what can you gain from it?

Analytics 106

Analytics Metrics Channel Campaign 106

YoungUpstarts

JULY 3, 2018

Because almost everyone (and their mother) is on the internet now. The internet plays a major role in the growth of a startup. These tools are handy and can be used in all major areas of digital marketing including content research, marketing, SEO, email marketing, and more. Google Analytics. Google Keyword Planner.

Social Media 221

Social Media Startup SEO Analytics 221

Up and Running

FEBRUARY 28, 2017

They may understand the value of SEO, but often assume it is too expensive or too time-consuming to learn and implement. The fact is, SEO can be done fairly simply through the use of online tools and reading online discussion boards, articles, and YouTube videos. I know what you’re thinking: SEO tools are way too expensive!

SEO 60

SEO Small Business Analytics Search 60

ConversionXL

AUGUST 19, 2016

Inspired by the movie ‘Moneyball,’ MoneyBall syndrome refers to the fact that companies aren’t looking into the right metrics when measuring the effectiveness of their mobile website. Some marketers try looking at conversion as a solo metric of determining how their CTAs perform on mobile. Revamp Mobile Metrics to Combat Moneyball.

Mobile 48

Mobile Technical Review Software Review Metrics 48

Startup Lessons Learned

NOVEMBER 7, 2008

Enable Google Analytics tracking. You just have to sign up for Google Analytics, get your account number, and plug it into your site. Use Googles built-in Analytics/AdWords integration, to track the effectiveness of each ad you run. This is one of the blog we posted about how some company is doing SEO to promote the website.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

The Startup Magazine

APRIL 13, 2017

The power of business branding using SEO methods relinquishes some outstanding results that are priceless. To many, it may seem quite daunting to use SEO techniques to strengthen your company’s brand. This is why an extensive search for the best SEO service providers is crucial to the success of any SEO based premise.

SEO 60

SEO Engineer Search Analytics 60

The Startup Magazine

DECEMBER 4, 2020

There’s no doubt that a contemporary digital marketing strategy is one of the key driving factors in a company’s success in today’s internet landscape. Use a SEO backlink checker to determine how many backlinks you have, where they’re coming from, and where there are opportunities to scale up your linking efforts.

Marketing 90

Marketing Analytics Search SEO 90

This is going to be BIG.

FEBRUARY 26, 2010

We are also one of the stickiest sites on the internet. Knewton's Online Marketing Director is the key partner to the VP, Online Marketing and is responsible for helping the team drive customer acquisition and revenue growth through SEM (paid search), SEO, Affiliate Marketing, and Email.

San Francisco 92

San Francisco CTO Hire Developer EC2 92

Occam's Razor

APRIL 21, 2014

about digital marketing and analytics. We will cover questions in four areas: business/strategy challenges, analytics/technical challenges, career/self-development questions and rampant speculation. Even the worst analytics configuration in the world will most likely allow you to measure cart and checkout abandonment rate.

Analytics 131

Analytics Marketing Campaign Metrics 131

ConversionXL

MAY 27, 2022

It wouldn’t exist were it not for the internet empowering buyers to do their own research and make informed decisions. For example, a marketing agency creating an ebook on “SEO for beginners” may attract 500 leads, a win for marketing. Analytics platforms. DGMs see that demand is maintained throughout the sales cycle.

Demand 95

Demand Management B2B Campaign 95

Duct Tape Marketing

JANUARY 26, 2017

How to Diagnose Your Traffic Issues with These SEO Tools written by Guest Post read more at Duct Tape Marketing. Believe it or not, SEO is not a rocket science. Here are 5 SEO issues preventing your site from getting more traffic and tools that can handle those: 1. percent of global Internet users access the Internet via mobile.

SEO 28

SEO Mobile Internet Search 28

Up and Running

JULY 6, 2021

As you won’t be holding stock and most likely won’t have a retail premises, your dropshipping business can operate from anywhere in the world with an internet connection. Website search engine optimization ( SEO ). Work remotely. Because of this flexibility, the dropshipping business model has become incredibly popular.

eCommerce 163

eCommerce Startup Business Model Demand 163

ConversionXL

DECEMBER 13, 2022

For conversion optimization , the main difference is the variability of Internet traffic. Define your target metrics. Here’s the executive summary of the process we use at CXL: Heuristic analysis ; Technical analysis; Web analytics analysis ; Mouse-tracking analysis ; Qualitative surveys ; User testing and copy testing.

Analytics 127

Analytics Technical Review Software Review Framework 127

Occam's Razor

OCTOBER 14, 2014

If you've read my first book Web Analytics: An Hour A Day, you know that I've advocated this strategy since 2008! Conversion rate is one of those metrics that I strongly encourage you only create benchmarks for from your own data. There are four reasons, again from Web Analytics: An Hour A Day, from 2008 (!):

Analytics 133

Analytics Vertical Metrics Web 133

Up and Running

APRIL 4, 2022

Then, all you need is an internet connection to start searching for small business resources. You can create a website for your product/service and check website metrics. Use low-cost or free websites and web analytics tools available. You can decide to leave your job when the startup can pay you. Tap into free resources.

Social Media 156

Social Media SBA Media Metrics 156

Brandanew

JUNE 15, 2015

It is a marketing technique developed by startups using creativity, analytical thinking and social metrics to sell products and gain exposure. Growth hackers are basically professionals who make use of SEO, website analytics, content marketing and A/B testing to create and execute a low cost marketing strategy.

Viral 100

Viral Marketing Social Media SEO 100

ReadWriteStart

OCTOBER 20, 2023

Rapid advancements in areas like AI, blockchain , and the Internet of Things (IoT) bring forth new possibilities. Meeting growth metrics, achieving profitability, and ensuring a substantial return on investment are now integral parts of the startup journey. However, with this financial backing comes heightened investor expectations.

Technical Review 137

Technical Review Startup Silicon Valley Agile 137

Occam's Razor

AUGUST 22, 2011

Here you'll find all my blog posts categorized into a structure that will hopefully make it easy for you to discover new content, find answers to your questions, or simply wallow in some excellent analytics narratives. " ~ Digital Analytics: "Am I thinking right? " ~ Web Metrics: "What is a KPI?

Analytics 124

Analytics Metrics SEM Web 124

abovethecrowd.com

OCTOBER 1, 2013

Over 13 years ago, in March of 2000, I wrote a blog post titled “ The Most Powerful Internet Metric of All. ” The key thesis was this: if an Internet company could obsess about only one metric, it should be conversion. The most obvious form of this, and by far the easiest to implement, is Google AdWords.

Metrics 93

Metrics Conversion Internet Acquisition 93

Brandanew

JULY 9, 2015

We have all met those that call themselves “storytellers” and “content experts” and do not understand a thing about Content Marketing / SEO or social media. The Internet is full of noise: . There was no one God-sent metric box that solved all our queries in one go. These don’t work well in silos.

Marketing 100

Marketing SEO Metrics Agile 100

YoungUpstarts

MAY 21, 2020

If you need some help improving your law practice’s SEO, here are a few things you can keep in mind when making improvements. Knowing how to improve your website is a good first step when improving your SEO, and you can accomplish this with utilities like Google Analytics. Utilize SEO Best Practices.

SEO 245

SEO Social Media Mobile Analytics 245

Occam's Razor

APRIL 25, 2011

Your SEO strategy is buying links, expired domains, et. It irritates me to no end when I hear perfectly smart SEOs stuck in the 1940s. Now switching to something a bit more near and dear to my heart, analytics "crimes against humanity" 8. Doing anything on the web without a Web Analytics Measurement Model.

Marketing 126

Marketing Flash Analytics Web 126

Duct Tape Marketing

APRIL 30, 2019

It is our go-to SEO tool for doing audits, for tracking position and ranking, for really getting ideas on how to get more organic traffic for our clients competitive intelligence, back links and things like that. All the important SEO tools that you need for paid traffic, social media, PR, and of course SEO. Roger Dooley: Yeah.

Revenue 58

Revenue SEO Texas Minnesota 58

ReadWriteStart

JUNE 2, 2022

Are you looking for the best SEO strategies? Luckily, there are many SEO methods that you can use to improve your ranking. In this post, we will discuss the most important and actionable SEO tips that you can follow to increase your rankings on search engines. Improve Your On-Page SEO. Work on Your Technical SEO.

SEO 204

SEO Search Engineer Mobile 204