Audience Customer Product Name Restful 
37signals.com
DECEMBER 5, 2011
Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. One thing we learned early on talking to Basecamp customers: Many of them didn’t even know that the app was called Basecamp.
YoungUpstarts
JULY 17, 2013
Now with your deep insights, you can start to define the unique value you bring to the customer. Here, you need to step into the customer’s shoes and ask yourself, “As a buyer, why would I want my product/service, and, more importantly, why wouldn’t I want my product/service?” Build a business model that scales.
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Up and Running
MARCH 1, 2016
If you do have competition, pay special attention to your product name, price range, materials used, what the product claims to do, packaging, and who the manufacturer is. Also known as asking people whether or not they’d buy your product. Try to sample your ideal audience, and not just anyone. A benefit statement.
Occam's Razor
OCTOBER 21, 2013
If the tools continue to display data, it will be increasingly distorted because it will reflect only traffic from the small audience of visitors who are not yet using secure search or are using other non-secure search engines. You can download my custom report, it is #2 in this post: Paid Search/AdWords Custom Reports.
ConversionXL
NOVEMBER 17, 2015
In fact, they pull in 50-100% more revenue compared to shopping days throughout the rest of the year, according to RJMetrics. Product names / descriptions. Promo / Sale / Discount names / descriptions. We just know that we did not gain any actionable customer insights in that period.” (via Or the other way around?
Software By Rob
JANUARY 12, 2010
Traffic Quality By “quality&# I mean the following: how close each visitor is to your ideal customer, and how much of a relationship you have with that visitor. High quality traffic means each visitor is very close to your ideal customer and they know and trust you. Follow me Startups for the Rest of Us. 3 Dan on 01.12.10
Up and Running
NOVEMBER 1, 2017
Product descriptions are meant to convince customers to buy things, right? But if a shopper can’t find your product description, it will never work its magic. That’s why you need to make sure that your product descriptions pop up higher in the search rankings. But what if you’re selling generic products, like t-shirts?
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