The Startup Magazine

SEPTEMBER 20, 2019

While the success of a product is heavily dependent upon value, it’s not uncommon for many to fail in their very early stages—this is especially true with little funding, research, and long-term planning. Detractors – who are unhappy users that may damage your brand through negative reviews.

Software Review 125

Software Review Management Early Stage Startup 125

Up and Running

OCTOBER 13, 2021

Businesses often use emails to segment their audience and send them offers they’d be most interested in. Segment your audience. Know your audience. While it’s good to dig down and micro-segment your audience, there are still some factors that are likely true for most of your customers. Leverage technology.

Customer 118

Customer Marketing Artificial Inteligence Technical Review 118

Up and Running

NOVEMBER 9, 2020

The majority of shoppers—across multi-channel, online experiences —noticing a change in the way they shop due to retailers understanding and interpreting their data. Segmentation is a tool for understanding and grouping your audience by demographics and behaviors to help you better craft a marketing approach. How segmentation works.

Artificial Inteligence 90

Artificial Inteligence Technical Review Software Review Algorithm 90

ConversionXL

MARCH 28, 2019

The community can jump start products through votes and (honest) reviews, which are essential in the early stages of campaigns. They can contribute to the final development of their favorite apps and tools via reviews and comments, engage actively with makers, and learn technical details.

Campaign 127

Campaign Product Technical Review Social Media 127

Up and Running

MAY 23, 2016

Since the term “cloud computing” was coined in 1996—at least as we have come to understand its meaning—the software as a service industry has exploded. If you use software like LivePlan, you can create this initial “lean plan” in under an hour and then spend your time where it really matters—on validating your idea.

Software Review 74

Software Review Software Delaware Forecast 74

ConversionXL

MARCH 17, 2021

At the time we were planning a workshop for B2B tech startups from the IMEC accelerator (Ghent, Belgium) and had a chance to interview many of the companies that had signed up. And while this was a good start, a significant position of these companies were early-stage startups. Sales cycle length increased. Content blindness.

B2B 150

B2B Sales Cycle Belgium IP 150

The Startup Magazine

SEPTEMBER 25, 2019

The main reason why 42 percent of all enterprises fail is due to the fact that there’s no market need for the product that they’re selling or the service that they’re providing. This usually comes from unexpected expenses, the fact that business is not profitable (in its early stages), while you still have to cover the overhead.

Startup 131

Startup Early Stage Software Review Finance 131

ConversionXL

JUNE 25, 2021

Understanding how your product launch fits into the bigger picture will help you discern: How to build awareness in the introduction stage (this strategy will vary based on product type, industry, target audience, etc.) When to transition from one stage to another, and how long you should be in each stage to hit your goals (e.g.

Product 96

Product Social Media Audience Software Review 96

ConversionXL

JUNE 11, 2018

Case in point: Forrester’s first marketing automation forecast predicts that spend on automation technology will grow from $11.4 You’ve probably received hundreds of these — messages like “get 20% off by buying now,” “you left something in your cart,” or “review our service and share it with your friends.”. billion USD to $25.1

Developer 133

Developer Marketing Software Review Technical Review 133

ConversionXL

JANUARY 18, 2022

In 2018, after two short years and $3 million raised in startup funds, recruitment AI company Ansaro shut down due to bad market fit. Their predominantly male audience has a problem: fitting a full wallet into their back pocket. ConvertKit and Drip both technically do the same thing. Image Source.

Marketing 110

Marketing Product Audience Equity 110

Austin Startup

MARCH 4, 2019

Meet the Locals Here are the most active early stage investors in town that you should meet while you’re here and do deals with. It’s a robust ecosystem so I’m only listing the ones we’ve done the most deals with here but Capital Factory is the most active early stage investor in Texas so this is a good sampling.

Silicon Valley 50

Silicon Valley Technical Review Texas Venture Capital 50

Mucker Lab

APRIL 6, 2023

What should an early-stage startup founder focus on if they want to implement PLG? But for early stage founders, I think there are two particular scenarios where PLG can be really helpful. So for early-stage founders, those are the two scenarios where PLG might be a great fit. That's the foundation.

Product 78

Product CTO Hire Startup Fractional CTO 78

Duct Tape Marketing

JUNE 1, 2022

Xenia is the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin, Viber, and United Nations. Get 50% off two months of Planable using code ‘DUCTTAPE50’ at check out. Marketing Podcast with Xenia Muntean.

Cofounder 82

Cofounder Social Media Software Review Technical Review 82

mashable.com

JUNE 11, 2013

simply arent crucial to success or failure, and for an early stage startup that means they were wastes of time — you could have done 10x more with that same amount of time and resources." — Jonathan Wegener , Founder, Timehop and ExitStrategy. "How Follow @mashable. see more > Search. Social Media. Entertainment.

Cofounder 111

Cofounder Technical Review Startup Software Review 111

Duct Tape Marketing

NOVEMBER 2, 2023

02:06] Can you share your experience starting with an early-stage company (Hubspot) that eventually went public? [07:11] Click on over and give us a review on iTunes, please! I think the net of it is it went from HubSpot teaching a business model to follow to more of a partner program where you're reselling technology.

Metrics 74

Metrics Analytics Forecast Software Review 74

Both Sides of the Table

MARCH 30, 2010

I’m very pleased today to announce that I invested, on behalf of GRP Partners, in Burstly alongside Rincon Venture Partners , an early stage VC in Southern California whith whom we love to work (and were our co-investors on RingRevenue ). Optimization technology is not new. What does it do?

Mobile 282

Mobile Management Southern California Application Development 282

This is going to be BIG.

AUGUST 22, 2012

Let’s start out with the basic functions of a tech company: 1) Engineering 2) Marketing 3) Sales 4) Business development 5) PR 6) Design 7) Product Management 8) HR 9) Operations 10) Finance Ok, that's just overwhelming. I can break down all the things a startup needs to do into three ideal people. Ready to start simplifying?

PR 160

PR Technical Review Seed Stage Design 160

firstround.com

SEPTEMBER 10, 2013

The Review. The Review. Ian Langworth started his career as an O’Reilly author and software engineer at Google. Ian Langworth started his career as an O’Reilly author and software engineer at Google. Not too long ago, I was a software engineer preparing to start my very first company. Plusstartup.

CTO Hire 52

CTO Hire Engineer Software Review Part-Time VPE 52

VC Cafe

JUNE 29, 2012

The discussion was lively and there was a long queue of audience questions. Below are the highlights from the session, including some great questions from the audience. A lot is happening because we have deployment platforms, code platforms, and now we have capital platforms like angellist. The top 10-15 we manually review.

Developer 103

Developer Silicon Valley Software Review Mexico 103

ConversionXL

FEBRUARY 3, 2022

For example, in 2021 accounting software platform Bill.com acquired spend management tool Divvy in order to increase its market share. Product development allows you to expand your existing market share by developing a new product for that audience. See [via Harvard Business Review ]. Product development. Acquisitions.

Marketing 115

Marketing Framework Metrics Channel 115

ConversionXL

MARCH 22, 2017

not automatically prompting the number pad display for entering zip code). Digital wallets are technology that allow for a one-click or expedited mobile checkout by saving consumer credit card information on a device (as with Apple Pay) or through a platform (as with Amazon Pay and PayPal One Touch). Image Source. Image Source.

Mobile 88

Mobile eCommerce Software Review Conversion 88

David Teten

FEBRUARY 28, 2012

Although they focus on initiatives that leverage technology, they engage in a wide spectrum of cross-sector collaborations with for-profit, government, and non-profit institutions. As we’ve evolved, we’ve focused on more on initiatives that leverage technology. How we embrace technology for good. are all working together.

America 144

America DC Startup Aggregator 144

SoCal CTO

MARCH 22, 2007

Discussion Group Hub - questions/topics are raised via the discussion group and can go out into the blog world to get a more diverse audience - which is now happening with this group. We have been using LinkedIn for both sourcing recruits and reviewing backgrounds for recruits. Technology Jobs in Southern California – a Rebound.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

Up and Running

SEPTEMBER 5, 2017

Being an outsider, I also wanted to lean heavily on the actual research available on the subject, as well as the voices of women both in the tech space and who have successfully received venture funding. It seems remiss, therefore, to not shed light on this issue. A rare success. Giadha Aguirre de Carcer has had an impressive career.

Venture Capital 82

Venture Capital Lean Cofounder Technical Review 82

ReadWriteStart

SEPTEMBER 10, 2010

Then Kristen Becker presented Kir Devries , an e-commerce site that offers a well-edited collection of unique goods for practical everyday living that have been sourced due to their impeccable craftsmanship, unique design and style, and their "good factor" in the moderate price range. She also has a secondary audience who shop for gifts.

Cloud 115

Cloud Silicon Valley Incubator Finance 115

ConversionXL

SEPTEMBER 9, 2016

For example, you assume it’s too many required fields when really it’s a technical error. While certainly important, these documents amount to little more than the technical specifications, leaving exactly how the website will fulfill the multiple user objectives (UX) wide open. The variation is based on a hunch.

Technical Review 48

Technical Review Architecture Conversion Software Review 48

Hunter Walker

JANUARY 15, 2016

I spent 6 months coding and building Dogster myself. A core of long-time Dog/Catster team members got to take over running the sites and leading the community and I got to work on much higher order functions of audience engagement since I no longer had to deal with the business of running the business. It’s been an amazing run.

Technical Review 48

Technical Review Startup Cofounder SMS 48

mashable.com

OCTOBER 11, 2011

Erica Swallow is a technology and lifestyle writer. Not to mention, early-stage startups usually only employ a few people focused on product and development. As a tech journalist, I’ve been pitched by hundreds of companies and have developed a taste for what works and what doesn’t. Why should my audience care?”

PR 103

PR Startup Social Media Technical Review 103

maplebutter.com

JANUARY 8, 2013

I have the knowledge in tech to implement it. If you’re looking for technical talent – go to the dev meetups. what are the most crucial steps to be taken by a new tech startup when outsourcing major part of the tech to IT firms or outsourcing “product development” eg new social media website project?

Technical Review 44

Technical Review Startup Cofounder Software Review 44

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

One is find yourself an audience and a marketplace and that’s something you can start doing within a week. Well they’re already burning, so I would suggest as you move toward a paid model, at the same time, you start diligently building a network of alliances with people who already have a good reason to promote your service.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

Startup Lessons Learned

AUGUST 26, 2009

The companies I spoke to all agreed that the community there was extremely supportive, especially in the critical ulta-early-stage. Then, create an encouraging environment for early-stage companies. Provide early seed capital, and be the ones to make those introductions. And do your customer development.

San Francisco 113

San Francisco Silicon Valley Startup Lean 113

Hearpreneur

JULY 10, 2015

This essentially forces you to forgo 3PL’s due to the high cost of the logistics, and the technology behind recommendation engines aren’t reliable enough to automate the process. This is achieved via a patent-pending color-coding system representing each creator’s positive message and story.

Entrepreneur 48

Entrepreneur Software Review Technical Review Small Business 48

Duct Tape Marketing

FEBRUARY 22, 2017

Even if you’re at a very early stage, if you’re reading this, it’s safe to say that research tasks are below your pay grade, and conducting them will leave you time for little else. Sometimes determining your target audience can make your head spin – maybe your business serves a variety of different niches.

Curation 44

Curation Lead Generation Technical Review Email 44

Small Business Force

SEPTEMBER 18, 2016

Over the years, I’ve written a lot about business plans, especially for early-stage companies trying to raise capital. “I don’t need a business plan” seems to be the “fashionable thing” to believe, especially, with entrepreneurs in the technology sector on the West Coast.

Business Plan 20

Business Plan Early Stage Operations Software Review 20

ConversionXL

FEBRUARY 3, 2016

They could use the unique shopper codes they assign to each person to identify certain behavioral patterns that indicate pregnancy. The data was so specific that he could estimate a woman’s due date without ever having met her. Of course, that allowed Target to send coupons based on each stage of pregnancy… Image Source.

Conversion 48

Conversion Technical Review Software Review B2B 48

Up and Running

JUNE 12, 2015

Our guest and COO of Palo Alto Software, Noah Parsons, shares his favorite online tools to get your business up and running. Let’s just review them all and see what we like, see what we don’t like. You’re expanding from one type of audience to another. Jonathan: “12 Signs, Me Need to Hire a Manager.”

Silicon Valley 60

Silicon Valley Management Startup Hiring 60

Up and Running

MAY 13, 2015

While Noah outlines the points that should be covered within that story, I do think it’s really paramount to construct this narrative, to tell the audience, whoever is listening to this pitch, to this one-page business plan or whatever it is, the story of the business. What’s the next bullet point that I need to answer?

Business Plan 60

Business Plan Marketing Oregon Small Business 60