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5 Keys to Ensuring Credibility, Trust, and Customers

Startup Professionals Musings

As a long-time business executive and adviser to entrepreneurs, I see a definitive shift away from customer trust in traditional business messages, and the executives who deliver them. I summarize the key elements of the transformation as follows: Customers are seeking control in a run-away world.

Customer 433
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

When I met my now-wife, I realized that any technology that can find me a spouse is a killer app. I’d argue that the same type of technologies that have revolutionized dating can revolutionize our industry. . I walk through below how progressive investors are using technology and analytics throughout all of their operations.

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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

It becomes even more interesting in the world of emerging technologies and the IoT. Customers will be even more comfortable with the introduction of voice commerce, another unicorn of the online shopping experience. These new technologies will become an integral part of most e-shops. Only in 2021, 72.9%

eCommerce 185
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Guide to Create an Uber for Courier App

ReadWriteStart

Business to Consumer (B2C) – It is the most common type of business model. User-friendly courier delivery apps ensure round-the-clock fulfillment of parcels to customers across different locations. . Without a doubt, the customers have to arrange for the courier delivery by themselves. .

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Conversion, retention and churn benchmarks

VC Cafe

It’s not just the competition against the incumbents and the large tech platforms that founders has to worry about, but most importantly is the company’s performance and product market fit. A high retention rate indicates that customers find the product or service valuable and are likely to continue using it in the future.

Retention 109
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How to Create a Marketing Funnel by Responding to Customer Behavior

ConversionXL

The marketing and sales funnel is a time-tested framework for mapping the customer journey. However, with every new technology, channel, and distraction served up by the internet, that journey becomes less linear, and the traditional funnel becomes less relevant. Image source. Image source. Which marketing tactics converted them?

Customer 140
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B2B Marketplaces Revisited

Version One Ventures

The assumption was that online platforms would completely automate all supplier-customer transactions including retailing, wholesaling, and procurement. Yet today, the world of B2B marketplaces still lags far behind its B2C counterpart. Twenty years ago – in the midst of the Web 1.0 Alibaba is an exception. Referral fees.

B2B 213