Remove Business Model Remove eCommerce Remove Metrics Remove Retention
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Startup Benchmarks

VC Cafe

One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate? Benchmarks are typically specific to stage/business model/geo. What should our MRR growth be?

B2C 141
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How to Leverage eCommerce Fulfillment as a Customer Service Tool

Up and Running

Did you, as an eCommerce store owner, know that for online retailers, the average cost to fulfill an order is about 70% of the average order value ? Especially when you’re busy managing several large and small functionalities that form just a part of the entire selling process. What Is eCommerce fulfillment? Shocking, right?

eCommerce 110
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The Science of Increasing Customer Loyalty

ConversionXL

Customer loyalty is sometimes confused with customer satisfaction, as well as retention. Retention is the behavioral indicator of loyalty, whereas loyalty is usually attitudinal (though technically retention could be considered behavioral loyalty). You know the value of retention. The differences are small but important.

Customer 114
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The Science of Increasing Customer Loyalty

ConversionXL

Customer loyalty is sometimes confused with customer satisfaction, as well as retention. Retention is the behavioral indicator of loyalty, whereas loyalty is usually attitudinal (though technically retention could be considered behavioral loyalty). You know the value of retention. The differences are small but important.

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Migrating to Universal Analytics Using Google Tag Manager

ConversionXL

Custom Dimensions are meant to describe data in a way that is custom tailored to one’s business model. Custom Dimensions are essential for creating a data model that is will allow you to answer business questions. Custom Metrics. As with Custom Dimensions, Custom Metrics are defined in the Admin section.

Analytics 133
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CXL Live 2019 Recap: Takeaways from Every Speaker

ConversionXL

There are tons of metrics you can monitor: Conversion rate; Bounce rate ; Click-through rate ; Pageviews; Lead captures; Purchase conversion rate. Setting up your experiments for success: Define success metrics. When I started out, I felt uncomfortable basing large business decisions on data from a tool. Do your research!

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The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

People ask me this seemingly simple question all the time: What Key Performance Indicators should we use for our business ? There is no golden metric for everyone, we are all unique snowflakes! :). I am going to pick a whole bunch of different businesses (15 in all!), Ecommerce: Betabrand. I love Betabrand.

Metrics 141