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Selling to the enterprise: “Sell to few” vs. “sell to many”?

Version One Ventures

Sell to few”: Traditional enterprise sales. Selling into this market requires the traditional enterprise sales approach, comprised of a large ‘boots on the ground’ field sales team that works with key decision makers (e.g. These are long sales cycles, often with multiple departments and stakeholders involved.

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How Pertino is reinventing the future of business networking

Lightspeed Venture Partners

Over a coffee in a small office in Cupertino (yes, their name is related to their founding hometown), we talked about how it was the right time to build a new networking company due to the confluence of three major trends: cloud, software defined networking (SDN), and the consumerization of IT. The discussion struck a chord with us.

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How to Successfully Approach Trade-Offs as an Entrepreneur in 2021

Up and Running

Technology tools such as a CRM system can also help you get a strong understanding of your sales cycle and pipeline. Weigh hiring an employee versus implementing software. Build up a solid product team with short sprints and release cycles to make the most efficient use of limited time and resources.

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Are You In Control Of Your Business?

YoungUpstarts

But this is where online software such as TradeGecko’s inventory and sales management system provides an ideal solution. Sales inventory software: Pulls together your sales cycle into one central system that all your team can use. Work smarter. Where to start?

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Cracking The Code: Unveilling of the Bessemer's 10 laws of Cloud.

Cracking the Code

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Unveilling of the Bessemers 10 laws of Cloud Computing and SaaS - Winter 2010 Release. The Cloud computing stack is currently defined by three levels: SaaS, PaaS, and IaaS. Build Employee Software.

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Money Doesn’t Talk. Why Most Startups Aren’t Announcing Their Seed Financings

Hunter Walker

Now the employees carry your technology into the enterprise via their own phone and cloud services. Software is purchased at $99/month can be put on an expense report and the average enterprise worker is willing to try out lots of tools to find the one that works for them. Word of mouth spreads faster and sales cycles are shorter.

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Is Your SaaS Go-to-Market Strategy Tsunami-Proof?

ConversionXL

Three out of every four B2B buyers would rather self-educate than learn about a product from a sales representative, according to Forrester. Let me ask you two questions: Would you like to see and use a software product before buying it? Or would you prefer to go through a lengthy sales process to see if it’s a good fit?

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