YoungUpstarts

JUNE 9, 2013

In Dragon’s analysis of social media platforms, nine significant patterns can be discerned: identity, relationships, conversations, groups, gaming, presence, curation, reputation and gifting. These elements could be formulated into social pyramids which can be customized for different social platforms depending on their properties.

Technical Review 159

Technical Review Social Media SEM SCRUM 159

ConversionXL

JUNE 30, 2019

In addition, competitive analysis can be a treasure trove of conversion optimization insights, yet it often gets skipped. and you can definitely use it for UX and conversion optimization , too. Even though design is just one part of the conversion puzzle, it’s an important element of overall CRO success.

SEO 126

SEO Conversion Analytics Design 126

ConversionXL

MAY 11, 2017

Knowing what the competitors are doing – how they are thinking about the market, what tactics they are using, how they are crafting messages and design – can make all the difference in the battle for the customers’ mind share and conversions. – and you can definitely use it for UX and conversion optimization, too.

SEO 131

SEO Analytics Conversion Search 131

Both Sides of the Table

APRIL 26, 2016

So if you paid $100 for a customer who converted via a Facebook ad or Google search ad (SEM) that is not your CAC. So it might actually be more productive for you to improve your conversion than to improve your ad buying, for example. This is often called “funnel optimization.” Read the responses to this story on Medium.

Metrics 150

Metrics Cost Acquisition Startup 150

Hearpreneur

MAY 31, 2020

. #1- Begin conversations. He started by reaching out to 15 people in his network or individuals he wanted to get to know on a weekly basis — just to simply begin a conversation. I will call an individual if I am already connected to them or begin a LinkedIn conversation with them. 1 + 1 = 3! We are all in this together.

Networking 144

Networking Entrepreneur Social Media Channel 144

YoungUpstarts

AUGUST 18, 2020

Conversion rate optimization. It is better to get prospects engaged in irresistible conversations and build long-lasting relationships. Cost per conversion. In this article by Drip Digital, explaining what Digital Marketing is , we can see clearly that it is not rocket science, but rather it is quite simple. Email marketing.

Entrepreneur 286

Entrepreneur Marketing Social Media SEM 286

crowdSPRING Blog

JANUARY 26, 2011

Keep in mind that people are generally impatient when browsing websites and slow load times do impact conversions (getting people to buy your products or services). Don’t forget search engine optimization (SEO) and search engine marketing (SEM). Don’t play music on your site. People hate it. Personality!

Web 127

Web Design Flash SEM 127

searchengineland.com

MAY 30, 2012

Enterprise SEM. Search & Conversion. Overview: What Is SEM? SEM Columns. Our SEM Events. How To: SEM / Paid Search. It also lets me assess if this is going to be a quick, polite 20-minute conversation or an in-depth hour long dialogue. SearchCap Daily Newsletter. All Columns. All Things SEO.

SEO 54

SEO SEM Social Media Search 54

Steve Blank

SEPTEMBER 7, 2009

The VP of Sales comes to a board meeting, still optimistic, and provides a set of reasonable explanations – “our pipeline looks great, but orders will close next quarter” or “we’ve got lots of traffic to our site, we just need to work on conversion.” Just had a conversation today with a student taking Steve’s class.

Customer Development 224

Customer Development Developer Customer Silicon Valley 224

Startup Professionals Musings

OCTOBER 3, 2010

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). SEM is sometimes called “buying your way into search results.” You may be getting great traffic, but poor conversions. Popular keywords have higher costs.

Search 225

Search Engineer SEM Widget 225

ConversionXL

AUGUST 27, 2015

But now your conversion rate looks the same as when you started. How can you tell what caused that – optimization, SEM, seasonality, word-of-mouth, or something else? In fact, it’s easy to project the predicted ROI of optimization ( click here to download conversion optimization ROI calculator ). Word-of-Mouth.

PPC 48

PPC SEM Technical Review Conversion 48

crowdSPRING Blog

JULY 27, 2010

People are generally impatient when browsing websites and slow load times do impact conversions (getting people to buy your products or services). Don’t forget search engine optimization (SEO) and search engine marketing (SEM). Consider Site Load Times. Leverage online tools to improve your website.

Small Business 123

Small Business Web Design Marketing 123

crowdSPRING Blog

JULY 27, 2010

People are generally impatient when browsing websites and slow load times do impact conversions (getting people to buy your products or services). Don’t forget search engine optimization (SEO) and search engine marketing (SEM). Consider Site Load Times. Leverage online tools to improve your website.

Small Business 122

Small Business Web Design Marketing 122

Both Sides of the Table

NOVEMBER 22, 2009

I know that advertising is important to inform consumers of offers – the same reason many tech companies use SEM. That’s not a “conversation&# – it’s content driving you to his website where he monetizes based on the number of eyeballs he drives there. I would argue that they already do.

Advertising 277

Advertising Technical Review Affiliate SEM 277

Startup Lessons Learned

NOVEMBER 7, 2008

Most of the time, the experiments you run will have a zero percent conversion rate - meaning no customers were harmed during the making of this experiment. Dont worry about selecting particularly good keywords, if youre new to SEM. Measure conversion rates. If youre worried about disappointing some potential customers - dont be.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Hearpreneur

JUNE 5, 2020

‘How would I out-maneuver our SEM keywords? As a leader, I make sure to have regular check-ins with each team member where we dedicate time to deeper conversations about how their day to day work directly contributes to our mission. Social media presence? Sales pitch?’

Leadership 111

Leadership Entrepreneur SEM Employee 111

ConversionXL

AUGUST 23, 2017

The answers from our conversation are as follows: Q. As a touchpoint, for example, the top of the funnel consists of 50% of incoming traffic and 35% of free trial conversions from ads. ” Here’s an example of their model: Phone Repair CJM Screenshot. ” Click to enlarge. IdeaRocket.

Customer 130

Customer Channel Design Retention 130

The Next Web

OCTOBER 26, 2013

In conversations about freelancing and online marketplaces for remote contract workers of the tech industry, the name of oDesk floats up pretty often. Founded in 2005, the company has since delivered more than $1 billion from employers to freelancers. According to the last stats provided by oDesk itself, the company has 4.5 million jobs.

Russia 151

Russia Ukraine Latvia Lithuania 151

Up and Running

JULY 26, 2016

Selling a product is a tough process, full of “no’s,” whether they come on the phone with a prospect or as a low conversion rate on your landing page. Most campaigns can be optimized to increase conversion rates and lower costs. ” tweet we got a great response rate and moved our conversation to email. The outcome of this?

Revenue 60

Revenue Acquisition Channel Campaign 60

YoungUpstarts

SEPTEMBER 10, 2018

Not only was that an inaccurate estimate, but the real number of conversions, after developing the premium account, ultimately ended up being much higher. We were basically selling ourselves short, because we didn’t have the tool ready in order to evaluate the real number of conversions.

Programming 124

Programming Chile B2B B2C 124

Startup Professionals Musings

APRIL 4, 2015

Your plan should include a well-designed web site, events, press releases, and search engine marketing (SEM). SEM is the most common form of online marketing, which increases your website visibility on search engine results pages through optimization and advertising. Prepare your staff to deliver on social media requirements.

Social Media 120

Social Media Media SEM Startup 120

ConversionXL

SEPTEMBER 17, 2018

One of my former colleagues, Rob, is an SEM guru—with zero coding background. JavaScript has a critical role in conversion optimization, too. How SQL solves real-world marketing problems. Create more accurate, detailed reports. Enable robust A/B testing. jQuery , a JavaScript library, powers the HTML/CSS changes for A/B testing.

Programming 134

Programming SQL Marketing Analytics 134

Steve Blank

APRIL 30, 2009

If you look at the top 3 online retailers by conversion rate, none of these are award-winning designs : [link] [link] [link] However, they convert ~25% of visitors to customers. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.) That’s 10x what many websites convert.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

www.forentrepreneurs.com

FEBRUARY 2, 2010

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. In the early days of the business, you will not be able to accurately predict your conversion rates, and the viability of your entire business may depend on this.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Cracking the Code

FEBRUARY 12, 2007

Getting the most of your online marketing: the In & Out of SEM/SEO. on a scale of 1-4). on a scale of 1-4). The videos can be watched at Bessemer Online Marketing Portal (the other materials are not public).

Software Review 48

Software Review SEM Marketing Las Vegas 48

Startup Lessons Learned

SEPTEMBER 13, 2008

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. Trying to answer that question at IMVU led me to discover Google AdWords and the world of search engine marketing.

SEM 164

SEM San Francisco Lean Continuous Deployment 164

crowdSPRING Blog

DECEMBER 14, 2016

Or you might actually see some early benefits and more conversions (i.e. If your revenue model is the sale of a service or product, your goal could be to get your cost per conversion below a certain amount after 90 days. Define Conversions Properly. A conversion is an action that a user performs on your site.

SEO 48

SEO Search Engineer Small Business 48

YoungUpstarts

APRIL 7, 2016

It is vital to reach across the barriers in order to understand what those markets are looking for, what will attract them, and of course what will bring them to the point of conversion. Because of this, SEO and SEM are vital in their market and it could be a logical conclusion to think in other Latin American markets as well.

America 100

America Brazil United States Marketing 100

ConversionXL

FEBRUARY 3, 2022

Prospect trial to conversion rates fell with the longer trials. In another example, let’s say most of your acquisition comes through organic search, but conversion rate to signups is lower than you’d expect. This channel would become a priority, and you’d design experiments to improve on-page conversion rates. The results?

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

DECEMBER 13, 2022

For conversion optimization , the main difference is the variability of Internet traffic. Results compare conversion rates among the variations based on a single change. Some 74% of optimizers with a structured approach to conversion also claim improved sales. Bugs—if they’re around—are a conversion killer. Probably not.

Analytics 127

Analytics Technical Review Software Review Framework 127

Eric Friedman

APRIL 23, 2014

I have been interviewing a number of candidates for different roles within Foursquare which have resulted in some very interesting conversations. I have gotten into some great conversations around my answer and I thought it was worth writing about here. One of the most common questions I get is “why did you join foursquare?”

SEM 83

SEM Advertising Metrics Analytics 83

YoungUpstarts

APRIL 26, 2016

This is driven by the fact that a company’s mobile site is intimately connected with all its marketing activities including email, SEO/SEM, affiliates, etc. His goal is to make it easy for companies to deliver high performance, contextual experiences on any device so they can increase mobile conversions.

Mobile 100

Mobile Web SEM Affiliate 100

Seeing Both Sides

FEBRUARY 25, 2016

Effective Growth Managers are conversant with data analysis and the best tools for retrieving, manipulating, and visualizing data including tools like MySQL, Excel, R, and Tableau. Paid: Ads (Mobile, Web, Video, TV, Radio, SEM, Affiliate), Sponsorships. Earned Media: SEO, PR, Word of Mouth.

Management 20

Management Analytics Technical Review Framework 20

Seeing Both Sides

FEBRUARY 25, 2016

Effective Growth Managers are conversant with data analysis and the best tools for retrieving, manipulating, and visualizing data including tools like MySQL, Excel, R, and Tableau. Paid: Ads (Mobile, Web, Video, TV, Radio, SEM, Affiliate), Sponsorships. Earned Media: SEO, PR, Word of Mouth.

Management 20

Management Analytics Technical Review Framework 20

www.chancebarnett.com

MAY 10, 2011

Not too long ago, I came across an interesting model for increasing conversion through landing pages: C = 4M + 3V – 2(F-I) – 2A CONVERSION requires: MOTIVATED visitors to your site (or page) – qualified via keyword query and your SEM ad copy. Also liked Corey’s formula.

SEM 47

SEM Email Los Angeles Conversion 47

Hunter Walker

OCTOBER 20, 2013

Advisory boards come up often in conversations with founders, especially early in a company’s life when they’re looking to build out expertise, industry relationships and social proof. I’ve found you can separate advisors into roughly two types – Practitioners and Coaches.

Advisory Board 91

Advisory Board SEM Equity Conversion 91

crowdSPRING Blog

AUGUST 10, 2014

And today’s SEO/SEM experts have their own ways of flattery and charm that work to bring in new customers. Conversely there is no rule that it will now. This doesn’t mean you shouldn’t keep trying; in fact a 10% conversion rate for any one tactic is excellent and should indicate that youstay with that approach.

Small Business 92

Small Business Customer SEM Sales 92