Thu.Feb 25, 2016

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Why Content Personalization Is Not Web Personalization (and What to Do About It)

ConversionXL

In 1999, David Weinberger, a technologist and co-author of The Cluetrain Manifesto , wrote, “Personalization: the automatic tailoring of sites and messages to the individuals viewing them so that we can feel that somewhere there’s a piece of software that loves us for who we are.” Ironically, nearly 20 years later, personalization is being used by companies attempting to make the online experience more human.

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Linux for Ladies Program Seeks to Train More Women in the Technology Field

SiliconHills

Anna Eilering worked as a chef before becoming a software developer two years ago. “I make four times the amount of money I made as a chef,” Eilering said. She also has healthcare and other benefits as an employee at Rackspace in San Antonio. But it took her almost ten years working as a chef […] The post Linux for Ladies Program Seeks to Train More Women in the Technology Field appeared first on SiliconHills.

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Five Mistakes You Can’t Afford to Make With Your Nonprofit

Up and Running

A lot of work goes into making a nonprofit run smoothly, and a lot can go wrong. If you want to keep yours afloat, here are five mistakes you need to avoid. There’s something immensely admirable about running a nonprofit; it stems from a desire to change the world for the better, and a willingness to devote oneself entirely to a charitable cause. Unfortunately, good intentions do not a stable organization make.

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Why Every Company Needs a Growth Manager

Seeing Both Sides

. (this post was originally published in Harvard Business Review and is co-authored with Nadav Benbarak of Okta.). Growing revenue and profits is a core objective of most companies, and it is the responsibility of every function to contribute to the pursuit of this goal. Yet, in recent years technology startups have embraced a new role, Growth Manager — alternatively Growth Hacker, Growth PM, or Head of Growth — that focuses on it exclusively.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Three Questions To Ask To Decide Which Ideas To Keep And Which To Toss

YoungUpstarts

by Patrick Stroh, author of “ Business Strategy: Plan, Execute, Win! “. All organizations want to foster innovation. After all, it’s how we grow, improve, delight our customers, and — yes — keep getting paid. In today’s rapidly changing global landscape, our ability to come up with new ideas is what keeps us relevant. Organizations are augmenting their business value proposition on average every three to five years, and we can do that only with a focus on and widespread commitment to

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Why Every Company Needs a Growth Manager

Seeing Both Sides

. (this post was originally published in Harvard Business Review and is co-authored with Nadav Benbarak of Okta.). Growing revenue and profits is a core objective of most companies, and it is the responsibility of every function to contribute to the pursuit of this goal. Yet, in recent years technology startups have embraced a new role, Growth Manager — alternatively Growth Hacker, Growth PM, or Head of Growth — that focuses on it exclusively.

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Is Free Intranet Software Really Free?

YoungUpstarts

Image credit: Software from Shutterstock. By Tim Eisenhauer, President of Axero Solutions. It’s a well known adage in economics that “there is no such thing as a free lunch,” meaning nothing is really free. The saying dates back to the tradition of saloons offering “free lunch” to patrons who ordered a drink. The promise of free lunch lured people in, but the foods were so salty that they bought hefty amounts of beer to wash their meal down.

Software 100
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The Retrade

Feld Thoughts

The retrades have begun. Since the beginning of the year, I’ve experienced four retrades – two early stage, one growth, and one late stage – and I’ve heard of a number of others. If you’ve never experienced a retrade, or don’t know what I’m talking about, it’s the situation when you have a firm deal agreed upon or a term sheet signed and are proceeding to closing a deal, when the investor (or acquirer) decides to change the terms of the deal.

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How to be your VC’s favorite portfolio company

The Next Web

Typically, when VCs invest in a young company, they get equity and a board seat. The startups get money and a new board member. But good portfolio companies should get more, because VCs have a lot more to give – especially to companies that deserve it. VCs are well connected and have a lot of visibility into other startups and how they operate, and as a result, should have introductions to make and advice to give.

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Embracing ambiguity

The Equity Kicker

In my first year in my first job (way back in 1996…) my mentor advised me to “embrace ambiguity” I was struggling because the details of the project I was working weren’t clear and it was affecting my work. I wanted certainty so I could deliver on my corner of the project better. That’s understandable, and very human, but also impractical.

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3 Of The Best Things I Ever Did To Grow My Startup

YFS Magazine

In hindsight, I can confidently say that investing in these three areas was the best thing I’ve ever done for my business and for myself.

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Above all, consider the corporate gate keeper.

Berkonomics

Looking for an entrance into a VC, an angel group, a bank, a CxO for a sales opportunity, or any other entity? There are always gate keepers whose job it is to filter out the inconsequential or inappropriate, and allow through those with most promise. That said, gate keepers can and do block some great opportunities before the decision maker even has a chance to use his or her expertise to evaluate.

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Waves

Mike Michalowicz

The marketplace is an ocean and it is the only place you can capture waves. When you are in the ocean… do everything you can to ride a wave. Don’t try to make a wave (you can’t anyway). Look for the movements in customer demand (the waves), and get in front of the one you’re best suited to serve. Capture the energy from the surge.

Demand 60
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4 Crucial Stages Of Startup Growth

YFS Magazine

To be successful it is important to understand the different stages of business growth and what it takes to be an entrepreneur.
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The secret about building a community

Start Up Blog

I’ve mentioned here and on my twitter feed a new startup I’m building called Sneaky Surf. It’s a cross between the old FourSquare and Runkeeper. A surfing fraternity that helps its members surf more. But it’s not just about the startup. It’s building the community I’ve always wanted to be part of. Growing up all my friends surfed and we enjoyed this activity like many teenagers do.

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E-Commerce Is Redefining Custom Clothing Startups: Here’s What You Should Know

YFS Magazine

Custom clothing is a promising sector, especially if you want to start a small business.

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Time for Startups to Apply for the Austin Chamber of Commerce’s 2016 A-List

SiliconHills

The Austin Chamber of Commerce Thursday began accepting nominations for the 2016 Austin A-List. The awards, put on by the chamber and South by Southwest Interactive, seek to showcase Austin’s most innovative startup companies at three different stages of development. • Emerging (Early/Seed Stage) – Raised under $1 million; • Growth (Mid-Stage) – Raised $1 […] The post Time for Startups to Apply for the Austin Chamber of Commerce’s 2016 A-List appeared first on Silic

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How to Know What the Heck You Should Write About On Your Company Blog

Duct Tape Marketing

How to Know What the Heck You Should Write About On Your Company Blog written by Guest Post read more at Duct Tape Marketing. photo credit: mac image via photopin (license). I’m guessing the goal of your company blog, like anything you spend effort working on, is to boost your business, brand awareness, and sales. Which all sounds very nice in theory, until you get into WordPress, click on “Add Post”, find yourself starting at the blank editor screen not knowing what the heck to write about.

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Framework Benchmarks Round 12

TechEmpower

Round 12 of the ongoing Web Framework Benchmarks project is now available! A race against the clock. Recently, we were notified that the physical hardware environment we have used for Rounds 9 through 12 will be decommissioned imminently. This news made Round 12 unusual: rather than wait until we can equip and configure a new environment, we decided to conclude Round 12 while the current environment remained available.

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Does Your Business Still Need A Printer?

YoungUpstarts

We’ve all been hearing about the paperless office, the paperless schools and the paperless society in recent years, but is it actually here? Is it something we should be aiming for? As a business owner you might be looking forward to ditching your old printer and never buying one – or the inkjet cartridges to feed it – ever again. Hang on a minute, though.

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