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8 Strategies To Capitalize On Untapped Global Markets

Startup Professionals Musings

From my consulting with entrepreneurs in Europe and other countries, I’m convinced that we all could benefit from adapting to meet their environments. I second his list of top innovation challenges and strategies to capitalize on untapped global startup opportunities: Create new markets rather than disrupt existing ones.

Global 345
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I Haven’t Seen A Startup Yet Thrive Without Marketing

Startup Professionals Musings

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a long time ago that viral marketing does not equal word-of-mouth. Seed viral activity.

Viral 348
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Viral Marketing And Word-of-Mouth Require Investment

Startup Professionals Musings

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a long time ago that viral marketing does not equal word-of-mouth. Seed viral activity.

Viral 268
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The Best Emerging Real Estate Markets In Europe For 2020

YoungUpstarts

Europe remains one of the best markets for property investment, but with issues like Brexit, you need to be careful where you invest your money in Europe. In this article, we are going to explore some emerging markets in Europe that are on the radar of property investors from around the globe. Lisbon, Portugal.

Europe 173
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Is a Venture Studio Right for You?

Steve Blank

Three types of organizations – Incubators, Accelerators and Venture Studios – have emerged to reduce the risk of early-stage startup failure by helping teams find product/market fit and raise initial capital. Instead, they search and pivot until product-market fit is found. How Venture Studios Work.

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Airbnb S-1 (Part 1): So How Profitable Is This Thing Really?

View from Seed

Sales and marketing has been 30%+ basically forever, though undoubtedly Airbnb has enough brand recognition and loyal customers that if you turned off marketing spend then revenue would drop but not to zero. Uber is an $85B+ market cap company today but is essentially flat to its IPO price and late private round valuations.

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6 Due Diligence Concerns Before Outside Contracting

Startup Professionals Musings

Outsourcing is defined as contracting the work to another company, usually located in a developing country, like India, China, or Eastern Europe. Internal services, like marketing and accounting, are more manageable and have less customer visibility. The same applies to manufacturing and almost any process these days.