How to Create a Demand Funnel (for 44X Revenue)
ConversionXL
APRIL 28, 2020
In that unannounced meeting, Brett Hurt, our CEO and co-founder, laid it out for us. To have the future we wanted, we needed to shift away from monetizing our open-data community and toward enterprise sales. To do that, we built a demand funnel that took us from nothing to 44X revenue growth in a single year. Image source ).
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