David Teten

SEPTEMBER 23, 2017

An investor had few hard metrics other than the actual financials, and little technology to make the process scaleable. Over the past few decades, better metrics became available, and investors could take a more analytical, data-driven approach. 1) Market fund. .” Historically, investing was a manual, artisan process.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

Occam's Razor

JULY 22, 2013

The world does not need a new business framework. seconds)" for business framework on Google today. But most of the frameworks available to us solve for divisional silos. For example AIDA is from the siloed lens of Marketing (and full disclosure, I humbly believe serves company's own selfish perspective).

Framework 163

Framework Marketing Metrics Audience 163

SoCal CTO

JUNE 9, 2010

"Authentic" is dead - A Smart Bear: Startups and Marketing for Geeks , May 3, 2010 It's time to retire the following phrases. Bending over: How to sell to large companies - A Smart Bear: Startups and Marketing for Geeks , May 24, 2010 This is a guest post by Steve Hanov , who blogs about programming and startups. Stay Tuned.

Fractional CTO 248

Fractional CTO Startup Venture Capital Cofounder 248

David Teten

JANUARY 9, 2018

That said, we’re in an opaque industry compared with the public markets, and having the real scoop about what’s going on at a private company, and who are raising now, will be a meaningful edge for a long time. Some VCs have identified a number of new advantages that distinguish them in the marketplace: – Portfolio acceleration.

Venture Capital 60

Venture Capital Private Equity Silicon Valley Differentiation 60

David Teten

JANUARY 9, 2018

That said, we’re in an opaque industry compared with the public markets, and having the real scoop about what’s going on at a private company, and who are raising now, will be a meaningful edge for a long time. Some VCs have identified a number of new advantages that distinguish them in the marketplace: – Portfolio acceleration.

Venture Capital 60

Venture Capital Private Equity Silicon Valley Differentiation 60

View from Seed

FEBRUARY 27, 2019

Recently, I’ve been working with a few of our portfolio companies to help them think about how to recruit and interview their first analytics hire. Analytics is about designing, reporting, and leveraging operating metrics to aid strategic and functional decision-making. Analytics vs. Finance?—?what’s

Analytics 149

Analytics Hiring SQL Forecast 149

David Teten

JANUARY 19, 2021

This structure allows for alignment on the front end, and real-time flexibility for performance metrics,” says Samira Salman , a family office investor and advisor. . Flexible VCs have created structures based on other company performance metrics than revenues, such as profits or founder salaries. Flexible VC 102: Variations.

Cofounder 78

Cofounder Technical Review Equity Dividend 78

Steve Blank

JUNE 26, 2015

In the last five years “ Lean Startup ” methodologies have enabled entrepreneurs to efficiently build a startup by searching for product/market fit rather than blindly trying to execute. When combined with the business model canvas, the Three Horizons of Innovation provide a framework for corporate innovation. Get to Yes.

Lean 120

Lean Management Business Model Incubator 120

Austin Startup

FEBRUARY 1, 2018

Creating and showing constant momentum through personal portfolio projects and volunteering is a powerful means of landing a new job as a product manager, especially if one has never officially held the professional title “Product Manager.” Use frameworks in interviews to explain your qualifications and show your thought-processes.

Management 85

Management Product Technical Review Software Review 85

View from Seed

SEPTEMBER 14, 2021

Warning – this assumes some basic knowledge of VC performance metrics. Will Quist did a great job of explaining this market rhetoric in this thread. The three-question framework goes as such: Q: How much tech-related market cap will be created in the next 10-20 years? Ok, let’s jump in. Source: WaitButWhy.

Valuation 319

Valuation Pre-Money Valuation Distribution Early Stage 319

View from Seed

SEPTEMBER 14, 2021

Warning – this assumes some basic knowledge of VC performance metrics. Will Quist did a great job of explaining this market rhetoric in this thread. The three-question framework goes as such: Q: How much tech-related market cap will be created in the next 10-20 years? Ok, let’s jump in. Source: WaitButWhy.

Valuation 295

Valuation Pre-Money Valuation Distribution Early Stage 295

View from Seed

SEPTEMBER 11, 2019

But here’s some examples or frameworks to consider. One of our portfolio investments, a B2B SaaS company, was a pre-product startup at the time of the seed round. it’s understandable that investors will want to see how your product is doing in the market. A) Pre-Product Companies. B) Post-Product Companies.

Seed Stage 149

Seed Stage B2B Seed Capital Revenue 149

Occam's Razor

JULY 18, 2011

To not have it as an active part of your marketing portfolio is sub-optimal. The only requirement is that your mental model (and indeed, company culture) should be solidly rooted in permission marketing. Embrace permission marketing and email will be a surprising and loyal BFF. Optimal Acquisition Email Metrics.

Metrics 137

Metrics Campaign Email Marketing 137

View from Seed

SEPTEMBER 14, 2021

Warning – this assumes some basic knowledge of VC performance metrics. Will Quist did a great job of explaining this market rhetoric in this thread. The three-question framework goes as such: Q: How much tech-related market cap will be created in the next 10-20 years? Ok, let’s jump in. Source: WaitButWhy.

Valuation 156

Valuation Pre-Money Valuation Distribution Early Stage 156

Cracking the Code

JUNE 23, 2008

This video is a very smart viral marketing initiative from Cardo Systems , a provider of bluetooth headsets and it reached more than 6m eyeballs (this number includes the different versions of the video as well as the videos of people trying the experience to show it is a scam!). Portfolio. (3). sales and marketing. (10).

Software Review 48

Software Review Technical Review Viral Europe 48

David Teten

DECEMBER 3, 2019

In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. I use another live Google doc to maintain my database of companies I’m marketing to other VCs. 2) Market . Many tools designed for B2B marketing in general are also relevant to investors.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Occam's Razor

MARCH 25, 2014

In a world of infinite choice, the ability to pick critical few metrics to focus on is, well…, critical. In this post I want to share that one-page list of the best metrics for digital content, marketing and business success with you. Best Digital Metrics: Own Existences/Strategies. It would not surprise me.

Metrics 155

Metrics Marketing Analytics Channel 155

Hearpreneur

MAY 4, 2019

Truly new, cutting-edge ideas are too risky, too amorphous, too non-consensus to survive the metrics and evaluation process that “well-run” companies apply to capital investments. What do you have that no one else in your market has? How can you make a market and not just capture a share of it? You need to look for secrets.

Cofounder 66

Cofounder Founder Entrepreneur Venture Capital 66

Hunter Walker

JULY 25, 2017

Instead, we wanted to create a fertile framework for builders to build, and to help bring valuable companies into existence. As you know, Megan O’Connor (now co-founder of our portfolio company, Clark ) quickly joined us, and then Michael Letta, Human’s third partner and CFO/COO. Together we set out on this journey.

Cofounder 71

Cofounder New York City Framework Startup 71

Occam's Razor

SEPTEMBER 30, 2013

Frameworks, because if I can teach someone a new mental model, a different way of thinking, they can be incredibly successful. 2: The Secret to Content Marketing Success. Content marketing is all the rage these days. Everyone is contenting a lot of content about content marketing. Two things I love a lot: 1. It should be.

Analytics 154

Analytics Marketing Social Media Technical Review 154

Duct Tape Marketing

FEBRUARY 1, 2024

Lifting the Founder’s Curse: Unlocking Business Value Beyond Yourself written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Ryan Deiss, a serial entrepreneur, author, and the founder of digitalmarketer.com.

Engineer 71

Engineer Software Review Operations Founder 71

ConversionXL

OCTOBER 25, 2018

According to HubSpot , demand generation is “the umbrella of marketing programs that get customers excited about your company’s product and services.”. That sounds suspiciously like…marketing. For one, outbound marketing. Demand generation would not exist without the shift to inbound marketing.

Demand 132

Demand Vertical Campaign Channel 132

Occam's Razor

AUGUST 9, 2016

For our Market Motive Analytics training course , we provide students with access to one ecommerce and one non-ecommerce site because they simply can't learn well enough from my magnificent videos. At this point you'll be a little confused about some metric or the other. Awesome, right? That's ok.

Analytics 60

Analytics Metrics eCommerce PPC 60

ConversionXL

JANUARY 9, 2019

In the end, their research informed a new homepage design that boosted KPIs for HubSpot’s marketing team—specifically, increased engagement with high-value CTAs and more free-trial signups. Marketing, product, sales, and operations. There are many heuristic frameworks (several of which overlap with conversion optimization ).

Design 131

Design Software Review Audio Technical Review 131

The Startup Magazine

MARCH 1, 2021

Construction is a trillion-dollar market, but planning remains complicated and inaccurate. So, our pathway to the right stakeholders has really been through our Customer Engagement Framework. ICAS® can then be scaled up across the customer’s portfolio bringing enterprise-wide benefits. This has been a big step forward for us.

Technical Review 110

Technical Review Founder Saudi Arabia Cofounder 110

Occam's Razor

OCTOBER 24, 2016

You want to win big with data, with marketing, with transformative digital yada yada and blah blah, evolve. Step 1: Optimal Metrics. I'll say this again at the very end… As a Marketer or an Analyst, there is nothing you'll attempt that will be more complex and challenging than what you are about to read in this post.

Analytics 60

Analytics Metrics Technical Review Channel 60

Occam's Razor

AUGUST 13, 2012

A couple weeks back I'd requested the nice folks following me on Google+ and Facebook to submit their most important digital marketing and analytics questions. Some tools do pan-session analysis better than others, and there are a number of relatively new analytics solutions on the market today.

Analytics 124

Analytics Channel Metrics Web 124

Occam's Razor

JANUARY 7, 2019

My professional areas of interest cover Customer Service, User Experience and Finance, though here on Occam’s Razor my focus is on influencing incredible Marketing through the use of innovative Analytics. Businesses win when you optimize for a portfolio, because at any given time only a tiny fraction of people want to buy.

Analytics 88

Analytics Marketing Algorithm Campaign 88

Steve Blank

NOVEMBER 25, 2013

Investors sitting through Incubator or Accelerator demo days have three metrics to judge fledgling startups – 1) great looking product demos, 2) compelling PowerPoint slides, and 3) a world-class team. And we can offer investors metrics to play Moneyball – with the Investment Readiness Level. We think we can do better. Here’s how.

Oakland 326

Oakland Incubator Lean Metrics 326

reidhoffman.org

NOVEMBER 12, 2013

It doesn’t matter whether an entrepreneur is in our portfolio, whether we’re considering an investment, or whether we’re casually meeting for the first time. we weren’t the natural leader of a market or technology trend that everyone was paying attention to, we didn’t have substantial organic growth, and. we had no revenue.

Entrepreneur 111

Entrepreneur Revenue Viral Networking 111

BeyondVC

JANUARY 2, 2006

From a cash perspective, you have to pay market to slightly above market rates to attract good people, but I prefer to see the employees with above market equity compensation packages to align interests. The next question you may have is what is the definition of market.

Management 60

Management Equity Forecast Salary 60

Occam's Razor

DECEMBER 12, 2011

I am going to attempt to significantly simply your life by recommending the critical few metrics you should use to analyze performance of your digital marketing campaigns and website. Use my Acquisition, Behavior and Outcomes framework to ensure an end-to-end view of important activity and 2. Obsess about this metric.

Metrics 151

Metrics Web Analytics CPA 151

ConversionXL

AUGUST 2, 2017

presence in new markets and verticals. We can use Lincoln’s framework to select the best partners. Being metrics and business outcome focused throughout a product’s lifecycle is important to us, and using Amplitude allows us to measure and achieve our goals in that regard.”. Is there market appetite for our joint offer?

Channel 84

Channel Partner Programming B2B 84

ConversionXL

AUGUST 2, 2017

presence in new markets and verticals. We can use Lincoln’s framework to select the best partners. Being metrics and business outcome focused throughout a product’s lifecycle is important to us, and using Amplitude allows us to measure and achieve our goals in that regard.”. Is there market appetite for our joint offer?

Channel 77

Channel Partner Programming B2B 77

Occam's Razor

JUNE 11, 2014

Ready to take this expansive journey to not just win at performance marketing and brand marketing? B2C sites like Travelocity and Fry's have not cornered the market on this. From a marketing perspective we have been on a quest to figure out how to personalize the user experience on our sites. Let's go… 1.

Design 150

Design Software Review Technical Review Mobile 150

Occam's Razor

FEBRUARY 7, 2022

It is published 50x/year, and shares bleeding-edge thinking about Marketing, Analytics, and Leadership. As an example, we have a test in-market right now to determine how much of the money we are spending on Bing is truly incremental. (As People are not lemmings you can shove down a path convenient to lazy Marketers.

Analytics 101

Analytics Programming Global Campaign 101

Occam's Razor

FEBRUARY 25, 2014

More on that here: DC-DR-DA: A Simple Framework For Smarter Decisions.). Yes, cost per click is metric. You will never obsess about the cost per trade of your E-Trade portfolio, right? The metric CPC aside, we do present data like this all the time. If you can, focus on a singular metric for each module/slide/element.

Analytics 144

Analytics Search Metrics Web 144