Both Sides of the Table

NOVEMBER 1, 2009

They communicated this to product management who looked at all of the internal requirements we had generated (e.g. and product management worked with me to decide what to build & when. I spent time with the folks (Klaus Schauser and Brian Danahoo) at AppFolio before they ever launched their products. They recorded it.

Customer 280

Customer Technical Review Software Review Mexico 280

This is going to be BIG.

AUGUST 22, 2012

Let’s start out with the basic functions of a tech company: 1) Engineering 2) Marketing 3) Sales 4) Business development 5) PR 6) Design 7) Product Management 8) HR 9) Operations 10) Finance Ok, that's just overwhelming. Let’s take sales and business development. Ready to start simplifying? The last two are pretty basic.

PR 144

PR Technical Review Seed Stage Design 144

ReadWriteStart

NOVEMBER 30, 2021

A lot of work goes into starting a business, developing and launching products, and running the day-to-day operations, so marketing often gets put on the back burner. In addition, if you plan to expand your product lines in the future, a broad name will make it easier to include different products under that umbrella.

Developer 78

Developer Marketing Social Media Startup 78

Steve Blank

APRIL 23, 2018

When Sloan arrived at GM in 1920 he realized that the traditional centralized management structures organized by function (sales, manufacturing, distribution, and marketing) were a poor fit for managing GM’s diverse product lines. I’m really thinking of the factory like a product.” Think of the iPhone and its yearly new models.).

Michigan 275

Michigan Cofounder Stock Forecast 275

Startup Lessons Learned

APRIL 25, 2011

And this year, we’re going to talk not just about business and product development, but we’ll be exploring one of the Lean Starutp movements next big frontiers: the role of design. No BS, no vanity metrics, no launches, no PR. And those are just our keynotes! We also have an awesome lineup of case studies.

San Francisco 146

San Francisco Silicon Valley Lean Agile 146

Steve Blank

AUGUST 27, 2009

This series of posts is a brief explanation of how we’ve evolved from Product Development to Customer Development to the Lean Startup. The Product Development Diagram Emerging early in the twentieth century, this product-centric model described a process that evolved in manufacturing industries.

Silicon Valley 263

Silicon Valley Product Startup Product Development 263

ConversionXL

OCTOBER 7, 2021

The classic lifespan of successful products is a story in four parts: Introduction Growth Maturity Decline. How this story plays out has a lot to do with the type of product and how it’s improved over time, if at all. In this article, we’ll look at the different stages of the product lifecycle through the lens of marketing.

Product 142

Product Marketing Software Review Social Media 142

crowdSPRING Blog

SEPTEMBER 19, 2014

Six Things Physical Product Development Taught Me About Experience Design | UX Magazine – crowdspring.co/X7NCjD. How to Use Storytelling to Design Delightful UX – crowdspring.co/X7LqZI. 30 Yummy Food & Drinks Website Designs You’ll Love – crowdspring.co/1uDRuFt.

Social Media 94

Social Media Small Business Design Media 94

Hearpreneur

JANUARY 26, 2022

Prezi hired the former director of product from Pixar to build a more cinematic video meeting experience. Thanks to Kevin Burke, Extension PR ! #7- To avoid becoming the product, consumers are actively manipulating and devaluing the data that organizations collect. Companies will also be able to simplify product.

Software Review 123

Software Review Technical Review Artificial Inteligence Entrepreneur 123

YoungUpstarts

OCTOBER 10, 2012

Talented product developers. If you can harness the knowledge, natural enthusiasm, and peer influence of your very best customers — I call them “Rock Star” customers — they’ll market, sell, and help develop breakthrough products for your firm better than your internal resources can do, and often at a fraction of the cost.

Customer 154

Customer Fractional CTO Canada Technical Review 154

crowdSPRING Blog

JULY 10, 2014

The surprising secret of happier, more productive organizations: conflict – crowdspring.co/1qscUpx. The surprising secret of happier, more productive organizations: conflict – crowdspring.co/1qscUpx. 4 Mistakes New Product Managers Make – crowdspring.co/1rXNZrC. More in the Other section below.

Social Media 97

Social Media Small Business Design Silicon Valley 97

Transformify

MARCH 14, 2020

At the same time, the stock markets collapsed, and most businesses already report skyrocketing losses, unmet revenue targets and insufficient stock due to production slow down in China, India and the rest of the world. It’s equal access to jobs and diversity of thought that add value to the business.

Hiring 98

Hiring Bulgaria Italy Spain 98

Startup Lessons Learned

APRIL 29, 2013

Eric has talked often about recognizing a startup as an organization designed to create a new product or service under conditions of extreme uncertainty. Most commonly, that’s uncertainty about whether you can build the product at all (what MBAs call “technical risk”) or whether anybody will use or buy it (“market risk”). in ten years?

Lean 165

Lean Technical Review Startup Software Review 165

YoungUpstarts

OCTOBER 22, 2012

What could make more sense than to leverage the enthusiasm of happy customers to convince buyers that they need your products and services? It must cross boundaries, working cooperatively with other divisions in your business such as sales, marketing, social media, PR, product development, and the like.

Programming 145

Programming Customer Social Media Advisory Board 145

crowdSPRING Blog

SEPTEMBER 22, 2010

Good short read dispelling productivity myths about employee performance – [link]. Recommendations for usability in product development – [link]. Free resources for small businesses from Google – [link]. Fuck That Noise. Wake Up & Smell the Innovation Mike – [link]. Guess What? – [link].

Social Media 90

Social Media Small Business Design Media 90

VC Cafe

JULY 15, 2021

Blogs/ press – to get consumers to learn about your new app, PR remains a viable source, especially when it comes to buzzy/social apps. ProductHunt/ Reddit/ Directories – another form of PR/social media, directories of new products and forums solicit feedback from users and contribute to discovery. Unfortunately not.

Mobile 190

Mobile Social Media Distribution PR 190

ConversionXL

JUNE 25, 2021

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. But it’s not a linear journey.

Product 96

Product Social Media Audience Software Review 96

crowdSPRING Blog

OCTOBER 20, 2010

Product or Service Features Are Rarely A Competitive Advantage – [link]. Product or Service Features Are Rarely A Competitive Advantage – [link]. Amazon’s Approach to Product Development – [link]. Native Indians of Brazil use urucum seeds to make red pigment. How Much Are You Worth? – [link].

Social Media 91

Social Media Small Business Design Media 91

Startup Lessons Learned

NOVEMBER 8, 2008

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? When we build products, we use a methodology. But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." a roadmap for how to get to Product/Market Fit."

Customer Development 168

Customer Development Developer San Francisco Customer 168

Spencer Fry

AUGUST 26, 2014

Today is the day that Sweat The Product is live, and I couldn’t be happier. Even though I was curating the blog and helping photographs get exposure, it didn’t feel as fulfilling as writing an article or doing product work. And what I’ve always cared about and will always care about is building product.

Product 70

Product Curation RSS Audio 70

Startup Lessons Learned

SEPTEMBER 22, 2008

You get increasing growth by optimizing the viral loop , and you get revenue as a side-effect, assuming you have even the most anemic monetization scheme baked into your product. Paid - if your product monetizes customers better than your competitors, you have the opportunity to use your lifetime value advantage to drive growth.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

OnlyOnce

MARCH 14, 2011

In Part Two, I’ll talk about some of the practices we’re using in our product management and development teams. It was stressful, but productively stressful and fun. Second is the ability to capitalize on a well-known brand—the result of many years of marketing, PR, and thought leadership within the industry.

Software Review 67

Software Review Development Team Review Later Stage Technical Review 67

Steve Blank

SEPTEMBER 3, 2009

This post describes how the traditional product development model distorts startup sales, marketing and business development. Once the product begins to ship, startup sales execs use orders and revenue as its marker of progress in understanding customers. Freemium models have their own scorekeeping.) What plan says that?

Customer Development 220

Customer Development Developer Customer Silicon Valley 220

YoungUpstarts

JANUARY 22, 2018

Years ago, you create a product, service or solution, propose it to the market and become a millionaire. Everything flows from it, including strategy, operations, staffing, team building, product development, branding and PR. by Paul Szyarto. Making a million dollars in today’s economy is more difficult than ever.

Turkey 124

Turkey PR Leadership Global 124

Version One Ventures

FEBRUARY 6, 2013

For most startups, the core areas to build in house include: product design, product development, marketing, sales, PR, and customer service. For example, startups will want to outsource PR help for a launch or other large one-time event. In other words, you can’t build a great company on an outside agency’s stuff.

PR 165

PR Vertical Mobile Hiring 165

crowdSPRING Blog

MAY 11, 2012

Six Myths of Product Development – [link]. Unlimited Vacation Doesn’t Create Slackers–It Ensures Productivity – [link]. Unlimited Vacation Doesn’t Create Slackers–It Ensures Productivity – [link]. Six Myths of Product Development – [link].

Social Media 92

Social Media Small Business Design Media 92

viniciusvacanti.com

APRIL 2, 2012

Six painful months later, we finally put out the product. In fact, many of those early users enjoyed seeing our product develop. Investors like to see the progress you make as a product and as a team. Startups succeed because they have a good product and not because they got good launch PR. That’s it.

Aggregator 71

Aggregator Lean New York Email 71

YoungUpstarts

FEBRUARY 14, 2020

How do you feel when it takes months or a week for a PR to be resolved compared to hours or days? Test code in production without exposing it to all users. The consequences of moving too fast and not being able to fix things when they break are high. How we got here. What has gotten us to the point where we are moving too fast?

PR 147

PR Software Employee Developer 147

Gust

OCTOBER 14, 2011

But one crucial one that you can implement might be called the “Rhythm Method”: imparting a well-known beat to your product and service upgrades. Obviously, a frantic reaction to someone else’s move will damage the way your biz dev, sales, product managers, engineers, PR people, and strategy teams interrelate.

Product 70

Product PR Matching Engineer 70

Seeing Both Sides

FEBRUARY 25, 2016

By viewing product development and marketing as integrated functions, not silos, leading tech companies like Facebook and Pinterest are rethinking their approach to driving growth and achieving breakthrough results. Furthermore, the Growth Manager is responsible for prioritizing growth initiatives and product changes.

Management 20

Management Analytics Technical Review Framework 20

Seeing Both Sides

FEBRUARY 25, 2016

By viewing product development and marketing as integrated functions, not silos, leading tech companies like Facebook and Pinterest are rethinking their approach to driving growth and achieving breakthrough results. Furthermore, the Growth Manager is responsible for prioritizing growth initiatives and product changes.

Management 20

Management Analytics Technical Review Framework 20

Up and Running

FEBRUARY 6, 2017

After all, sweat equity can make up for a trim marketing budget, but it would be hard to make up for cuts in product development and customer service without sacrificing customer experience. Current and new customers care a lot more about product or service quality, and the value of your item.

Sweat Equity 60

Sweat Equity Equity Sales PR 60

ConversionXL

NOVEMBER 25, 2015

When it comes to subscription product pricing, you’re not just guessing…are you? The Gabor-Granger Technique is a simple technique based on asking people the likelihood of their purchasing a product at different prices. To simplify it, the technique involves asking a series of questions like, “would you buy (product) at (price)?”

Product 48

Product Retention Revenue Acquisition 48

This is going to be BIG.

OCTOBER 18, 2012

VCs talk about customer acquisition and competition as critical parts of the pitch--when 99% of the time the real answers are: a) Well, we'll do some PR, some social, some paid when we figure out what a customer is worth, some BD. Top talent drives revenues, business development, great product development.

Hiring 111

Hiring PR Differentiation Acquisition 111

techcocktail.com

OCTOBER 23, 2010

be the manager and product developer). Developer – Most likely your product requires some engineering. Make sure you have the right developer(s) on board in whatever capacity you need them, whether it’s a part time HTML or Wordpress developer or a full time PHP wiz.

San Francisco 44

San Francisco Startup PHP San Diego 44

Startup Lessons Learned

OCTOBER 4, 2008

Thanks to Suns amazing PR blitz, there was tremendous demand for experts on Java, and I did my best to convince people that I was one of that mythical breed. Every startup has a chance to change the world, by bringing not just a new product, but an entirely new institution into existence. November 25, 2009 9:54 AM Danny Wong said.

San Francisco 155

San Francisco Technical Cofounder Fractional CTO CTO 155

Both Sides of the Table

FEBRUARY 17, 2011

When you see evidence that there is this so called “product / market fit&# then you may be ready for larger amounts of capital. I think many entrepreneurs under-estimate the benefit that capital early helps in being able to produce product and differentiate yourself in a nascent marketplace. They get the PR bump.

Pre-Money Valuation 303

Pre-Money Valuation Dilution Valuation PR 303