A Smart Bear: Startups and Marketing for Geeks

OCTOBER 11, 2010

Ask a technical founder about his startup, and he'll proudly describe his stunning software — simple, compelling, useful, fun. Great," I always exclaim, sharing the thrill of modern software development, "so how will people find out about this brilliant website?". We're better than everyone else at SEO.". "A

Software Review 261

Software Review Technical Review Viral Software Developers 261

Startup Professionals Musings

NOVEMBER 27, 2011

You are now reading one of about 50 million out there already. Techniques include search engine optimization (SEO) and paid result placement. Viral marketing. Viral marketing costs real money, but is often worth it. A blog is basically a journal (“web log”) that is published on the web. Social media marketing.

Internet 239

Internet SEM Wiki Viral 239

ConversionXL

MARCH 31, 2021

For this article, let’s consider just two metrics—an engagement metric—social shares and an SEO metric—keyword rank. The more shares a piece of content gets, the higher the chance of it ‘going viral. 45 percent of US adults shared an opinion piece they agreed with on social media. Search Engine Optimization (SEO).

SEO 163

SEO Metrics Social Media Audience 163

ConversionXL

APRIL 4, 2017

That sounds like an obvious statement, but not a lot of people think about it critically. It doesn’t help that there’s a new blog post out every day about how you’re missing out on [X] and this company is killing it by doing [Y]. The Intersection of SEO and CRO (and How to Maximize Long Term Growth). Image Source. Litmus blog.

Channel 118

Channel Marketing Viral SEO 118

YoungUpstarts

MAY 27, 2019

To effectively turn your SEO blogs into leads the content you put out, i.e. your blogs, need to be written nicely too. Given below are 3 tips that you can easily incorporate in your blogs to make them more SEO friendly. No technical work required, just some tips and tricks that you should keep in mind when writing an SEO blog.

SEO 124

SEO Viral Search Distribution 124

Women Entrepreneurs Can

SEPTEMBER 6, 2020

User-Generated Content (UGC) is one of the most cost-effective and efficient SEO strategies. Conversions are crucial to say that SEO strategies are working. More than entertaining people, it became a powerful tool to keep us together and uplift spirits. User-generated videos have enormous potential for sharing and to go viral.

Software Review 94

Software Review Social Media New Zealand Silicon Valley 94

sharkseo.com

NOVEMBER 29, 2010

[link] Home Archives Search Game Who Is Shark SEO? RSS Feed 19 Nov 2010, Posted by admin in Featured , Nohat , 26 Comments SEO Advice for Bootstrapped Startups SEO can provide a hugely valuable source of traffic, if done right – especially for a bootstrapped startup where money is tight.

Bootstrapping 49

Bootstrapping SEO Startup Widget 49

YoungUpstarts

JULY 19, 2018

Speed is the most valuable asset to have in this game and striking fast and hard is ideally the way to go about things. Whilst I think people are seriously underating the importance of SEO, there are plenty of people I know who are KILLING IT with Pinterest. Don’t waste your time, use physical and lumpy mail. What’s the point?

Social Media 113

Social Media Media SEO Channel 113

ConversionXL

JANUARY 8, 2018

Search Engine Optimization (SEO) is one of the biggest levers that a business can use within their acquisition strategy as part of their Growth goals. Over the last years I’ve led different marketing and growth (SEO) teams that were focused on driving as much (relevant) traffic as possible from search.

SEO 134

SEO Metrics Analytics Search 134

Duct Tape Marketing

DECEMBER 28, 2023

More About Ash & Hasan : Connect with Ash Ali on LinkedIn Connect with Hasan Kubba on LinkedIn Visit the Unfair Academy Get a copy of The Unfair Advantage Get Your Free AI Prompts To Build A Marketing Strategy: Download now Like this show? Click on over and give us a review on iTunes, please! Thanks for having us.

Framework 71

Framework Cofounder Early Stage IPO 71

Up and Running

JANUARY 27, 2021

It handles the operations, so you can focus on getting more bookings and save time to do the things you’re passionate about. The guide is filled with information on how to market on third-party channels, hotel website design and SEO, email marketing strategy , and more. Worried about taxes?

Software Review 79

Software Review Software Technical Review Social Media 79

mashable.com

JULY 4, 2012

There’s been a lot of talk about zoo animals recently. Google changes its algorithm about 500 times a year. The two most recent algorithm changes are: Panda : Officially rolled out in February 2011, but there have been about 13 data refreshes of it since then. That’s how search engines know what your site is about.

Algorithm 93

Algorithm Technical Review San Francisco SEO 93

Duct Tape Marketing

NOVEMBER 15, 2023

[22:02] Where can people learn more about your work? More About Ryan Stewart: Work with Ryan at Ryan Stewart Consulting – [link] Explore Ryan’s training program, The Blueprint Training – [link] Connect with Ryan on Youtube – [link] Get Your Free AI Prompts To Build A Marketing Strategy: Download now Like this show?

Channel 66

Channel Acquisition Framework B2B 66

Duct Tape Marketing

JANUARY 19, 2023

In this episode, I talk with Ash Ali and Hasan Kubba about how to identify your own unfair advantages and apply them to any project in your life. We talk about how to look at yourself and find the ingredients you didn’t realize you already had, to succeed in the cut-throat world of business. [22:57] Thanks for having us.

Audio 87

Audio Cofounder Framework Early Stage 87

Both Sides of the Table

APRIL 4, 2011

And if you’re not meeting as a team to discuss these metrics and have a regular debate about how you’re doing and what needs to change then I can assure you that you’ll never reach your destination. Here are some measurements I think about. How many adds came through organic SEO? Measuring viral adoption is obviously important.

Metrics 346

Metrics Startup Acquisition SEM 346

Duct Tape Marketing

MARCH 26, 2021

Staples has developed a reputation in the marketing industry for being a creator of viral content. It’s often hard to tell stories about change—audiences grow wary or defensive—but Margolis helps leaders in Silicon Valley and other hotbeds of innovation make that change feel exciting and achievable. Click here to listen to the episode.

Marketing 91

Marketing Silicon Valley Cofounder Framework 91

The Next Web

AUGUST 19, 2013

However, figuring out the way your startup should make money could be challenging, especially for us left­-brained founders. This post is about choosing the right sales strategy and channels for your startup from the start. Similarly, designing an iOS-­friendly app cost us a lot of developers’ hours, but hasn’t gotten traction so far.

Belarus 137

Belarus Viral Channel Startup 137

ConversionXL

OCTOBER 4, 2022

Both of these metrics can be used to measure progress. Your customer research then informs how you’ll go about achieving those goals. To get to the heart of what customers care about, conduct customer interviews and ask open-ended qualitative questions such as: When did you realize you needed a product like ours? What isn’t?

eCommerce 129

eCommerce Marketing Social Media Retention 129

ConversionXL

FEBRUARY 3, 2022

Growth hacking isn’t about deploying sleazy tricks. It’s about making calculated, data-driven moves for fast growth. We’ll look at strategies to reach and engage potential users and break down examples of brands that have used growth hacking to achieve success. SEO, email marketing, Facebook advertising). via Observer ].

Retention 113

Retention Marketing Acquisition Channel 113

The Next Web

JANUARY 15, 2014

It went viral shortly after, but let’s back up. The point is, side projects can be both fun and somehow beneficial to a business – especially when you’re talking about a startup. There’s never a guarantee that something will go viral, but there are ways to stack the deck so the chances increase. Running a startup can be a grind.

Viral 131

Viral Cofounder PR SEO 131

YoungUpstarts

NOVEMBER 6, 2019

But before you leap into the digital marketing fray, it’s critical to understand your enterprise’s goals and objectives: Are you seeking to simply educate the public about an innovative offer (market education)? Are you using the right search terms to garner attention organically? Current Customers.

Channel 165

Channel PPC Marketing SEO 165

www.clickz.com

JANUARY 7, 2013

SEO Paid Search Search Marketing. Actionable marketing tip: At a minimum, have a mobile strategy to ensure that consumers can access your site from your social media location regardless of whether theyre using a computer, smartphone, or tablet. Show your emotional side to increase virality. ABOUT THE AUTHOR. Social Media.

Social Media 86

Social Media Media B2C New York 86

A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 26, 2019

Founders explain failures with things like “our two main competitors did [thing] to us” or “customers didn’t understand [our point of view].” The shiny new fad is hyper-competitive, temporary, and money pouring in means crappy companies can mess about for years, poisoning the market. Pricing determines everything else.

Restful 202

Restful Founder Revenue Acquisition 202

Duct Tape Marketing

SEPTEMBER 30, 2022

[21:49] Is there anything on the horizon for Typeform that you want to tell my audience about that you guys are working on? [22:55] 22:55] Where can people connect with you and learn more about your work? More About Karrie Sanderson: Connect with Karrie on LinkedIn. Click on over and give us a review on iTunes, please!

Marketing 76

Marketing Differentiation B2C PR 76

ConversionXL

SEPTEMBER 10, 2019

My whole growth system fell apart, and I learned a lot of tough lessons about the limits of growth programs. I believe this happens because we stumble across an insight about our market that breaks our previous frameworks and understanding. So what appears to make no sense to us makes perfect sense to our users.

Conversion 133

Conversion Technical Review Channel Engineer 133

gigaom.com

JUNE 18, 2012

Follow us on Twitter. -->. Social is the new SEO. SEO is still a major traffic driver for publishers, but search is search is slowly losing its grip — constituting less than 50 percent of traffic sent to publishers — to an exploding number of social referrers. Alternative slugs for SEO testing.

Viral 50

Viral Technical Review Social Network SEO 50

ConversionXL

MAY 29, 2019

Members of the SaaS 250 publish about 15 videos per year, which net them a total of 133 new subscribers. 100 publish about 8 videos per year, which net them a total of 49 new subscribers. What does the data tell us about YouTube channel success? There’s really nothing sexy about it. 100 YouTube benchmarks.

Channel 106

Channel Video Audience Software Review 106

www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Duct Tape Marketing

NOVEMBER 4, 2022

As you’ll see in this article, there are AI tools for copywriting, design, social media, SEO content creation, decks, and much more. Honestly, the biggest pain in using AI marketing tools for your business can be deciding the best to use. Here are our 5 AI tools that every marketer can and probably should start using today.

Marketing 83

Marketing Social Media Artificial Inteligence SEO 83

Software By Rob

FEBRUARY 2, 2011

I’ll also mention that even where it appears to have flatlined, around December 13th there are still around 65 visits per day, and by the 20th it’s down to about 16 per day. For the Twitter and Hacker News traffic, their half-life is about 12 hours. They’re “new,&# “revolutionary&# and “viral.&#

Viral 55

Viral Software Review RSS Bootstrapping 55

YoungUpstarts

MARCH 27, 2020

Spreading the word about your business is vital to enable you to create a constant stream of customers and to generate a buzz around your company within its first few weeks of opening. Instead, harnessing the internet’s full potential will help a much more significant portion of your target audience to find out about your business.

PPC 179

PPC Social Media Audience Advertising 179

David Teten

MAY 1, 2013

I was formerly Founder/CEO of a domain name investment bank , and still own about a hundred domain names personally. A good domain name can catch attention, biasing people to prefer your company over competitors, and making it easy to reach the website if and when they decide to use it. credit: Wikipedia)). Linguistic Characteristics.

Naming 114

Naming Semantic Venture Capital Startup 114

Duct Tape Marketing

MARCH 17, 2023

07:37] You talk a lot about conversion rate optimization, so tell me a little bit of your thinking on what you’ve seen when you’ve got people to focus on that. [09:24] Can you talk about your decision to do that? Click on over and give us a review on iTunes, please! What was needed? What’s new? [07:37]

B2B 83

B2B Marketing B2C ChatGPT 83

mashable.com

MAY 28, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! She has written about culture for Momentum Magazine, business for Resource World Magazine, and a mess of assorted topics for The Huffington Post. Take AT&T.

Naming 94

Naming Technical Review Social Media Startup 94

mashable.com

MARCH 24, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!

Programming 86

Programming Startup Technical Review Software Review 86

SoCal CTO

NOVEMBER 10, 2009

Tell me a bit about your background. I know you are still in stealth, but what can you tell us. On the SEO side of things, I'll definitely want to get your feedback on Browse My Stuff. And what do you think about the controversy about stealth vs. not for startups? Tell me a bit about the Founder's Institute.

Management 150

Management Product Entrepreneur Silicon Valley 150

Spencer Fry

FEBRUARY 28, 2013

I thought I'd share with you some of the more general issues we thought to include (about half of our Big List). You need to write about whatever you're selling in a clear, concise and engaging way. Contact page copy: For us it's a matter of making sure that we list all of the different ways visitors to our service can reach us.

Startup 78

Startup Ruby XML Email 78