ConversionXL
MAY 27, 2022
Done right, demand generation can supercharge growth. Demand generation tactics address two of the biggest marketing challenges: raising brand awareness and generating leads. That’s why you need a demand generation strategy. The state of demand generation in 2022. Demand generation’s approach was born out of necessity.
Steve Blank
NOVEMBER 13, 2012
In 2004, Googling terms like “high tech marketing” and “startup” I discovered “ The Four Steps to The Epiphany ” at Cafépress.com. Customer Development is growing fast here in Japan, with Lean LaunchPad programs in great demand among entrepreneurs and “wanabees” learning to build hypothesis and test them by getting out of the building.
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Agile VC
JUNE 30, 2016
As an investor, I am also bullish about the innovation wave already in its early innings around mobility and autonomy. The first one took place in 2004 and was conducted in the Mojave Desert. Preface: As a consumer, I am excited by the prospect of autonomous vehicles and the individual and collective benefits they can provide.
Duct Tape Marketing
JULY 18, 2013
Responsive design is simply a way that your site is coded so that the site checks how big of a screen the user has (such as a large monitor, medium-sized tablet, or smaller mobile) and then adjusts how the site looks based on that. Web hosting has come a long way since I setup my first self-hosted domain back in 2004.
YoungUpstarts
OCTOBER 5, 2019
The Airbnb Way is my ninth business book since 2004. It can’t be commanded or demanded. What Airbnb has done is to streamline and mobilize our ability to find vast options for travel accommodations and travel experiences. I write business books about brands that entrust me to consult for them and/or tell their story.
Feld Thoughts
FEBRUARY 4, 2013
Seth and I worked together on ServiceMagic in the 1999 – 2004 time frame (IAC acquired it in 2004 for $180m) so we had a deep understanding of how a heavily metric-based buy/sell marketplace worked. Two years ago we probably wouldn’t have considered Rover.com as it would have fallen outside our active themes.
YoungUpstarts
MAY 31, 2011
I came back to India , in 2004. With the birth of Barcamps, Open Coffee Clubs, Mobile Mondays and the likes, India’s entrepreneurial scene is set on fire. It’s a dramatic shift from how things were in 2004. In recent years, feeding the local demands became the focus. Catch what he has to say below.
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