ConversionXL

MARCH 19, 2020

Yet in expansionary periods, successful leaders spent significantly less on [selling, general, and administrative costs] than did their former peers. A focus on cost cutting—every decision is viewed through a loss-minimization lens. As the authors found, “Firms that cut costs faster and deeper than rivals don’t necessarily flourish.

Marketing 121

Marketing Campaign Non-Compete Lean 121

steveblank.com

JULY 8, 2011

The Next Bubble – Don’t Get Fooled Again The Democratization of Entrepreneurship Reinventing the Board Meeting – Part 2 of 2 – Virtual Valley Ventures Why Board Meetings Suck – Part 1 of 2 Tune In, Turn On, Drop Out – The Startup Genome Project Greatest Hits – The Gigaom Interview The Four Steps to the Epiphany is Now (..)

Software Review 110

Software Review Startup Silicon Valley Analytics 110

mashable.com

SEPTEMBER 12, 2011

While all of these factors are true to an extent, the truth of the matter is that the reduced costs of hardware and software are easily offset by the expense of engineers and experienced business people. Nearly all of your costs will be headcount, primarily in the engineering department. Starting a business can be very expensive.

Startup 79

Startup Social Media RSS Social Network 79

David Teten

JULY 12, 2013

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? We’ve listed below some of the more creative ways that we’ve seen our portfolio companies and others attract the media, at zero or trivial cost. There’s a world of difference between PR success and actual business success.

PR 114

PR Public Relations Startup Technical Review 114

Occam's Razor

JUNE 4, 2012

The first part of my Market Motive video covers the best way to identify optimal starting points for improving bottom-line impact right away (I call it campaigns, keywords, outcomes ) and how to find opportunities for making immediate fixes ( optimizing ad copy, landing pages, match types ). So what can we learn from those landing pages?

Analytics 127

Analytics Campaign Search Customer 127

YoungUpstarts

FEBRUARY 27, 2012

Bryan Lee emerged second in the competition for Intraix , a low-cost home energy management system to help reduce energy bills, while Zhang Weiliang and Joshua Chao, came in third for Avetics , which aims to develop miniature UAVs (Unmanned Aerial Vehicles) for non-military purposes such as land data record management.

Singapore 185

Singapore Entrepreneur Asia Aggregator 185

View from Seed

FEBRUARY 7, 2019

I started Venture for America back in 2011 with the goal of creating thousands of American jobs in communities around the country. I think that my campaign, and universal basic income, are going to be very much tied together. In the public sphere, we take the opposite point of view where we regard people as costs.

Conversion 196

Conversion Alaska Dividend El Salvador 196

Occam's Razor

SEPTEMBER 24, 2012

A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. In the second part of the talk a large client joined FBe on stage to make the case for Facebook campaigns. From the data presented, there is no way to tell if the Facebook campaign worked or not. Attribute it all to the Facebook campaigns.

Metrics 165

Metrics Advertising Marketing Social Media 165

blog.expensify.com

APRIL 24, 2012

March 25, 2011 at 7:00 am. March 25, 2011 at 12:58 pm. March 25, 2011 at 12:59 pm. March 25, 2011 at 1:04 pm. March 25, 2011 at 1:12 pm. March 25, 2011 at 1:13 pm. March 25, 2011 at 1:29 pm. March 25, 2011 at 1:34 pm. March 25, 2011 at 1:36 pm. March 25, 2011 at 1:40 pm.

Java 107

Java PHP Software Review Coder 107

Gust

NOVEMBER 8, 2012

As I write this, days after the 2012 presidential election, I’m probably not alone in feeling relieved that the political jeering and soapboxing that reached a feverish pitch during the seemingly endless campaign season has finally subsided. One particular four-letter word has been used pervasively by candidates of all stripes: Jobs.

Silicon Valley 187

Silicon Valley San Francisco Intellectual Property Accredited Investor 187

David Teten

JULY 12, 2013

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? We’ve listed below some of the more creative ways that we’ve seen our portfolio companies and others attract the media, at zero or trivial cost. There’s a world of difference between PR success and actual business success.

PR 60

PR Public Relations Startup Technical Review 60

Duct Tape Marketing

MAY 11, 2022

Husband and wife co-founders, Todd and Laure Fisher founded CallTrackingMetrics in 2011 in their basement and together have grown it into an Inc. They found in 2011 in their basement, and together have grown it into an Inc 500 rated top ranked conversion analytics software serving over 30,000 businesses around the world.

Metrics 83

Metrics Marketing Software Review Cofounder 83

VC Cafe

JULY 4, 2011

See the June 2011 edition after the jump. In 2010, the company delivered campaigns for 9,000 brand owners using 3,800 media and creative agencies across 8,200 global web publishers in 64 countries. For previous editions, click here. FITCH AFFIRMS ISRAEL AT “A” (OUTLOOK STABLE). AMDOCS TO AQCUIRE CANADIAN BRIDGEWATER.

Balance Sheet 90

Balance Sheet Acquisition Africa 90

Duct Tape Marketing

MAY 30, 2014

Properly designed and produced videos are an amazing way to build strength behind any marketing campaign. In our example, we take a look at the 2011 start-up Dollar Shave Club and their viral video “Our Blades Are F ing Great”. It cost roughly $4,500 to make and it was shot in a day at their actual factory warehouse.

Video 77

Video Widget Software Review Entrepreneur 77

YoungUpstarts

NOVEMBER 24, 2014

There were 89 million shoppers on Black Friday in 2012, and 86 million in 2011. The average shopper spent $423 over the Black Friday weekend in 2013, which is a 7% increase over 2011. According to the NRF, Black Friday weekend sales topped $61 billion in 2013, up from $59 billion in 2012, and $52 billion in 2011.

PPC 193

PPC Advertising Louisiana Sales 193

ConversionXL

JUNE 5, 2014

We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.” Figure, back in 2011 the Speciality Coffee Association of America found that the average 16 oz cup of coffee costs around $1.17 profit on each cup.

Retention 115

Retention Customer Developer Programming 115

Duct Tape Marketing

MAY 6, 2016

The actual cost to a company also can be quite real. Two former students have filed a civil suit against the university in response, which illustrates another cost that companies face in the wake of such breaches: related attorney and court fees. How can you prevent your business and customers from being victimized?

Small Business 33

Small Business SBA Small Business Administration Security 33

ConversionXL

JUNE 5, 2014

We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.” Figure, back in 2011 the Speciality Coffee Association of America found that the average 16 oz cup of coffee costs around $1.17 profit on each cup.

Retention 112

Retention Developer Customer Programming 112

mashable.com

OCTOBER 27, 2010

It’s also a good idea if you want a cohesive campaign that reflects your company’s goals, messaging and branding across multiple channels, from Facebook to smartphones. Office for Mac 2011 Delivers the Good. GE Campaign Turns YouTube Videos and. Image credits: Flickr, goincase. This Mornings 4 Biggest Stories in S.

Small Business 104

Small Business Technical Review Social Media Software Review 104

ConversionXL

OCTOBER 13, 2015

Same thing with the class of 2011, except they’re a different cohort because they share a different common experience in a time period. As the above chart shows, we can compare the average income of the class of 2010 and 2011 over the same relative interval (5 years after graduation) for an apple-to-apples comparison. Image source.

Conversion 48

Conversion Retention Acquisition Metrics 48

ConversionXL

JUNE 5, 2014

We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.” Figure, back in 2011 the Speciality Coffee Association of America found that the average 16 oz cup of coffee costs around $1.17 profit on each cup.

Retention 105

Retention Customer Developer Programming 105

Entrepreneurs-Journey.com by Yaro Starak

MAY 4, 2011

Much to my jubilant surprise, at the end of the opening campaign we topped over 700 members, which was incredibly successful, much better than I thought it would do. Soon after we added another 400 members even after the price rise when we conducted another marketing campaign.

Sales 70

Sales Technical Review Affiliate Video 70

Up and Running

JULY 22, 2014

If you have a good reputation and a loyal clientele, you can save money on marketing campaigns by getting the people who already love your products to market them for you. Digitally speaking, the most successful marketing campaigns are ones that go viral on social media websites such as Facebook and Twitter. Finding more followers.

Customer 92

Customer Social Media Marketing Belgium 92

abovethecrowd.com

APRIL 17, 2013

As an example, eBay’s 2011 marketplace revenues were approximately $6.6B eBay recently launched an aggressive campaign attacking Amazon’s rate table on a vertical-by-vertical basis ( those percentages can be found here ). After all, marginal costs are near zero, and therefore the fee is tolerable.

Europe 101

Europe Social Network Technical Review IPO 101

ConversionXL

JUNE 5, 2014

We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.” Figure, back in 2011 the Speciality Coffee Association of America found that the average 16 oz cup of coffee costs around $1.17 profit on each cup.

Retention 98

Retention Customer Developer Programming 98

VC Cafe

JUNE 18, 2012

Cell Buddy has developed the only seamless, carrier grade solution, for low cost Voice calls, SMS and Internet, while abroad. iRoll® is the only interactive pre-roll unit with the scale necessary to elevate campaigns to the next level. CellBuddy - Company Website. VivoText - Company Website.

Securities and Exchange Commission 133

Securities and Exchange Commission Technical Review Software Review 133

David Teten

MAY 8, 2012

About a year ago, the Crowdfunding Campaign to Change Crowdfunding Law raised $1,321 (out of a $1,099 Goal) through Indiegogo’s campaign platform in order to fund a petition against the Securities Act. The company has experienced extraordinary growth: in March 2011, it had funded around 20,000 campaigns in 159 countries.

Securities and Exchange Commission 148

Securities and Exchange Commission IRR Entrepreneur Angel Investor 148

YoungUpstarts

SEPTEMBER 2, 2016

The success of each brand’s campaigns may vary, but one thing is clear: the mobile phone game is a fantastic way to get customers engaged. Start thinking of how you can leverage AR (or VR) for your business, as the cost of building these apps will start to tumble as adoption increases.

Small Business 181

Small Business Asia Mobile Singapore 181

mashable.com

NOVEMBER 30, 2010

Determining which of these methods of staffing software development projects is right for your company can be a challenging endeavor, and three opposing characteristics of business need to be considered: cost, risk and convenience. Below is an overview of what you need to consider and the pros and cons of each option for IT staffing.

Software Developers 79

Software Developers Software Development Software Review Software 79

www.vccafe.com

MARCH 11, 2013

Campaign Monitor. web analytics measure marketing campaigns. SEO and campaign management tool. tells you how much adwords cost. Campaigner - email marketing suite. Campaign Monitor â?? hire low-cost international engineering talent. Login System. Social functionality. Crowdfactory. IP Location Tools.

Software Review 53

Software Review Technical Review Startup 53

techcrunch.com

MARCH 8, 2012

Yes, you have good working knowledge of accounting, an idea of how to bring in sales leads, run a marketing and PR campaign, recruit people and build a great company culture, but that won’t help you build a product that customers want. 2011 Holiday. Your guide for the best gadget gifts of 2011. Austin, Texas. Disrupt NY 2012.

Technical Cofounder 49

Technical Cofounder Cofounder San Antonio Europe 49

ConversionXL

AUGUST 27, 2015

In 2012, MarketingSherpa posed the question , “Did optimization or testing demonstrate ROI in 2011?” They would perform a time period comparison, looking back 6-12 months ago when you started the campaign and comparing with the conversion rate you have now (linear analysis). Of course, the question then is with the opportunity costs.

PPC 48

PPC SEM Technical Review Conversion 48

Up and Running

JULY 16, 2015

From the beginning and all along the way, careful planning has guided the business from revenues of $35,000 in 2011, to $400,000 in 2014, and estimates of $700,000 for 2015. During 2010 and 2011, Stuart and Emily spent nine months developing recipes, “using our lucky neighbors as taste-testers.”. The little cart that could. No kidding.

Oregon 60

Oregon Prospectus Southern California California 60

Up and Running

MARCH 21, 2017

Starting in 2011 and over the course of four years, my startup pivoted from an online community tool, to a live sales and support tool, to an outreach platform for businesses, to finally finding its identity in a campaigning and advocacy tool. Finding our niche with the campaigning tool. What is it? How did it help?

Campaign 80

Campaign Startup Cloud Channel 80

online.wsj.com

SEPTEMBER 23, 2012

In early 2011 an acquisition by a Fortune 500 company fell apart. based companies initially funded by venture capital between 2006 and 2011, 84% now are closely held and operating independently, 11% were acquired or made initial public offerings of stock and 4% went out of business, according to Dow Jones VentureSource. Child Related.

Venture Capital 107

Venture Capital Software Review Rhode Island North Dakota 107

Both Sides of the Table

JULY 19, 2011

By now most people acknowledge that social media helped play a role in candidate Obama’s 2008 election campaign. In 2011 it is too early to say what the story of the 2012 election will be, but I’m certain that social media will play a large role in it and that it won’t look like the social media campaigns of 2007-08.

Iran 274

Iran Silicon Valley Tunisia Social Media 274

searchengineland.com

MAY 30, 2012

Imagine on your first day, I tell you to optimize the campaign of 50 keywords, what do you do?”. Also note that the data I’ve provide the candidate so far doesn’t include anything around revenue or costs. How To Panic-Proof Your Link Campaign Can Local Businesses Jump On The Pinterest Train? Question 3. See More Features.

SEO 54

SEO SEM Social Media Search 54