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How to create a sustainable social media strategy for your startup

The Next Web

Here are five essential, efficient ways to eliminate guesswork and make your startup a success on social media. Strategy Adopted: Leveraging Social Media Analytics. On social media, you can pinpoint an audience in real-time. Before you can afford staff dedicated to social media, spread the duties around.

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Twitter Link Roundup #171 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! The tech industry doubles down on design in 2013 | Gigaom – [link]. Social Networks by Revenue and Employees, Facebook Stands Above All | Web Strategy – [link].

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Channel-level expertise: An understanding of how the channels work (e.g., SEO, email marketing, Facebook advertising). Where Airbnb recognized the value in another platform, Dropbox doubled down on the strength of its product as a distribution channel. Focus on the channels that offer the best ROI.

Retention 113
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Small Business Revenue Is On The Rise: Are You?

YoungUpstarts

Ask them if they wouldn’t mind sharing positive feedback on your website, newsletter, social media channels, or an online review site. By asking them to take just one of those actions, you’ll get a lot of mileage out of their feedback as you amplify it in email and social media. But what really works?

Revenue 100
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The Hitchhiker’s Guide to the Boston Tech Community (Fall 2013 Edition)

Rob Go

Topics have included “Leveraging Pinterest”, “Mobile Commerce”, and “Facebook Advertising”. Barrington Coffee – Fort Point Channel. Flour – Bakery and Coffee Shop in Fort Point Channel. Clypd – Video Advertising (backed by Atlas, DataPoint, Boston Seed). My personal favorite, but no wifi. Journalists and News.

Boston 71
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10 Predictions About the Future of Ecommerce

mashable.com

Social Media. Social Media. Advertise Advertise. Sites Jobs Events Social Good Summit Media Summit. By Scott Gerber 2013-10-01 12:46:54 UTC. About Us Jobs Advertise Subscribe Privacy Terms. ©2005-2013 Mashable, Inc. Follow @mashable. see more > Search. Watercooler.

eCommerce 108
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How marketers can build thought leadership

The Next Web

Brian Honigman is a marketing consultant, a freelance writer and a social media enthusiast. Innovations in social media and mobile have cultivated an ongoing dialogue and education between consumers and businesses. Melinda Emerson (@SmallBizLady) October 23, 2013. Use social media to answer questions.