crowdSPRING Blog

APRIL 12, 2013

The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act – [link]. Conquering Pagination for SEO – A Guide to Consolidating your Content | Ayima – [link]. Bill Gates says you should read these 5 books in 2013 | GeekWire – [link]. Beware of SEO consultants promising to rank you first.

Social Media 91

Social Media Small Business Design Media 91

ConversionXL

FEBRUARY 3, 2022

Everything they do is scrutinized by its potential impact on scalable growth… An effective growth hacker also needs to be disciplined to follow a growth hacking process of prioritizing ideas (their own and others in the company), testing the ideas, and being analytical enough to know which tested growth drivers to keep and which ones to cut.

Retention 113

Retention Marketing Acquisition Channel 113

www.vccafe.com

MARCH 11, 2013

Startup Resources (Updated Mar 2013). Venture Capital Cafe > Startup Resources (Updated Mar 2013). Added – March 2013* Startup Intelligence tools. Read post Why Learning should be your top 2013 new year’s resolution  for a full list. Google Analytics. SEO and Analytics Tutorials.

Software Review 53

Software Review Technical Review Startup 53

ConversionXL

MARCH 25, 2020

If I need to find an article on creating a custom dimension in Google Analytics, I don’t care if you published it five years ago. Brian Dean introduced the “ Skyscraper Technique ” in 2013 to out-long-form the long-formers. In our context, an example of a high-risk post is our Google Analytics implementation guide.

Analytics 68

Analytics Metrics Technical Review Search 68

crowdSPRING Blog

JULY 25, 2013

Inside the Development Process of Our My Analytics App | KISSmetrics – [link]. Good reminder that short vs long term SEO strategy hinges on risk, time, knowledge & resources – [link]. Lots of good insight from Matt Gratt reporting on what he learned at MozCon 2013 | BuzzStream – [link].

Social Media 92

Social Media Small Business Design Media 92

YoungUpstarts

OCTOBER 30, 2019

Ignore SEO. While marketing professionals will always focus primarily on SEO boosts, it’s a good idea not to get too bogged down in it. For B2B brands, focusing only on SEO can actually hold you back from improved performance. The more that you focus on traffic generation, the more your SEO and your sales figures will benefit.

B2B 138

B2B B2C Social Media SEO 138

Duct Tape Marketing

DECEMBER 30, 2013

7 Most Popular Blog Posts of 2013 written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Like a lot of content producers I’m using the end of the year to look back and reflect on the body of work produced throughout the year. 8 Alternatives to Google Keyword Tool – Keyword research is vital.

Semantic 62

Semantic SEO Audio Campaign 62

ConversionXL

MAY 22, 2014

Assuming you have some people that aren’t your friends and family connected to your social media accounts, there are analytic dashboards (for the major social networks anyways) that show you how each piece of content performed. Improve Your Content Strategy With Facebook Analytics. Using Google Analytics on Tumblr.

Software Review 116

Software Review PPC Analytics Search 116

ConversionXL

AUGUST 19, 2016

in 2013 to 1.43 To start, both parties need to look at mobile usage separately and develop a more detailed variety of analytics for their mobile campaigns. Some analytics and metrics you should begin measuring to help capture a greater range of data are: Behavioral Cohorting. in 2013 to 1.43 Image Source. Event Tracking.

Mobile 48

Mobile Technical Review Software Review Metrics 48

abovethecrowd.com

OCTOBER 1, 2013

Internet analytics can be roughly broken down into two simple activities – customer acquisition and customer optimization. The second activity, which I believe should be the obsession of all analytical startups, is customer optimization. This is the piece that the LTV-zealots always miss: the spending will never stop.

Metrics 93

Metrics Conversion Internet Acquisition 93

Duct Tape Marketing

MARCH 8, 2013

Unfortunately, it can feel daunting to compete against larger businesses that have large budgets to perform SEO, hire copywriters, and support dedicated design and development departments. Optimizely , Unbounce , Google Analytics Content Experiments, etc.) Your website needs to work hard. Want to learn more?

Conversion 71

Conversion Sales eCommerce Framework 71

Hearpreneur

OCTOBER 6, 2019

After thinking about how much I enjoyed helping her business grow and learning all I could about business structure, marketing, SEO and social media to name a few, I decided to take these new skills and help other small business owners. My mother in law died in 2013 without any life insurance. So, I started doing that.

Entrepreneur 62

Entrepreneur Ireland LLC Kansas 62

ConversionXL

SEPTEMBER 11, 2014

site analytics data. Based on Ad Rank calculation changes rolled out in October 2013 , extensions now have the ability to improve (or hurt if you aren’t using extensions) Ad Rank used to calculate who gets top billing in an ad auction. Download a spreadsheet with this sample data: ( Google Docs | XLSX ). product databases.

PPC 114

PPC Matching Technical Review Search 114

Occam's Razor

OCTOBER 14, 2014

If you've read my first book Web Analytics: An Hour A Day, you know that I've advocated this strategy since 2008! Here's the complete year 2013… While the numbers for individual month are different, you can see that October spiked and then things came down to below Sept performance by December. See Page 269. :).

Analytics 133

Analytics Vertical Metrics Web 133

Occam's Razor

APRIL 29, 2013

A benchmark for you: In 2013 if 30% of your time, Ms./Mr. 1 Search Results Ranking = SEO Success. You end up paying substantial amounts of money to your analytics/big data vendor – for questionable value. 1 Search Results Ranking = SEO Success. There are many other better no way I'll get fired SEO metrics.

Metrics 166

Metrics Marketing Search SEO 166

marketingland.com

OCTOBER 8, 2012

Analytics |. Column: Analytics & Marketing Column. Virtually everyone involved in metrics, analytics, and testing-driven improvement online does, in fact, have a wished-for outcome: “get higher conversion,” “increase revenue,” “decrease cart abandonment.” SMX West - March 11, 2013.

Metrics 47

Metrics Analytics Search Affiliate 47

Duct Tape Marketing

MAY 1, 2014

When Amazon experienced a 40 minute downtime in August 2013, they incurred a $5 million total loss. There are many aspects to a good SEO strategy, but keep in mind these basics: Include relevant keywords in your meta descriptions, title tags, and alt texts. Guarantee at least 99.9% Look for host providers like Midphase , that offer 99.9%

Hosting 73

Hosting Web Mobile Conversion 73

Duct Tape Marketing

JANUARY 3, 2013

My editorial themes for 2013: January – Referral Marketing. Nov – Analytics and Conversion. This still gives me lots of room on topics but helps me focus both from a content and SEO standpoint. This still gives me lots of room on topics but helps me focus both from a content and SEO standpoint. April – Online Integration.

Curation 74

Curation Audio SEO Conversion 74

Duct Tape Marketing

JULY 9, 2015

Tools like YouTube analytics can provide some assistance, but unless a video is exceptionally well-made, the problem of attention span still remains. In 2013, 45% of the presentations on Slideshare averaged 24 words per slide, and the number of images used increased by 53%. Infographics.

Campaign 28

Campaign Marketing Video Analytics 28

Up and Running

NOVEMBER 5, 2014

While this is not technically a new practice (even John Deere did it in the late 1800s), it’s a practice that has arguably replaced many old SEO tactics. While statistics may be slightly out of date (original publication was 2013), for all other purposes, it’s still a solid guide. Use google analytics.

PR 139

PR Hiring Social Media Media 139

Occam's Razor

DECEMBER 3, 2012

It is not just what you do to attract traffic (what most people think of as marketing and advertising), but also what types of experiences you create (something people rarely think is marketing) and how good you are at delivering for where you should be in 2013 rather than 2009 (only the rarest of marketers think with this lens on).

Framework 147

Framework Marketing Search Mobile 147

Occam's Razor

JANUARY 28, 2013

It also happens to include textual explanations for those amongst us who want to know more (and of course delightfully will help the company's SEO strategy). You have free tools like Google Analytics Content Experiments (now with the power of multi-armed bandits !), Why is it that when I visit www.3m.com

Web 164

Web Design Marketing Security 164

marketingland.com

JULY 11, 2012

Analytics |. New On Google Analytics Pages Reports - Entrance Metric 48 people have tweeted this article. 9-10, 2013. SMX West - March 2013. SMX Toronto - April 2013. SEO for e-Commerce: Challenges and Solutions - July 31. Enterprise SEO Tools - The Marketers Guide. Search Engine News, SEO & PPC Info.

Email 49

Email Mobile SEO Search 49