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Microsoft’s Purchase Of Minecraft Maker Mojang Shows Comitment To Building Cross-Platform Appeal

YoungUpstarts

billion acquisition of Sweden-based software company Mojang, the developer behind the popular building game ““Minecraft”, which has sold over 100 million copies since its release in 2009, illustrates the degree to which Microsoft CEO Satya Nadella’s long-term vision for Microsoft is taking root at that company. Microsoft’s $2.5

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How is the VC Asset Class Doing?

View from Seed

The top quartile has distributed 2.03x (vs. 1.68) and the median fund now has distributed 1.27X (vs. The longer the portfolio maintains the same value without distributing back cash, the worse the fund’s ultimate IRR. Based on that metric, the top quartile fund has now distributed 2.03X after 12 years. 2 years ago).

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Where Airbnb recognized the value in another platform, Dropbox doubled down on the strength of its product as a distribution channel. Acquisition. For each potential channel, look at: Customer acquisition cost How many customers you can reach Whether the channel reaches the right audience. The result? Image source. Activation.

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Product Launches: 5 Unexpected Lessons from the Real World

ConversionXL

Successful product launch campaigns have a strong value proposition, multi-channel distribution, supporting content, and other trappings common to every marketing campaign. While those acquisition efforts worked well, not all do. Cheap acquisition is (too) cheap. But cheap acquisition meant cheap leads. Image source ).

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Understanding Virtual Data Rooms And Their Significance Today

YoungUpstarts

percent between 2009 and 2014. Mergers and Acquisitions. This in turn led to the creation of online repository sites that enabled the distribution and storage of information by multiple parties. The benefits so far accrued from the use of VDRs is unprecedented. trillion between 2012 and 2017 respectively.

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Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple

Steve Blank

The launch of the Xbox and Kinect, and the acquisitions of Skype and Yammer happened on his shift. In 2014, Microsoft finally announced that Ballmer would retire, and in early 2014, Satya Nadella took charge. If you think the job of a CEO is to increase sales, then Ballmer did a spectacular job. The result?

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Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple

Steve Blank

The launch of the Xbox and Kinect, and the acquisitions of Skype and Yammer happened on his shift. In 2014, Microsoft finally announced that Ballmer would retire, and in early 2014, Satya Nadella took charge. If you think the job of a CEO is to increase sales, then Ballmer did a spectacular job. The result?

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