VC Cafe

MAY 4, 2021

Slack is looking to build the B2B version of Clubhouse (Slack Virtual Hallways). It has however, a clever marketing launch to build traction: a new user can reserve a username (capture interest), but requires 10 followers (or some hustle) to get an invite code. VC funding, if any, is still undisclosed. like a Twitch, but with audio.

Audio 139

Audio Software Review Open Source Social Network 139

Occam's Razor

MAY 2, 2017

That then takes us down the very best way to answer that question, to use the five-step process to build out the Digital Marketing and Measurement Model. Click on the site link, go browse around, go to their social pages, checkout the mobile app, then write down the six metrics you would choose. If you want to play along.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Occam's Razor

APRIL 21, 2014

about digital marketing and analytics. Strategy two… Book two hours with the senior most company leaders who will talk to you, and create the Digital Marketing and Measurement Model. Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies 2. Fruition Internet Marketing. The post provides more detail.

Analytics 131

Analytics Marketing Campaign Metrics 131

crowdSPRING Blog

AUGUST 6, 2018

A 2016 article in Fortune revealed that for the first time, consumers were making more purchases online than in stores. 51% of purchases were made online in 2016 – a significant jump from 48% the year before. You’ve updated your brand or marketing strategy. Your site isn’t responsive or mobile-friendly.

Mobile 48

Mobile Design Technical Review RSS 48

Hearpreneur

DECEMBER 31, 2016

As an event marketing agency, it’s critical we select the best staff to manage each event. However, the software will allow us to filter skills more easily, automate collecting of availability in a way other products on the market don’t offer, and ensure clients receive tailored service to meet their specific needs.

Entrepreneur 68

Entrepreneur Software Review New Zealand Mobile 68

Brandanew

JANUARY 8, 2016

2015 was a great year for Content marketers and brand owners. Social analytics and video marketing are likely to be the key marketing trends for 2016. Brands that will stand-out in 2016 will leverage the power of the community and create a strong ROI based on measurable data-backed decisions. Tool 4: Buffer.

Analytics 100

Analytics Social Media Marketing Media 100

Hearpreneur

JANUARY 19, 2018

We’ll do this through a variety of ways like introducing new products and features to our website, and focusing on a variety of marketing strategies to grow and engage our community. It’s the next natural step for us, especially as we consider our platform and offering to be very well suited to the American market.

Detroit 89

Detroit Entrepreneur Technical Review Revenue 89

Hearpreneur

MARCH 15, 2019

in 2016, as an advanced e-mobility and automotive technology company with the mission to develop world-class, emotionally-compelling vehicles featuring the most forward-thinking automotive technologies in existence. 12- Solve a problem in international B2B payments. Henrik and I co-founded Fisker Inc.

Entrepreneur 116

Entrepreneur Technical Review Software Review Atlanta 116

Up and Running

APRIL 17, 2018

B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 In 2016, mobile search officially overcame desktop search with nearly 60 percent of all searches coming from mobile devices. trillion in 2021, up from $1.3 trillion in 2014. So, what can you do?

SEO 80

SEO eCommerce Analytics Software Review 80

Duct Tape Marketing

DECEMBER 7, 2015

4 Local SEO Tips For 2016 written by Alex Boyer read more at Duct Tape Marketing. Getting your local SEO plan dialed in is important because B2B and B2C consumers depend on the Internet to get the information they need to make purchase decisions. The Top 4 Tips for Local SEO in 2016. Go Mobile Or Go Home.

SEO 28

SEO Phoenix Arizona Lead Generation 28

YoungUpstarts

SEPTEMBER 26, 2017

Much has been written about the gig economy, also known as the sharing economy, collaborative economy, or platform economy, and it’s clear, then, that this mobile-centric marketplace of freelance workers has shattered all expectations. The gig economy’s payment problems dwarfed those of any regular organization’s B2B payment woes.

B2B 133

B2B API Silicon Valley Portland 133

ConversionXL

MARCH 25, 2020

A B2B website that educates potential buyers isn’t a personal “weblog.” This post details our process to start the transition from a “traditional” blog into a modern resource center for marketers. It’s a low-cost way to earn traffic and accommodate mobile users, who want quick answers. To be honest, it never did.

Analytics 68

Analytics Metrics Technical Review Search 68

Version One Ventures

JANUARY 4, 2017

Geekwire named Outreach one of the top 10 transformational Seattle startups , and Top Hat got some great press from the Globe and Mail and Financial Post for its success in the Edtech market. Growing your B2B marketplace. Both Outreach and Top Hat added some star power to their teams. It’s recommended reading for everyone.

Seattle 130

Seattle Portfolio Seed Stage Canada 130

ConversionXL

APRIL 3, 2018

The actual year of mobile was 10 years ago (release of the iPhone) and we still have horrid mobile experiences out there. CXLLive speaker @HanaAbaza talking change and driving growth thru better marketing @Shopify #digitalmarketing #betterleadgen pic.twitter.com/mZhn60TUW2. Marketing can polish a turd. updated footer.

Retention 106

Retention Artificial Inteligence Channel Email 106

Duct Tape Marketing

MAY 18, 2017

5 Simple SEO Copywriting Tips For Small Businesses written by Guest Post read more at Duct Tape Marketing. We constantly fall into the traditional marketing trap of thinking we must pressure our customers to buy now, buy now, don’t miss out, don’t miss out – it is all about me, me, me, me – you can only get this from me.

SEO 59

SEO Small Business Sweden Engineer 59

ConversionXL

MAY 31, 2017

The lead capture form has become one of the most ubiquitous tools in a marketer’s toolbelt. For a decade now, it has been the mechanism that makes inbound marketing and lead generation possible. As a result, many marketers have become obsessed with optimizing forms. Granted, that’s support, not marketing and sales.

Lead Generation 91

Lead Generation Channel IP Conversion 91

ConversionXL

SEPTEMBER 30, 2020

Advertisers avoided mobile apps and browsers because user experience was, at that time, horrible. Single-channel attribution models don’t reflect reality, but marketers continue to make decisions based on these outdated models. Most popular mobile apps (e.g., Most marketers don’t even know about the signed exchange.

Artificial Inteligence 121

Artificial Inteligence Channel eCommerce Conversion 121

ConversionXL

JULY 10, 2019

Some content marketers have it “easy,” working in highly visual industries (e.g. That simplifies content creation and link building compared to, say, trying to promote niche B2B software. To find out, I ran a study to benchmark content marketing performance for 500 SaaS companies. For marketers, video is having its moment.

Marketing 125

Marketing Acquisition Software Review Aggregator 125

ConversionXL

JULY 8, 2016

Here’s a personalized value proposition example from Optimizely … And here’s a more simple personalization popup example… Interest in personalization is growing quickly, according to Evergage’s 2016 Trends in Personalization. via Maritz Loyalty Marketing). What shape do those implementations take?

B2C 70

B2C Search Internet Mobile 70

ConversionXL

APRIL 12, 2017

Last week, 400+ data-driven marketers from 20+ countries around the world met up in the outskirts of San Antonio, Texas for CXL Live 2017. 89% competed solely on customer experience in 2016. You can personalize just by understanding the markets. 2016: 5K ads a day. Combine the brand marketing manager and the data analyst.

San Antonio 86

San Antonio Metrics B2B Analytics 86