Remove Acquisition Remove Aggregator Remove B2B Remove Operations
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The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

The very best analysts are comfortable operating with ambiguity and incompleteness, while all others chase perfection in implementation / processing / reports. tearsofpain One way of removing silos and focusing on the entire business is to leverage Acquisition, Behavior and Outcome metrics. We have to really get good at this.

Metrics 141
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14 Interesting Findings From The Startup Genome Project

YoungUpstarts

Investors who provide hands-on help have little or no effect on the company’s operational performance. B2C vs. B2B is not a meaningful segmentation of Internet startups anymore because the Internet has changed the rules of business. But the right mentors significantly influence a company’s performance and ability to raise money.

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Tune In, Turn On, Drop Out – The Startup Genome Project

Steve Blank

The solution I’m exploring is a just in time learning methodology that accelerates founders’ learning curve by aggregating relevant content, peers and mentors.&#. Investors who provide hands-on help have little or no effect on the company’s operational performance. Hmm, now I’m getting intrigued.

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Retooling Marketing in a B2B Company

Venture Chronicles

A successful organization that fed impressive growth, reaching growth and revenue records year over year, the marketing organization relied on a proven B2B outbound marketing model that precisely measured lead capture rates. Marketing Uncategorized B2B inbound marketing Ping Identity'

B2B 45
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

I walk through below how progressive investors are using technology and analytics throughout all of their operations. Many tools designed for B2B marketing in general are also relevant to investors. We are also seeing technology evaluation as an increasingly important part of LP operational due diligence. 1) Manage the firm .

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Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models

Occam's Razor

And you are telling me that the Cost Per Acquisition for my display campaigns is not $201 but rather a lowly $155? " In this case it was a B2B client, long conversion cycle that lasted around 65 days, ignoring the outliers, so I picked 75. You don't have to do attribution analysis for all your conversions in aggregate.

Channel 161
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Special: 20 Israeli Startups Come to London for “New Media” Delegation

VC Cafe

ForNova provides a B2B turnkey solution to enable building aggregation solutions for classifieds eCommerce, travel and many other specific content verticals. Funtactix builds and operates a top notch, white-label, virtual world of multi-player web based games, in a few months. com, LIVEPERSON, Conduit and others.

Media 145