ConversionXL

OCTOBER 4, 2021

Over a third of email marketers struggle with acquisition and close to a half say increasing engagement is their number one challenge. Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. How to develop an email marketing strategy. Image source.

Email 136

Email Customer Marketing Software Review 136

ConversionXL

NOVEMBER 29, 2018

And if you’re not spending money persuading those users with ads or whitepapers, you can pour those resources back into product development. Those near-term sales, while enticing, may erode a brand and hurt retention. Nonetheless, sharpening targeting for user acquisition or offering a trial only to some users (e.g.

Customer 119

Customer Conversion Acquisition B2B 119

NZ Entrepreneur

MARCH 11, 2020

What can you do with the sales and business development resources you have available, to create the biggest ROI and grow sales for your business? If you don’t know this stuff, you’re missing a whole world of sales insight that could direct your customer acquisition and retention strategies. 1) Sales Talent.

Social Media 63

Social Media Channel Technical Review Sales 63

View from Seed

AUGUST 30, 2016

Acquisitions are happening more and more, while companies like PillPack, Actifio, CarGurus, OnShape, Acquia, Applause, and others continue to march forward. These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc. Can someone come to my store and show me how to use Square?

Social Media 185

Social Media B2B North America Media 185

VC Cafe

AUGUST 3, 2023

While Israeli startups successes are well known in the B2B space (cybersecurity, enterprise tech, devops…), B2C startups are unsung heroes… The landscape of B2C tech in Israel is blossoming, despite several challenges. Israeli B2C – Let’s start with the high level picture. Much has changed since then.

B2C 148

B2C Generative AI Artificial Inteligence 148

VC Cafe

MARCH 15, 2016

At the end of the post, we’ll have a look at sales within the broader context of customer acquisition and customer success. In a B2C context, you definitely want to give the chat option to customers who got something in their cart but have yet to complete the purchase. The way you define the stages will be dictated by your product.

Sales 60

Sales Marketing Sales Cycle B2C 60

ConversionXL

FEBRUARY 10, 2021

What types of demos are used, and are there correlations between B2B and B2C demo usage? Let’s dive into the data and trends in this case study to help determine what kind of demo and format might be best for your business: 71% of the companies in this sample are B2B companies, the remaining 29% being B2C or a hybrid of B2B/B2C.

Product 120

Product B2C B2B Email 120

Occam's Razor

SEPTEMBER 15, 2014

The team at Google has done a great job of having the end-to-end view there across Acquisition, Behavior and Outcomes. It does not matter if you are a B2B or B2C or A2K, you will always see this. Here's an example of their tracking in-app purchases… Their User Retention report is well worth taking a look at.

Analytics 141

Analytics Metrics Mobile DC 141

Hearpreneur

DECEMBER 15, 2017

#7- To prioritizes employee and client retention. The company that employed us began putting profits above people and new sales above client retention. The three of us had the exact opposite mentality and created a company that prioritizes employee and client retention. Photo Credit: Steven Randall. 13- I had no other choice.

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115

ConversionXL

AUGUST 27, 2020

I recommend companies consider investing in product analytics tools when they reach the following numbers: 100+ B2B users (companies) or 2000+ B2C users (consumers); Actively experimenting with different marketing channels; Spending $1000+ per month on user acquisition. This is where data can help you. Cohort analysis.

Analytics 90

Analytics Product eCommerce Channel 90

www.rocketwatcher.com

NOVEMBER 8, 2010

I’ve seen online B2C startups use Dave McClure’s Startup Metrics for Pirates as a starting point for measuring what marketing is doing. Oct, 2010 38 Comments I think people are finally coming around to the idea that good marketing requires good measurement.

B2B 42

B2B Metrics Marketing Startup 42

ConversionXL

JULY 18, 2017

I recommend companies consider investing in product analytics tools when they reach the following numbers: 100+ B2B users (companies) or 2000+ B2C users (consumers). Spending $1000+ per month on user acquisition. Perhaps your onboarding funnel has a poor conversion rate or your user retention is too low. Google Analytics.

Analytics 123

Analytics Product Channel Retention 123

ConversionXL

JULY 18, 2017

I recommend companies consider investing in product analytics tools when they reach the following numbers: 100+ B2B users (companies) or 2000+ B2C users (consumers). Spending $1000+ per month on user acquisition. Perhaps your onboarding funnel has a poor conversion rate or your user retention is too low. Google Analytics.

Analytics 107

Analytics Product Channel Retention 107

ConversionXL

OCTOBER 30, 2021

According to Statista , Facebook is strong for both B2B and B2C marketers, LinkedIn is better suited to B2B marketing, and Instagram is best for B2C marketers. When developing incentives, here are some best practices to follow: Keep incentives simple: Make guidelines clear and ensure that incentives are achievable for customers.

Customer 140

Customer Marketing Social Media CPA 140

steveblank.com

JULY 8, 2011

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform.

Software Review 110

Software Review Startup Silicon Valley Analytics 110