ConversionXL

JULY 21, 2022

How did Outreach grow in just a few years to 50,000 monthly active users , $10 million in new bookings, and net revenue retention (NRR) of more than 140%? Apply these lessons to align your teams and drive revenue growth. NSM must: Lead to revenue; Reflect customer value; Measure progress. Defaulting to revenue.

Metrics 120

Metrics Acquisition Revenue .Net 120

www.kalzumeus.com

AUGUST 13, 2012

Statistically speaking, you’re probably reading it either through a feedreader or on an aggregator like Hacker News. I could practically justify my consulting rates just doing dramatic readings of that for the web teams at my clients. Email Helps Get Marginal Revenue Out Of Existing Customers For Almost Nothing.

Email 54

Email Software Review Software Campaign 54

Occam's Razor

MAY 2, 2017

They are from my post The Biggest Mistake Web Analysts Make… And How To Avoid It! Outcomes: Revenue | Ideas Funded Behavior: Path Length | Cart Abandonment Rate Acquisition: Assisted Conversions | Share of Search. Every ecommerce site has to obsess about Revenue. Remember: All data in aggregate is crap, segment or suck.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

ConversionXL

AUGUST 21, 2014

This equates to a loss of revenue, which requires more and more signups from new customers just to replace what you are organically losing every month. I have seen this happen at a few startups I’ve worked with by expanding revenue from the current product, plus up-sell and cross-sell opportunities , but that will be a future post.

Retention 106

Retention Churn Rate Metrics Software Review 106

Occam's Razor

JULY 18, 2011

A secondary thing would be to ensure, or your mom will really be mad, that *every* link in your email is tagged with campaign tracking parameters your web analytics solution needs (without this you can’t do the B and O analysis). Most good email providers will do this automatically for whatever web analytics tool you use.

Metrics 137

Metrics Campaign Email Marketing 137

Occam's Razor

APRIL 21, 2014

If you can fix that, more revenue will immediately flow into your client's bottom-line. Best Web Metrics / KPIs for a Small, Medium or Large Sized Business. I'll share the same advice with you I'd shared about choosing a web analytics tool in Sept 2006… Get the nicest free tag management tool you can find.

Analytics 131

Analytics Marketing Campaign Metrics 131

ConversionXL

JUNE 24, 2014

One of the many things I’ve learned about users’ online behaviour here at LoginRadius is that the younger demographic not only expect a seamless web experience, they know full well it’s available and are irritated if websites don’t offer that. The number of visitors directly correlates to revenue – whatever business you are in.

Social Network 130

Social Network Viral Social Media B2C 130

abovethecrowd.com

OCTOBER 1, 2013

No other metric so holistically captures as many critical aspects of a web site – user design, usability, performance, convenience, ad effectiveness, net promoter score, customer satisfaction – all in a single measurement. As a result, AdWords boasts over one million customers and over $30B in annual revenue.

Metrics 93

Metrics Conversion Internet Acquisition 93

ConversionXL

SEPTEMBER 2, 2019

One of the many things I’ve learned about users’ online behavior here at LoginRadius is that the younger demographic not only expect a seamless web experience, they know full well it’s available and are irritated if websites don’t offer that. The number of visitors directly correlates to revenue—whatever business you are in.

Social Network 73

Social Network Viral Social Media B2C 73

Startup Lessons Learned

DECEMBER 14, 2009

In an ecosystem, each participant acts according to its own imperatives, but these selfish actions have an aggregate effect. What these products all have in common is the question their minimum viable product is attempting to answer: does this product have high natural retention built-in?

Customer 156

Customer San Francisco Viral Lean 156

Occam's Razor

JULY 15, 2014

Here's another example: Those of you who've read Web Analytics 2.0 Or: While revenue is up by 48% profits have plunged by 80% because of our aggressive shift from to Cost Per Click as the God metric, this has brought increased sales of our loss leading products. Expect this from your web analytics tools. Good for CDPs.

Analytics 159

Analytics Metrics Web Ohio 159

ConversionXL

JANUARY 14, 2016

So we’ve established that focus is shifting from installs to retention , engagement, and lifetime value. If retention, engagement, and lifetime value are goals, determining which in-app events to measure is the means. Table sorted by Average Revenue Per User (ARPU). Let’s explore. Don’t Forget to Deep-Link Your Campaigns.

Mobile 48

Mobile Conversion Retention Campaign 48

practicetrumpstheory.com

JULY 14, 2010

The opposite of actionable metrics are vanity metrics (like web hits or number of downloads) which only serve to document the current state of the product but offer no insight into how we got here or what to do next. For example, spending a ton of effort to drive sign-ups for a product with very low retention is a form of waste.

Metrics 51

Metrics Lean Retention Startup 51

Lightspeed Venture Partners

DECEMBER 3, 2010

The online video networks are doing terrific business, and even Yahoo is benefiting from increased brand spend, seeing revenue growth for the first time in a while. Real time web usage outpaces business models. We got everything from price comparison engines to aggregated user reviews to one-click checkout.

Internet 114

Internet eCommerce Advertising Flash 114

ConversionXL

OCTOBER 4, 2018

And who wouldn’t want to know the exact foot (or web) traffic by month, day, and hour to streamline staffing (or allocate server resources)? the number of purchases or revenue that will occur in the future. The resulting visualization shows the tool’s prediction performance and correlations between datasets and retention.

Analytics 131

Analytics Algorithm Artificial Inteligence Campaign 131

abovethecrowd.com

JUNE 2, 2021

Would that help retention and NPS (Net Promote Score)? Also, take a look at this critically important data point , also aggregated by Professor Jay Ritter. Do you think those customers would find that interesting and compelling? Would they be loyal? Damn straight it would. of VC-backed companies vs Buyout-backed companies.

IPO 82

IPO Customer Matching Silicon Valley 82