ConversionXL

SEPTEMBER 9, 2021

It’s time to wake up to this fact and be the first in your industry to craft a radically different people-first social media strategy that is driven by the voice of your employees, customers, and influencers.” [via On Twitter , it’s laid back to suit the B2C, creative audience segment. via Smart Insights ].

Social Media 142

Social Media Media Developer Marketing 142

David Teten

DECEMBER 3, 2019

In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. I walk through below how progressive investors are using technology and analytics throughout all of their operations. Point Nine Capital uses 15Five for continuous employee feedback.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Duct Tape Marketing

MAY 2, 2017

More than 75% of the respondents of this survey had 1-5 employees and serve a mix of local, regional, and national customers. 22% of those polled focused solely on B2B, 19% on B2C, and 53% targeting both. Analytics and conversion. Lead conversion plan. Believe in your online presence. Email marketing.

Small Business 61

Small Business Marketing Lead Generation Non-Compete 61

Mucker Lab

APRIL 6, 2023

Hila Qu joined Mucker’s Tony Yang for an Ask-Me-Anything (AMA) conversation about Product-Led Growth (PLG) for Startups to kickoff the 2023 Mucker Growth Series. The success of the foundation is can you get to the first PLG conversion and actually have a user or prospective customer without talking to sales? That’s the success.

Product 78

Product CTO Hire Startup Fractional CTO 78

ConversionXL

JUNE 16, 2022

For example, a fast-food restaurant employee asking if you’d like fries with your order or a phone retailer asking if you’d like to bundle your handset with a cover. increasing customer lifetime value, boosting product awareness , or improving conversion rates) and assess how each content asset contributes to the goal.

B2B 129

B2B Email Sales Acquisition 129

Occam's Razor

FEBRUARY 28, 2017

There is such a thing as employees that don’t really give a frek about their job or company, they just come to work. Likewise, the number of employees that go well above the call of duty, look to constantly push personal and company boundaries is also quite small.) Most employees work diligently to deliver against set expectations.

Metrics 60

Metrics Analytics Acquisition Naming 60

ConversionXL

JUNE 25, 2021

We’ll also share when to transition to the growth stage in the product lifecycle so you can drive conversions and revenue off your momentum. Step 1: Create pre-launch documentation that refines your messaging and builds employee buy-in. Treat your product launch as a phase in the product lifecycle to sustain a nonlinear journey.

Product 96

Product Social Media Audience Software Review 96

ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. At the conversion stage, just before purchase, your aim is to hammer home why your product is perfect for your prospect. BAB is a conversion-driven framework that works in three parts.

Email 136

Email Customer Marketing Software Review 136

ConversionXL

FEBRUARY 10, 2021

What types of demos are used, and are there correlations between B2B and B2C demo usage? Let’s dive into the data and trends in this case study to help determine what kind of demo and format might be best for your business: 71% of the companies in this sample are B2B companies, the remaining 29% being B2C or a hybrid of B2B/B2C.

Product 120

Product B2C B2B Email 120

ConversionXL

JUNE 16, 2019

This post applies Jakob Nielson’s 10 Usability Heuristics to B2B websites that focus on lead generation (as well as “high consideration” B2C sites that lack any transactional functionality). In any conversion-oriented page, there should always be a “most wanted” next step. You get my point. Conclusion.

B2B 73

B2B Design Matching Search 73

Duct Tape Marketing

APRIL 28, 2017

They can be super-fans, happy consumers or employees. IronSource has employees across departments (everything from tech to marketing) share content and promotes the company on social networks like Twitter. 69% of prospect employees who look your company up won’t apply if you have a bad reputation. The result?

Social Network 48

Social Network Distribution Curation B2B 48

Occam's Razor

JUNE 7, 2017

Excitedly, brands could have a presence (a "page") where they could contribute meaningful updates ( info-snacks ) in order to be a part of the organic conversations people were already having by the tens of millions. Go look at any post on the page if you are an Expedia employee. The Marketing < > Analytics Intersect.

Social Media 162

Social Media Media Artificial Inteligence Channel 162

Occam's Razor

NOVEMBER 2, 2015

In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. Conversation Rate (CoR) is a ratio of comments per post (or video or tweet or pin etc.) Is what you are saying interesting enough to spark the most social of all things: a conversation?

Social Media 60

Social Media Media B2C B2B 60

steveblank.com

JULY 8, 2011

Poplytics – online surveys and analytics AskYourTargetMarket – market research surveys SurveyMonkey - granddaddy of on-line surveys Amazon Mechanical Turk – you can set up a question and get answers PickFu – A/B testing $5 for 50 opinions Collaboration Dropbox – store, sync, and, share files online.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

VC Cafe

JANUARY 16, 2011

Mobile analytics – measuring the impact of mobile and increasing customer engagement (Check out G-Stat). Established location-based services to enable the CSP offer B2B and B2C services based on mobile positioning, tracking & locating, turn-by-turn navigation and mobile local search. Data mining-based Customer analytics.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103