Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!
Occam's Razor
SEPTEMBER 15, 2014
If you look at the mobile marketing strategies, you will see they don't reflect this shift to mobile. They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites). Amazing, right? So, be a dear. Everything.
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