Startup Lessons Learned

OCTOBER 28, 2015

Guest post by Jennifer Maerz, Contributing Editor of Lean Startup Co. Really, there’s no better way to recharge and return to work inspired than spending a few days with the Lean Startup’s global network. A Lean Startup training kinda guy? Join us Nov. But wait — there’s more. Get smart, fast Our Ignite talks are back!

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Lean San Francisco Startup Global 60

ConversionXL

NOVEMBER 20, 2014

When marketers think of using data to come up with test hypotheses, they typically think of digital analytics. This is where analytics data can fall short, and won’t be enough to figure it out. We all have a sincere desire to understand how our UI is supporting conversion — or what obstacles or barriers exist.

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Conversion eCommerce Audience Analytics 120

Up and Running

SEPTEMBER 10, 2021

It automates simple tasks, sets reminders and checkpoints, and even allows you to integrate directly with other analytics platforms. This can include data points like their purchase history, how they communicate with you , customer service interactions, and even notes from conversations. Analytics and optimization.

Management 116

Management Customer Software Review Technical Review 116

Occam's Razor

APRIL 8, 2013

This thought was in my mind as I was reading Lean Analytics a new book by my friend Alistair Croll and his collaborator Benjamin Yoskovitz. In this post, we’ll look at each of the four steps in the Lean Analytics Cycle in more detail. If it's the number of people buying, the metric is conversion rate.

Metrics 156

Metrics Analytics Lean Churn Rate 156

Startup Lessons Learned

OCTOBER 23, 2013

Guest post by Lisa Regan, writer for The Lean Startup Conference. Analytics spark more questions and discussion than almost any other aspect of the Lean Startup method. If you’re coming to them from outside the tech sector, the language around analytics can be particularly confusing. Registration is free.

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Analytics Lean Widget Metrics 167

View from Seed

MARCH 11, 2020

Conversely the VC is able to benchmark the maturity of your data and analytics function against other similarly staged companies as well. Having conversations with your existing investors. These are people who would vouch for you, but you only want to lean on for a small handful of high priority investors.

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Technical Review Due Diligence Term Sheet Seed Stage 279

Startup Lessons Learned

DECEMBER 4, 2013

Guest post by Lisa Regan, writer for The Lean Startup Conference. With five days remaining before The Lean Startup Conference , we wanted to lay out what we’re offering that’s unlike any other entrepreneurship conference and explain the different levels of participation available to you.

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Lean San Francisco Conversion Startup 167

Board Effect

OCTOBER 15, 2023

The Benefits of Generative AI for Nonprofits Nonprofit organizations and associations typically run on tight budgets and lean staff numbers. Customer Service: Chatbots can handle inbound queries and requests, simulating human conversation by using natural language processing.

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Generative AI ChatGPT Software Review Technical Review 98

Startup Lessons Learned

NOVEMBER 14, 2013

Guest post by Lisa Regan, writer for T he Lean Startup Conference. We’ve posted the full program for The Lean Startup Conference , and it includes more than three days of events for Gold pass holders and six days of events for VIP pass holders. On the evening of December 8, Ignite Lean Startup kicks off the conference.

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Continuous Deployment Norway Lean Analytics 162

ConversionXL

JUNE 30, 2019

In addition, competitive analysis can be a treasure trove of conversion optimization insights, yet it often gets skipped. and you can definitely use it for UX and conversion optimization , too. The lean, aggressive ones do. And it’s not just a CRO problem—it’s a marketing-wide phenomenon. Run a functional investigation.

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SEO Conversion Analytics Design 126

ConversionXL

MAY 11, 2017

Knowing what the competitors are doing – how they are thinking about the market, what tactics they are using, how they are crafting messages and design – can make all the difference in the battle for the customers’ mind share and conversions. – and you can definitely use it for UX and conversion optimization, too.

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SEO Analytics Conversion Search 131

Startup Lessons Learned

NOVEMBER 7, 2008

Most of the time, the experiments you run will have a zero percent conversion rate - meaning no customers were harmed during the making of this experiment. Enable Google Analytics tracking. You just have to sign up for Google Analytics, get your account number, and plug it into your site. Measure conversion rates.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

ConversionXL

FEBRUARY 12, 2019

In my daily work with ecommerce brands, I see two types of companies: The first type focuses on acquisition and conversion. In Google Analytics, the Cohort Analysis Report is time-based, though you can apply a segment to a cohort. Segments include any “ subset of your Analytics data ” (e.g. The second relies on retention.

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Retention Analytics Campaign eCommerce 126

Startup Lessons Learned

SEPTEMBER 28, 2017

Guest Post by Misti Yang, Writer for Lean Startup Co. This is the mantra of Lean teams described by Eric Ries in his upcoming book, The Startup Way. Drawing on the advice of experts and recent research, here are seven insights on how to best build a Lean team. A hallmark of Lean teams is cross-functionality. Start small.

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Lean San Francisco Employee California 140

The Next Web

DECEMBER 4, 2013

Strategy Adopted: Leveraging Social Media Analytics. As a startup, you’re working with limited resources and a lean business model. Maybe you identified your target audience and conversation through Twitter research, but discover a handful of forums or blogs that attract essential influencers. Identify the audience.

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Social Media Media Viral Startup 158

ConversionXL

JUNE 2, 2022

Without marketing attracting the right accounts, there are no hot leads for sales to have meaningful conversations with. And when you’re having a conversation, you might even be in a power position.”. Use the median numbers as a guide for which program to lean towards. The results of this can benefit future ABM efforts.

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Lead Generation Marketing Sales Cycle Campaign 94

ConversionXL

OCTOBER 13, 2015

In Lean Analytics , Alistair Croll and Benjamin Yoskovitz gave a great example of the value of cohorts, using data from a hypothetical online retailer: January. In sequential testing , you simply change things on your site and note how your conversion rate changes over time. click to tweet! At what price did they convert?

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Conversion Retention Acquisition Metrics 48

Startup Lessons Learned

MARCH 11, 2014

Guest post by Sarah Milstein , CEO of Lean Startup Productions The 2013 Lean Startup Conference was a hit on several levels, with many people telling us it was the most valuable business conference they’d ever attended. Quick Consulting , an evening event on March 27 in San Francisco. Quick Consulting.

Lean 166

Lean San Francisco Startup Distribution 166

The Next Web

JANUARY 28, 2014

I was working on a post about Google Analytics recently and I was struggling to get started. Here’s how the intro to my Google Analytics post ended up: Admission time: I don’t know much about Google Analytics. Here’s how the intro to my Google Analytics post ended up: Admission time: I don’t know much about Google Analytics.

Analytics 154

Analytics Marketing Social Media Media 154

Startup Lessons Learned

AUGUST 14, 2013

Guest post by Lisa Regan, writer for The Lean Startup Conference, who has created content for a number of startups. In our ongoing exploration of how people actually implement Lean Startup methods in their workplaces, we’re asking practitioners to share their techniques. Steph: For me, it leads. I''m focused on the ones who do.

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Lean Conversion Audience Design 167

ConversionXL

AUGUST 11, 2021

Data on interactions can be found in social analytics dashboards and Google Analytics. . Show (don’t tell) your prospective sponsors just how far your reach extends by sending them screenshots of your social analytics for related content. Lean on your professional networks too. Are they a potential sponsor? Best, Chris.

Audience 139

Audience Social Media Email Ruby 139

ConversionXL

SEPTEMBER 3, 2021

In this post, we’re sharing how ASO helps you increase traffic and downloads, the specific on-metadata vs. off-metadata factors that matter, and how to leverage ASO mechanics to maximize conversions. How to leverage app store optimization (ASO) to improve app visibility, conversion rates, and retention.

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Metadata Technical Review Retention Metrics 121

leananalyticsbook.com

AUGUST 19, 2012

Lean Analytics Book. Transactional sites are about shopping cart conversion, cart size, and abandonment. This is the typical transaction funnel that anyone who’s used web analytics is familiar with. This is important because it has a big impact on conversion rates. Skip to navigation. Skip to main content.

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Metrics Clickthrough Lean Analytics 58

Steve Blank

APRIL 5, 2017

I reminded her that all the Lean tools she learned in class–Customer Discovery, business model and value proposition canvases– contained her answer. For example, to outflank a competitor who had faster products, Intel moved the conversation about microprocessors away from speed and technology to create a valued brand.

Marketing 315

Marketing Audience Technical Review PR 315

YoungUpstarts

MAY 5, 2014

Lean and hungry. Some are analytical and logical; others are creative and intuitive. Encourage tough conversations. But stay the course and urge people to speak up and have difficult conversations. Work your way to the smallest number, then subtract one. This advice has been borne out by numerous business leaders.

Silicon Valley 164

Silicon Valley Technical Review Cofounder Lean 164

ConversionXL

NOVEMBER 10, 2021

Before you begin using tactics to hit your goals, tap into your analytics and search data. Ensure content is relevant to your conversion funnel. Pair real-time analytics with qualitative data gathered from customer surveys and sales conversations to deliver the right mix of advertising for your audience.

Advertising 131

Advertising Cost Customer PR 131

steveblank.com

JULY 8, 2011

Home Books for Startups Guide Secret History-Bibliography Steve Blank Startup Tools Steve Blank Entries RSS | Comments RSS Email Subscription Get Steve Blank via your RSS Feed RSS - Posts RSS - Comments Categories Air Force (12) Ardent (10) Audubon (1) Big Companies versus Startups: Durant versus Sloan (39) Business Model versus Business Plan (..)

Software Review 110

Software Review Startup Silicon Valley Analytics 110

David Teten

DECEMBER 16, 2015

Conversion to Sales %. Lean Analytics recommends this set of metrics for some of the major categories of startups: Create a management dashboard. I suggest looking at dashboard tools such as Anaplan , ChartMogul , Domo , Fathom , Geckoboard , GoodData , RJ Metrics , Microsoft Power BI , Mode Analytics , or Tableau.

Metrics 60

Metrics Analytics Balance Sheet .Net 60

Steve Blank

APRIL 27, 2020

Are you surrounded by other animated conversations in a coffee shop or sitting with other classmates in a lecture hall? In conversation we watch other’s hands, follow their gestures , focus on their facial expressions and their tone of voice. Or they can pick up the “tell me more signal” when someone leans forward.

Video 436

Video Bandwidth Conversion Lean 436

crowdSPRING Blog

DECEMBER 14, 2016

Or you might actually see some early benefits and more conversions (i.e. If your revenue model is the sale of a service or product, your goal could be to get your cost per conversion below a certain amount after 90 days. You can learn more about setting goals in our post on Lean Marketing 101: Setting Goals.

SEO 48

SEO Search Engineer Small Business 48

Startup Lessons Learned

SEPTEMBER 13, 2008

In the process, we had also built a simple cohort-based analytics system. And then we would use that simple analytics system I mentioned to monitor the conversion rates of customers from each campaign. You mention "we had also built a simple cohort-based analytics system" Is tihs a commercial/open source systems.

SEM 164

SEM San Francisco Lean Continuous Deployment 164

ConversionXL

MARCH 19, 2020

Greater discipline during boom times offered more flexibility during lean years. And getting it right during the lean years, Bain reports , has a massive impact on companies’ growth rate after things improve: ( Image source ). As the recession wrapped up, they had to remind consumers of lean times. Survey design.

Marketing 121

Marketing Campaign Non-Compete Lean 121

Startup Lessons Learned

APRIL 22, 2015

A massive rain storm blew through San Francisco in the middle of last year’s Lean Startup Conference. Why You Should Join Us in 2015 Since 2011, The Lean Startup has helped countless ventures transform ideas into thriving businesses. We woke up to a city-wide power outage, and Day Two of the conference had stopped before it started.

Lean 60

Lean San Francisco Startup Cofounder 60

crowdSPRING Blog

MARCH 1, 2013

– Conversion Tips and Examples | KISSmetrics Blog – [link]. The 7 Myths of Lean and How Analytics Can Help – [link]. Startups, Throw Out Your Financial Models: The Argument For Lean Modeling | Forbes – [link]. – Conversion Tips and Examples | KISSmetrics Blog – [link].

Social Media 97

Social Media Small Business Design Media 97

ConversionXL

JANUARY 10, 2017

Session replays are a common conversion research technique. I talked to a few conversion experts about their process for session replays and also consulted our own team’s approach. But when I looked at the analytics, I witnessed a different story: they only used the feature maybe every 3–4 months. Session Replays: What and Why?

Video 48

Video Technical Review Conversion Analytics 48

Duct Tape Marketing

JANUARY 28, 2020

You’ll lean into tactics that resonated with your audience and ditch those less-successful approaches. Create Conversion Goals in Google Analytics. And that’s where conversion goals come in. In Google Analytics , you’re able to define your conversion goals.

Advertising 94

Advertising Analytics Campaign Clickthrough 94

Steve Blank

DECEMBER 2, 2013

—— We’re into week 9 of teaching a Lean LaunchPad class for Life Sciences and Health Care (therapeutics, diagnostics, devices and digital health) at UCSF teaching with a team of veteran venture capitalists. Brandon Arbiter was a VP at FreshDirect where he built the company’s data management and analytics practices.

Customer 326

Customer Churn Rate Customer Development Lean 326