SoCal CTO

AUGUST 4, 2011

What are your key Startup Metrics ? Social Integration/Viral Outreach - are you integrating in some way with social networks? Is your integration limited to login and “like” buttons or are you building a presence within the social networks themselves? Beyond simple web analytics, what is needed?

Developer 396

Developer Founder Viral Oauth 396

SoCal CTO

AUGUST 4, 2011

What are your key Startup Metrics ? Social Integration/Viral Outreach - are you integrating in some way with social networks? Is your integration limited to login and “like” buttons or are you building a presence within the social networks themselves? Beyond simple web analytics, what is needed?

Developer 384

Developer Founder Viral Oauth 384

SoCal CTO

MAY 21, 2012

Many of the factors are not obvious and include building mystery to drive margin, why boring B2B companies often win but are challenging in other ways, how bootstrapping wins, integrating metrics from the start and many other similar lessons. Startups provide introductions and Tony and fellow panelists provide feedback in real-time.

Fractional CTO 175

Fractional CTO CTO Hire Startup Social Network 175

ReadWriteStart

OCTOBER 13, 2021

Merchant tools such as reports and analytics help you keep an eye on profits and other metrics and make decisions accordingly. Social network integration, Facebook selling, Facebook ads, Google ads, discount codes, and coupons, and other enticing options are interesting ways to retain customers.

Artificial Inteligence 182

Artificial Inteligence Technical Review Software Review Analytics 182

ConversionXL

MARCH 3, 2016

The same is true of your data in Google Analytics. Many Google Analytics custom reports are configured incorrectly. More often, Google Analytics configurations are broken, rendering custom reports even less effective. Before you begin experimenting with custom reports, conduct a Google Analytics Health Check. Tweet It!].

Analytics 48

Analytics Customer PPC Metrics 48

Occam's Razor

APRIL 8, 2013

To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. This should not be news to you. Online, offline or nonline.

Metrics 156

Metrics Analytics Lean Churn Rate 156

Up and Running

AUGUST 24, 2020

Here are just a few things you can do by leveraging data analytics: Gain a better understanding of changing customer preferences Discover new business opportunities Identify and eliminate bottlenecks in your operations Minimize and better allocate advertising costs Provide greater customer support through automated chat. Invest in analytics.

Technical Review 131

Technical Review Analytics Forecast Artificial Inteligence 131

Startup Professionals Musings

JANUARY 15, 2022

If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive. Attracting key stakeholders requires sensitivity.

Social Media 315

Social Media Media Startup Analytics 315

Startup Professionals Musings

OCTOBER 18, 2010

Understand the basic tools – the social media trinity. Blogging (Wordpress), micro-blogging (Twitter), and social networks are the trinity. Key social networks are Facebook (500 million consumers) and LinkedIn (60 million professionals). Put your social network links on your stationery, business cards, and email.

Social Media 238

Social Media Media Startup Social Network 238

ReadWriteStart

OCTOBER 13, 2021

Merchant tools such as reports and analytics help you keep an eye on profits and other metrics and make decisions accordingly. Social network integration, Facebook selling, Facebook ads, Google ads, discount codes, and coupons, and other enticing options are interesting ways to retain customers.

Artificial Inteligence 78

Artificial Inteligence Technical Review Software Review Analytics 78

ConversionXL

FEBRUARY 12, 2019

In Google Analytics, the Cohort Analysis Report is time-based, though you can apply a segment to a cohort. Segments include any “ subset of your Analytics data ” (e.g. Segments include any “ subset of your Analytics data ” (e.g. Cohort metrics can help drive more repeat customers. buyers during a holiday promotion).

Retention 126

Retention Analytics Campaign eCommerce 126

The Next Web

DECEMBER 4, 2013

Strategy Adopted: Leveraging Social Media Analytics. On social media, you can pinpoint an audience in real-time. Metrics on keywords, follower profiles and competitors all help define your target listener. Zappos has found great success by keeping social media responsibilities horizontal and flexible.

Social Media 158

Social Media Media Viral Startup 158

crowdSPRING Blog

JULY 24, 2018

per month; we use it at crowdspring) that can provide detailed analytics on the top keywords used in search engine marketing by your competitors, but also which of your competitors receive the most organic search engine traffic. Social marketing. Facebook still stands tall as the most extensive social network in the world, averaging 2.2

Social Media 51

Social Media Marketing Analytics Audience 51

Brandanew

JANUARY 8, 2016

Social analytics and video marketing are likely to be the key marketing trends for 2016. Most small business and Startup founders are talking about customer engagement and social presence beyond the customary likes and one-post-a-month schedules. 16 Top Social Analytics Tools For 2016.

Analytics 100

Analytics Social Media Marketing Media 100

crowdSPRING Blog

JULY 24, 2018

per month; we use it at crowdspring) that can provide detailed analytics on the top keywords used in search engine marketing by your competitors, but also which of your competitors receive the most organic search engine traffic. Social marketing. Facebook still stands tall as the most extensive social network in the world, averaging 2.2

Social Media 48

Social Media Marketing Analytics Audience 48

ConversionXL

SEPTEMBER 9, 2021

Combining these goals and objectives will give you meaningful metrics to track. Objective Goal Metrics Grow the business Increase awareness and perceived value Followers, fans, shares, retweets, etc. Each profile should also be consistent with the social network. However, its tone of voice differs slightly.

Social Media 142

Social Media Media Developer Marketing 142

Duct Tape Marketing

SEPTEMBER 12, 2017

Website Grader – A free online tool that grades your site against key metrics like performance, mobile readiness, SEO, and security. SimilarWeb – See website traffic and key metrics for any website, including engagement rate, traffic ranking, keyword ranking and traffic source. Social participation. Helpful tools.

Software Review 66

Software Review Technical Review SEO Reputation 66

ConversionXL

JANUARY 31, 2014

These questions help you uncover trends within your market and tell you things analytics alone can not. Surely, what’s “appeals” to a 54 year old mother of 5 who goes online to check Facebook and Metafilter will be vastly different from a Google Glass wearing, 27 year old power-user of social networks you haven’t even heard of yet.

Analytics 134

Analytics Video Matching Conversion 134

Startup Professionals Musings

APRIL 13, 2019

If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive. Attracting key stakeholders requires sensitivity.

Social Media 199

Social Media Media Analytics Viral 199

David Teten

SEPTEMBER 23, 2017

However, about 5% of the VCs in our database, mostly younger ones, are trying to build a competitive advantage by crawling large amounts of publicly available data and building analytical functions to flag companies with accelerating traction to them. ” Historically, investing was a manual, artisan process. Two Sigma Ventures.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

ConversionXL

JANUARY 30, 2013

According to a report by Nielsen on social media Americans spend three times more time on social media than reading their e-mail. of online time is spent reading e-mail and 23% on social. The juicy bit of the study is that more than 70% of social networks users shop online. Wrong metric. Black Friday data.

Social Media 134

Social Media Sales Media Social Network 134

Version One Ventures

SEPTEMBER 28, 2015

A few months ago, we wrote about the data we focus on to evaluate marketplaces and later shared a marketplace KPI dashboard that we created to guide founders on the important metrics they should track. As we have been developing our investment thesis on social platforms , we want to provide the similar information and tools.

Metrics 60

Metrics Churn Rate Due Diligence Social Network 60

Duct Tape Marketing

JUNE 14, 2012

Investigate social settings in your CRM and add Rapportive to your email. Investigate social tools such as TweetDeck , HootSuite or SproutSocial to help monitor mentions. Bonus: Add paid options like Radian6 or Trackur for deeper listening metrics. Start sharing your blog posts on social networks.

Software Review 74

Software Review Social Network Social Media Analytics 74

Startup Professionals Musings

OCTOBER 2, 2013

If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive. ROI entrepreneur startup metrics social media business'

Social Media 252

Social Media Media Entrepreneur Metrics 252

Duct Tape Marketing

AUGUST 24, 2022

In this episode of the Duct Tape Marketing Podcast , I’m doing a solo show, and I’m going to talk about the topic of analytics — specifically tracking results, either for your own business or clients you may work with. 2:58] What metrics to look at throughout the different levels of the marketing funnel. [3:32]

Marketing 84

Marketing Metrics Analytics Social Media 84

ConversionXL

MARCH 24, 2016

Equally valuable is finding activities that correlate with higher customer success – whether that be RPV, LTV, or whatever metric you’re optimizing for. But how do you find these correlative metrics? What’s a Correlative Metric? But it does act as a predictive metric that you can explore with testing.

Metrics 48

Metrics Conversion Analytics Retention 48

Startup Lessons Learned

OCTOBER 19, 2013

That said, there will always be categories of apps — such as social networks or messaging apps — that require a user''s identity in order to deliver value. For apps that are social or require a user''s identity to be useful, a prototype needs to be more fully fleshed out to give meaningful test results.

Mobile 167

Mobile Developer Technical Review Lean 167

Occam's Razor

AUGUST 11, 2015

Custom reports allow you to deeply focus (by eliminating the rif-raf metrics and dimensions, they save time and show just what you want). You can download them into your Google Analytics account via one click (along with some lovely Advanced Segments and a Dashboard). We mis-align metrics and dimensions across Users, Session, Hits.

Analytics 60

Analytics Customer Metrics eCommerce 60

YoungUpstarts

DECEMBER 6, 2017

Knowing what metrics to measure and how to perform those measurements is key to monitoring how much attention your brand has captured. An important indicator of strong brand awareness that a tool like Google Analytics can show you is your direct traffic. These five elements will give you an idea of how far reaching your brand is: 1.

Social Media 124

Social Media Analytics Social Network Search 124

Startup Professionals Musings

APRIL 9, 2017

If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive. Attracting key stakeholders requires sensitivity.

Social Media 166

Social Media Media Cost Analytics 166

Duct Tape Marketing

JULY 31, 2014

billion users, spending 700 billion minutes on the network every month. In the United States, 58% of the population use at least one social network, and that number leaps to 98% for those aged 18 to 24 years old. And yet, I still have organizations or consultants tell me, “my customers aren’t really on social media.”.

Social Media 37

Social Media Media Social Network Cloud 37

conversionxl.com

FEBRUARY 4, 2014

These questions help you uncover trends within your market and tell you things analytics alone can not. Surely, what’s “appeals” to a 54 year old mother of 5 who goes online to check Facebook and Metafilter will be vastly different from a Google Glass wearing, 27 year old power-user of social networks you haven’t even heard of yet.

Analytics 98

Analytics Software Review Conversion Video 98

Up and Running

DECEMBER 14, 2016

MailChimp also scales with your business, offering powerful email automation workflows, insightful analytics, and flexible payment tiers help you balance business needs and budget. There are metrics to review. Social networks come and go, but people always have an inbox—and they want to be connected with people who bring them value.

Email 60

Email Small Business Marketing Campaign 60

Occam's Razor

APRIL 13, 2015

The 80/20 rule applies to our use of web analytics tools as well. I recommend that periodically you gather folks around you for lunch, pull up Adobe Analytics on the big screen in the conference room, let each person expose one hidden report or feature. Google Analytics Shortcuts: Save Your Complex Views. This hurts my feelings!

Analytics 60

Analytics Web eCommerce Metrics 60

Up and Running

NOVEMBER 4, 2015

It puts everything in one place with an easy to follow user interface, works with Facebook, Twitter, Google+, Instagram, YouTube, Tumblr, and WordPress, and has incorporated analytics so you can stay on top of your metrics. AddThis : Add social sharing to your site quickly and easily. Analytics tools. Outsourcing work.

Curation 60

Curation Finder Startup Social Media 60

ReadWriteStart

AUGUST 6, 2012

Measuring the Impact of Social Media In fact, it’s not easy to actually measure the return on investment (ROI) of these activities. But analytics software provider Alteryx says it has the solution. Mix Social Media With Metrics and Traditional Marketing Ross believes “data adds deeper context to [a company’s] social media engagement.”

Social Media 76

Social Media Media Sales Wyoming 76

Startup Professionals Musings

MARCH 8, 2017

If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive. Attract key stakeholders with sensitivity.

Social Media 147

Social Media Media B2B Analytics 147