A Smart Bear: Startups and Marketing for Geeks
NOVEMBER 5, 2014
It’s often said that you shouldn’t talk about price during customer development interviews. This is often B2C because the value is in quantity of customers, and there’s 100x more consumers than businesses. $1/mo Even bootstrapped businesses can make this work (e.g. simple enough to be self-service). . $10/mo
Steve Blank
NOVEMBER 5, 2009
Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Are there customers for what you are building? How many are there? Can it scale?”
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VC Cafe
JANUARY 22, 2021
AWS Marketplace Startup Program – the ‘app store’ for B2B startups who are interested to sell their product to AWS customers. AWS Connections – A program that facilitates relationships between AWS enterprise customers and startups to solve enterprises’ needs and, in turn, help to grow startups.
YoungUpstarts
MAY 28, 2014
In other words, you have done wonders while “bootstrapping.” Go B2B… 2C. Focus on solving those problems and then it’s gravy if you can spin the business model to get their end customers involved. Unless you’re a serial entrepreneur who has started and sold companies in the past. Show Capital Efficiency.
Startup Professionals Musings
DECEMBER 9, 2019
If your target customer is a business, rather than a consumer, I recommend you skip crowdfunding as poorly applicable. If your campaign is funded quickly and generously, this also sends a very positive message to customers. In reality, the most successful funding decision I still see is called ‘bootstrapping,’ or self-funding.
SoCal CTO
MAY 21, 2012
Many of the factors are not obvious and include building mystery to drive margin, why boring B2B companies often win but are challenging in other ways, how bootstrapping wins, integrating metrics from the start and many other similar lessons. What is our lifetime customer value and how can we drive that up?
Spencer Fry
MAY 2, 2014
We started in July 2013 with the intention of getting something testable in the hands of a few customers by September and releasing it to everyone else by Thanksgiving. As a bootstrapped company, we cannot afford to have so much time between releases. Why Bootstrapping is Good and Bad. Why Bootstrapping is Good and Bad.
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