Occam's Razor

JULY 22, 2013

The world does not need a new business framework. seconds)" for business framework on Google today. But most of the frameworks available to us solve for divisional silos. Most of the frameworks we have also don't optimally capture the complexity of digital marketing and measurement. Why build a framework?

Framework 163

Framework Marketing Metrics Audience 163

ConversionXL

AUGUST 18, 2020

In this article, I walk you through a framework—the SEO pyramid—and how to think about keyword research for B2B SaaS businesses. The SEO Pyramid categorizes search term types for B2B SaaS businesses. This is what the framework is designed for—to help you spot your biggest SEO opportunities. What is the SEO pyramid?

Framework 123

Framework B2B SEO Search 123

The Startup Magazine

JUNE 19, 2022

Your B2B sales effort is based on your ability to attract and retain prospects. If you want to boost your conversion rates, you need to create a great B2B sales plan. And if you’re not sure how to reach your goals, these B2B sales tips that we prepared will help you reach the revenue and success you’re hoping for. Focus on OKRs.

B2B 144

B2B Sales Elevator Pitch Lead Generation 144

bijoor.me

MARCH 26, 2014

B2B Sales Process. A framework for categorizing and comparing cloud platforms – OpenStack, AWS, Heroku, CloudFoundry! Johan proposes a framework that describes the various layers of cloud platform services starting from virtualized hardware up to end-user software applications. This is such a neat framework!

Framework 42

Framework Cloud Software Review Azure 42

VC Cafe

MARCH 1, 2024

Developer tools inspired by existing internal tools – tools or frameworks that were built by programmers at their previous company to help solve their own particularly painful or repetitive problems. New enterprise resource planning software (ERPs) – new startups that build software that helps businesses run.

Artificial Inteligence 176

Artificial Inteligence Technical Review Software Review Generative AI 176

TechEmpower

FEBRUARY 10, 2016

Examples would be intranet or special-purpose B2B applications. Framework Benchmarks. We created our Web Framework Benchmarks project because we’ve run into situations where well known frameworks seem to cause significant performance pain for the applications built upon them.

Web 200

Web Architecture Technical Review Caching 200

Duct Tape Marketing

NOVEMBER 15, 2023

I only work with B2B clients as well into service delivery. So to me, I walk in with a very specific framework and that happens during the scoping process to like, I don't break my frameworks for anybody for nobody. Like, no, you still need to walk in with a framework. Most people, they don't have a framework.

Channel 65

Channel Acquisition Framework B2B 65

Argona

JANUARY 15, 2024

Their consulting framework is time-tested and failure-proof proof making them an ideal growth partner for companies of all sizes. Such recognition stands as a support to developing trust and authenticity within the B2B community. Why is Argona Partners the Best Company to Work With?

Partner 52

Partner Technical Review Indianapolis B2B 52

View from Seed

APRIL 8, 2020

He has experience in B2B, supply chain, robotics, SaaS, and IoT spaces. After talking to your champion, you should have a good understanding of the decision-making framework they’re working with. The post Rob Stevens & Rob Go B2B GTM AMA Recap appeared first on NextView Ventures. This is your chance to walk the walk. .

B2B 156

B2B Angel Investor Vertical Early Stage 156

ConversionXL

NOVEMBER 16, 2021

LinkedIn is the top network for B2B content marketers—96% use the platform. This is closely followed by Twitter (82% of B2B marketers use it). . Take Jason Bradwell’s The B2B Bite , for example. . The post A Content-Driven Framework for Personal Brand Building appeared first on CXL.

Framework 131

Framework Social Media B2B Audience 131

ConversionXL

APRIL 28, 2020

It wasn’t quite a flip from B2C to B2B, but it was close. Honorable mention: The DemandGen Framework. I also liked the DemandGen Framework because it considered customer expansion revenue in addition to the acquisition side , which is covered by the SiriusDecisions models. Image source ). Do you do account-based marketing?

Demand 101

Demand Revenue SQL B2B 101

ReadWriteStart

APRIL 8, 2023

Another trend born in the omnichannel framework is the customer data platform (CDM). In 2023, personalization will remain a critical aspect of e-commerce trends, whether you are B2B or B2C. Yet, corporations have to set a framework for testing , which has to be short-term, preferably up to three months.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

SoCal CTO

MARCH 28, 2013

In Web Framework Benchmarks , there are some very interesting and surprising numbers around the performance of various web frameworks. In some ways, this frees us from worrying as much about the specific framework that's being used. Several of these are B2B applications with relatively smaller audiences.

Framework 175

Framework Web PHP EC2 175

ConversionXL

OCTOBER 1, 2022

95% of B2B buyers are not ready to buy your product right now. When B2B buyers are considering a purchase, they spend only 17% of their time meeting with potential suppliers. According to Walker: “B2B buyers are discovering, researching, and evaluating products in places companies can’t track.”.

B2B 103

B2B Social Media Channel Audience 103

View from Seed

SEPTEMBER 3, 2015

As a result, Vin has a great framework for deciding if this is a viable path for your product. Why Vin decided to pivot the business (read: launch a second startup) and what he learned going from B2C to B2B. Exactly how Vin launched Yipit.com and built his list to the initial 20K and 50K users. You can subscribe here. TractionPodcast.

Framework 120

Framework Cofounder Seed Stage B2C 120

ConversionXL

NOVEMBER 5, 2020

Today, Grizzle is a full-service content marketing and SEO agency that provides B2B and SaaS companies end-to-end services. Most B2B buyers know this. When crafting offers like this, we rely on a messaging framework called SCQA, which stands for: Situation. Evaluation, however, implies a journey of discovery. Image source ).

PR 120

PR B2B Lean Audience 120

ConversionXL

JULY 22, 2020

According to The B2B Lead , sales reps spend about 50% of their time prospecting unproductive deals—while missing 80% of the most qualified leads. Firmographics give deeper insights for B2B marketing teams to target accounts that get the most benefit from their products or services. Much research has shown that B2B data decays quickly.

Sales 90

Sales Cost Marketing Audience 90

ConversionXL

JUNE 16, 2022

That B2B sales are built on relationships. Create a framework or marketing playbook that outlines the required cross-selling content and offers for different segments at different points in the customer journey. B2B buyers engage in an average of 27 interactions with a vendor before making a purchase decision, Forrester research shows.

B2B 129

B2B Email Sales Acquisition 129

The Startup Magazine

NOVEMBER 28, 2022

They provide a hands-on transformation and revenue growth partner for B2B technology companies. Later in 2014, Mitul played an instrumental role in transforming a loss-making mobile handset business into a profitable, and growing B2B enterprise cyber security business, achieving $2.7 Transformation of Mobile Handset business.

Founder 128

Founder B2B Private Equity India 128

ConversionXL

OCTOBER 25, 2018

It starts with having the right data in the system,” noted Kamil Rextin, who wrote about B2B attribution. Unless there’s a clear framework in place,” Rextin cautioned, “You’ll end up with a giant glob of names and companies with all kinds of job titles because someone left it as an open text field rather than a drop-down.”.

Demand 132

Demand Vertical Campaign Channel 132

crowdSPRING Blog

MARCH 21, 2014

13 B2B Newsletters That Really Shine – crowdspring.co/1dagMGF. 13 B2B Newsletters That Really Shine – crowdspring.co/1dagMGF. 13 B2B Newsletters That Really Shine – crowdspring.co/1dagMGF. Frameworks for Fast Web Application Development – crowdspring.co/1gyOa8Q. Most are spot on. 1guHCnk.

Social Media 93

Social Media Small Business Design Media 93

Both Sides of the Table

AUGUST 29, 2012

They were mostly a B2B platform enabling game publishers to deliver via Internet streaming their traditional games built for game consoles. He talked in the video about how he finds it helpful in companies to think about practical theory and frameworks for thinking about company strategy. I agree with him.

Southern California 279

Southern California Detroit Los Angeles California 279

ConversionXL

MAY 27, 2022

In his CXL B2B demand generation course , ProductLed’s Ramli John recommends answering the following questions to get a clear idea of which approach makes sense: 1. Explore buyer motivations with the Jobs-To-Be-Done framework. Do we sell to large enterprise companies? Start with your one JTBD by your persona.

Demand 91

Demand Lead Generation PPC Leadership 91

Duct Tape Marketing

DECEMBER 7, 2022

Melanie is a keynote speaker, award-winning branded content creator, and the author of both “ The Content Fuel Framework: How to Generate Unlimited Story Ideas ” and “ Prove It: Exactly How Modern Marketers Earn Trust.” The Content Fuel Framework: How to Generate Unlimited Story Ideas. That's true in like the B2B space.

Marketing 79

Marketing Audience B2B Framework 79

ConversionXL

FEBRUARY 3, 2022

Growth hacking in marketing incorporates the five stages of the customer lifecycle into the “ AARRR Framework ,” otherwise known as the “Pirate Metrics model.”. Let’s look at each stage of the framework and how to use it to drive and measure growth. Are the benefits of your paid product easy to understand?

Retention 113

Retention Marketing Acquisition Channel 113

Transformify

MARCH 9, 2017

B2B Content curation and B2B content aggregation are very powerful, and if used properly, can tremendously boost the outreach and secure new leads. A number of industry leaders are relying on B2B content curation to drive traffic to their web pages, educate their users and generate new leads. How to do that?

Curation 40

Curation B2B Aggregator Lead Generation 40

Duct Tape Marketing

MARCH 23, 2023

09:29] So you have a framework called: BEST, can you explain it? [13:50] So every brand, no matter the industry, whether you're B2B or B2C, there's something that is interesting about your brand. So you, I have a framework that I think you probably refer to it as "best" because that's what it's spells, B E S T.

Framework 76

Framework Audience Audio Elevator Pitch 76

Duct Tape Marketing

JUNE 1, 2023

Mary provides a framework for successful launches, emphasizing strategic readiness, understanding the market, and creating impactful messages with efficient execution. So yes, I've done a lot of launches in the B2B and consumer space, so thought I'd write a book, John Jantsch (02:36): Okay, so awesome. Where do people get this wrong?

Product 60

Product Framework Technical Review Cofounder 60

View from Seed

JANUARY 24, 2024

Enabling technologies like app stores, monetization platforms, and developer frameworks enabled the birth of thousands of applications that have permeated all aspects of personal and professional life. This manifests itself in consumer, B2B, Health, and other mass market categories that form the Everyday Economy.

Vertical 194

Vertical Cloud Software Technology 194

Mucker Lab

APRIL 6, 2023

You may do those in waves or it may happen in parallel, but in general, you need to have that framework of “let's figure out the foundation and then pour more gas on the fire.” Hila Qu: I love when people think about the user journey because sometimes it's not thought about enough in B2B because it’s complicated. I do that a lot.

Product 78

Product CTO Hire Startup Fractional CTO 78

Occam's Razor

DECEMBER 3, 2012

I wanted to come up with a simple framework that companies could use to self-diagnose the sophistication of their digital marketing strategy. " framework with you. Check out any B2B, B2Q, M2Z brand. Let's get back to our digital marketing readiness framework… 4. A Diagnostic Framework. Then do this.

Framework 147

Framework Marketing Search Mobile 147

ConversionXL

APRIL 12, 2017

PAS framework: problem, agitation, solution. Framework for framing the discipline. Bill Leake: Optimizing for the “Considered Purchase”: What Changes if You’re B2B or Expensive / Long Sales Cycle B2C? Who is the B2B buyer? Persona-based stuff is really interesting for B2B. It’s not about long vs. short.

San Antonio 86

San Antonio Metrics B2B Analytics 86

ConversionXL

MAY 1, 2019

In addition to critiquing ambiguous frameworks for “learning styles,” the authors lamented their widespread use: systematic studies [.] That’s true even among B2B customers who are supposedly more rational than their B2C counterparts. Myth 1: Using someone’s preferred learning style increases knowledge retention.

Marketing 124

Marketing Sales Cycle Retention Differentiation 124

View from Seed

JANUARY 21, 2022

After graduation, I spent the next 9 years working at a bank, an early-stage b2b fintech startup, and a growth-stage mortgage startup. My first hand experience has helped me build a framework for go-to-market strategy (more specifically d2c marketing) and thinking about how to reach short term goals by constraining the factory.

B2B 120

B2B Germany Stock Engineer 120

ConversionXL

OCTOBER 30, 2021

The marketing and sales funnel is a time-tested framework for mapping the customer journey. According to Statista , Facebook is strong for both B2B and B2C marketers, LinkedIn is better suited to B2B marketing, and Instagram is best for B2C marketers. Generating awareness through social media. Image source.

Customer 140

Customer Marketing Social Media CPA 140

YoungUpstarts

JULY 22, 2020

These frameworks show us how to start working from a small amount of information, learn quickly, and iterate often. Consider the example above, which is primarily for a B2B audience. Instead, we need to streamline and accelerate our processes by borrowing techniques from the world of lean and agile product development.

SCRUM 162

SCRUM Agile Customer Framework 162

View from Seed

JULY 19, 2019

Like other investors, we at NextView have a number of frameworks which we use to evaluate decisions on making new investments. All early stage venture firms essentially look at some weighting of team, market, product, and traction. In the past, we’ve created and published a flowchart on how we think through these factors.

Boston 149

Boston B2B Early Stage Portfolio 149