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Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Common B2B marketing challenges. So what does it take? Let’s dive in.

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Account-Based Marketing vs. Lead Generation: Which is Right for You?

ConversionXL

Account-based marketing (ABM) and lead generation both offer a way to do this. Done right, both can help attract the kind of high-quality leads that become long-term customers and advocates. Templafy generated 475% ROI with lead generation. Lead generation gets people through the door.

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Tips For SaaS Businesses To Up Their Game By Leveraging Web Push Notifications

YoungUpstarts

In 2017, with 5X times faster growth than traditional software market, SaaS finds itself outrunning traditional software product delivery. Cloud software model will account for 1 dollar for every $4.59 spent on traditional software by 2019. A mammoth decline in traditional software can be seen in the coming future.

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A Quick Primer on B2B Conversion Optimization

ConversionXL

Conversion optimization is a little different if you’re in B2B. You’ll still need to do the same types of conversion research, persona building, and experimentation that is common across conversion optimization, but let’s talk a bit about how and why B2B is different. It’s called Optimizing for B2B.

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The Top 6 SaaS Marketing Strategies

The Startup Magazine

SaaS (software as a service) is an increasingly popular way to market products and services. By now, everyone knows that B2B Lead Generation Services is the fastest-growing business model, and the best way to build a successful SaaS business is by capturing the attention of potential customers through your marketing efforts.

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25 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

And that’s how I started my private equity business where I acquire both online and offline assets such as lead generation websites and physical real estate. 9- Providing Legitimate B2B Customer Data in the Era of Mistrust. Thus, I started my B2B customer data-mining firm. Thanks to Sacha Darosa, The Shirtless Web Guy !

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The 16 Best Small Business Marketing Blogs You Should Read in 2019

crowdSPRING Blog

This tricky-to-pronounce online publication is an award-winning business blog founded by entrepreneur, web publisher and CEO/founder of Previso Media, Ivan Widjaya. They offer both free resources and a Pro membership, and they host the annual MarketingProfs B2B Marketing Forum. Noobpreneur. Image courtesy of Noobpreneur.