Remove B2B Remove Metrics Remove Retention Remove Technical Review
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Conversion, retention and churn benchmarks

VC Cafe

It’s not just the competition against the incumbents and the large tech platforms that founders has to worry about, but most importantly is the company’s performance and product market fit. Understanding the benchmarks on conversion, retention, and churn for your business is therefore critical.

Retention 109
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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

If you think it’s hard to get the technical systems to talk to each other, I have found that it’s even harder to bridge the gulf between the various professionals who interpret them. You must have a strong Chief Marketing Officer (CMO) with a clear strategy for spending, and metrics to gauge results.

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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

You can’t beat category kings, and the only exception for this is through tech disruption. B2B buyers aren’t all-rational, and they will often follow and recommend tools they’ve heard of even if they’ve never used them. This defines how to connect problem themes to a metric strategy, building a metric-driven action system.

B2B 94
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. How to create a growth hacking strategy using the pirate metrics model. Use this information to optimize for retention with: Transactional messaging.

Retention 113
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Visual Merchandising: Online Startups Cannot Afford to OverlookVisual Merchandising: Online Startups Cannot Afford to Overlook

ReadWriteStart

The key factors that boost several metrics via visual merchandising are as follows: Engagement and time-on-site. The Onset of Online Merchandising Store: With the technology growing leaps and bounds in every sector, visual merchandising isn’t limited to just retail stores. Store navigation and ease. Order inventory. Conversions.

Startup 78
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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

ConversionXL

Marketing metrics are a competitive advantage. You have to track metrics you can act on. In this article, you’ll learn which metrics to measure to understand and improve marketing performance. Table of contents What are digital marketing metrics? KPIs vs. digital marketing metrics 1. – Seth Godin.

Metrics 105
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The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. All I have access to is just a cursory review of their digital existence. Here are six O, B, A metrics I would recommend for Betabrand’s strategic dashboard.

Metrics 141