crowdSPRING Blog

SEPTEMBER 5, 2014

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! A Discussion with Jon Bischke of Entelo: On Successfully Switching from B2C to B2B (SaaS) | saastr – crowdspring.co/1tKArlK. What’s on the MENU?

Social Media 92

Social Media Small Business Design Media 92

View from Seed

AUGUST 30, 2016

These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc. Building a network is not the same as building a SaaS or ecommerce company. The point is, I firmly believe there’s nothing that Boston can’t do, but there are some things Boston hasn’t decided to do … yet.

Social Media 185

Social Media B2B North America Media 185

David Teten

JANUARY 11, 2020

Gordon Platt, President, Gotham Media , observes, “You may meet people on-line, but when’s the last time you really made a long-term, financially meaningful commitment exclusively as the result of a virtual interaction?” I’ve listed below my current social media toolkit. Tech stack. I host on Hostforweb **.

Social Media 60

Social Media Technical Review Media Private Equity 60

YoungUpstarts

OCTOBER 21, 2020

In their own words, here are some of the key challenges they’ve overcome during their journey, which should offer some helpful advice for those starting eCommerce businesses of their own: Picking the right platform is crucial for success. Social Media is a double edged sword.

eCommerce 242

eCommerce Customer Early Stage B2C 242

Up and Running

JUNE 4, 2019

By 2021, global B2C ecommerce sales are expected to surpass $4.5 If you’re an ecommerce retailer, not only should your line of products be of optimal quality, you need to be able to get them to your customer’s door as quickly as possible. Late or missing deliveries drive B2C customers to competitors. percent in 2015.

Software Review 75

Software Review Technical Review eCommerce B2C 75

ConversionXL

FEBRUARY 12, 2019

In my daily work with ecommerce brands, I see two types of companies: The first type focuses on acquisition and conversion. Overall acquisition costs for both B2C and B2B have gone up by 50% in the past five years. Maybe last month you changed how you share social media content and attracted new followers.

Retention 126

Retention Analytics Campaign eCommerce 126

Brandanew

OCTOBER 13, 2015

> 66% B2B and 60% B2C “best in class” content marketers had a documented Content Marketing Strategy according to the Content Marketing Institute. c) Social media sharing. Experts and influencers generally have their own social media following and your content will naturally see a new audience.

Social Media 100

Social Media Marketing SEO B2B 100

ConversionXL

JUNE 24, 2014

On the other hand, Easytobook , a B2C company, had 1.5 After implementing social login, they reported a 68% increase in user engagement because they were able to understand and interact with their users. Users quickly took to Twitter and other social networks and roundly criticized the ad. Let’s put the focus back on niches.

Social Network 130

Social Network Viral Social Media B2C 130

ConversionXL

SEPTEMBER 2, 2019

On the other hand, Easytobook , a B2C company, had 1.5 After implementing social login, they reported a 68% increase in user engagement because they were able to understand and interact with their users. Be warned, however, that social login might not be an ideal choice for all businesses. Let’s put the focus back on niches.

Social Network 73

Social Network Viral Social Media B2C 73

ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. For example, you can partner with social media and PPC teams to create content that encourages subscribers to sign up to receive something of value. What about social media support?

Email 136

Email Customer Marketing Software Review 136

Up and Running

APRIL 17, 2018

In fact, according to Shopify , global retail ecommerce sales are on track to reach $4.5 And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in 2014.

SEO 80

SEO eCommerce Analytics Software Review 80

YoungUpstarts

NOVEMBER 6, 2019

Most advertisers continue to increase their digital marketing spend in 2019 as billions of consumers are using online social media as a jumping off point into purchase decisions. However, for young eCommerce engines, where site content is still being built, PPC is often a necessary go-to-market step. Social Marketing.

Channel 165

Channel PPC Marketing SEO 165

Austin Startup

MAY 29, 2019

This, by the way, isn’t very different from how the term social commerce became muddled after Bazaarvoice first started promoting it in 2006 to describe what we do?—?unfortunately, unfortunately, social commerce morphed to mean solutions like Facebook eCommerce stores offered by numerous small vendors who are now mostly no longer in business.

Networking 48

Networking Fractional CTO CTO Hire B2C 48

Kodorra

NOVEMBER 25, 2018

Whether it is advertisement model, B2C (Business to Consumer) ecommerce, affiliate or subscription, picking the right choice could determine the rise or fall of your business. Free eCommerce tools such as WooCommerce, Magento or Prestashop can be customized into a fully functional online store. Step 2: Name your business.

Software Review 45

Software Review Hosting Intellectual Property Naming 45

ConversionXL

AUGUST 1, 2017

But if you create a loyal customer for your social media management tool or your brand of shoes, you have a lifetime customer as well as the high probability of word-of-mouth referrals. We can say the same thing for B2C products, for example, HeadSpace. Image Source. So it comes down to this: how loyal are you to Headspace?

Customer 114

Customer Retention B2C Programming 114

ConversionXL

AUGUST 1, 2017

But if you create a loyal customer for your social media management tool or your brand of shoes, you have a lifetime customer as well as the high probability of word-of-mouth referrals. We can say the same thing for B2C products, for example, HeadSpace. Image Source. So it comes down to this: how loyal are you to Headspace?

Customer 91

Customer Retention B2C Programming 91

ConversionXL

AUGUST 5, 2015

Mat Carpenter , ShipYourEnemiesGlitter: “As someone who is constantly building and testing landing pages, I always include some form of social proof on them, whether it’s product reviews, testimonials, or even social media share buttons; it’s a no brainer for me. Leave social network badges off of landing pages.

Technical Review 48

Technical Review Software Review Social Media Conversion 48

Occam's Razor

JULY 6, 2016

It does not matter if you are are B2B or B2C. Patagonia though refuses to return my deep love for it because of how difficult it makes the most basic thing an ecommerce company should be good at: returning products. Let me explain. Zero results via search. Your Turn | Ideas To Impact Your Bottom-line Today. Email it to the CMO.

Design 86

Design Software Review Mobile Analytics 86

Both Sides of the Table

SEPTEMBER 13, 2009

Around this time B2C eCommerce had been dominating the media but the wheels were starting to come off. Everybody thought the real substance was going to come from B2B eCommerce players that would deliver “real value&# by disintermediating supply chains … blah, blah, blah. Mistakes we made?

South Africa 310

South Africa Europe Disintermediation Poland 310

Occam's Razor

NOVEMBER 13, 2009

The best WA report, segmentation, site search, SEO & PPC analysis, email, rich media, cookies, data sampling. Non-Ecommerce. The prize is a delight, you get to win a pack of seven books on online marketing & social media: Six Pixels of Separation , The New Community Rules , The Whuffie Factor , Trust Agents , Crush It!

Analytics 71

Analytics Web Technical Review Metrics 71

The Startup Magazine

JUNE 26, 2018

Similarly, you could ask friends and connections on social media what your name ideas mean in their different languages. In addition, it is highly recommended to Google the business name ideas in your shortlist or speak with a consultant, and see what comes up. For instance, “Bing” in Chinese translates to disease, defect and virus.

Naming 70

Naming eCommerce Startup Database 70

ConversionXL

NOVEMBER 22, 2022

Click-Through Rate Definition The Conversion Rate Formula: How to Calculate Conversion Rate Bounce Rate: Everything You Want to Know and More How To Calculate and Increase Customer Lifetime Value PPC Click-Through-Rate: What it Means and How to Use It (and Improve It) How to Track and Improve Ecommerce Customer Acquisition Effectiveness.

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

FEBRUARY 3, 2016

Of course, most companies know this, especially those in the eCommerce space. Nearly 85% of respondents believe that habituated buying decisions are just as relevant to B2B marketing as B2C marketing. Second, your habits become more flexible. By then, however, it’s often too late. An external trigger is an environmental trigger.

Conversion 48

Conversion Technical Review Software Review B2B 48

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. Before people purchase from an eCommerce site, they want to see exactly what they’re purchasing. Following the video, there will likely be a call to try the product, social media buzz about the campaign, etc.

Video 48

Video Conversion Mobile Search 48

Occam's Razor

DECEMBER 9, 2013

A good example, for e-commerce and non-ecommerce sites, is [link]. The cool part about display advertising is that we can build our brands cost effectively, introduce our products to a new audience, and create demand based on a number of intent signals (this last part is often missing from offline media). Look at the colors.

Analytics 165

Analytics Marketing Channel Metrics 165

Occam's Razor

JULY 22, 2013

Or perhaps you want to sign up for their blog, or follow them on social media or… any of a bunch of other things. Hmm … "We are not really sure what we are doing, maybe we should ask Jay the intern who's our Social Media Guru-in-Residence?" So what is all that solving for? That's fine.

Framework 163

Framework Marketing Metrics Audience 163

Occam's Razor

FEBRUARY 20, 2012

Bonus: Identifying Macro and Micro Conversions also gives you a list of Ecommerce Tracking to set up on the site, and Goals to set up in the Admin interface. I want to know if they have even a simplistic understanding of how to rock social media. No business, B2C or B2B or here2there, can exist without a robust YouTube strategy.

Web 138

Web Analytics Technical Review Affiliate 138

Occam's Razor

JUNE 7, 2017

It is time to point out an ugly truth, and to be the brave person that you are, the intelligent rational assessor of reality that you are, and kill all the organic social media activity by your company. Win Big: Stop Posting Content for Organic Reach On Social Channels. + Life is short. Bottom-line. Very fair point.

Social Media 162

Social Media Media Artificial Inteligence Channel 162

Occam's Razor

JUNE 28, 2011

I mean Social Media campaign metrics like Number of Followers (or Likes), Video Views, or (just kill me now!) # of Press Reports. It is not hard to imagine what a B2C site is trying to do. Social Media is all the rage. Surprised to find the bedrock of your (and my) existence classified as super lame? " Sad.

Metrics 126

Metrics Web Analytics Campaign 126