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Conversion, retention and churn benchmarks

VC Cafe

This is a question startup founders ask themselves multiple times a week. It’s not just the competition against the incumbents and the large tech platforms that founders has to worry about, but most importantly is the company’s performance and product market fit. How are we doing?

Retention 109
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Personalization: How to Build a Revenue Boosting Program from Scratch

ConversionXL

Quantitative research with digital analytics tools like Google Analytics , Mixpanel, Amplitude or RJ Metrics will inform you about where your users are coming from, what they are doing during their sessions and where they are dropping off from your conversion funnel or when they churn. Image Source. Behavioral segments. Here is the biggie.

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Shattering The Mold: Unleashing the Creator Economy in B2B Marketing

Duct Tape Marketing

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Christie Horsman In this episode of the Duct Tape Marketing Podcast , I interviewed Christie Horsman, who brings a decade of expertise in both B2B and B2C marketing within the SaaS arena.

B2B 80
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How To Get Ready To Participate In An Acceleration Program

YoungUpstarts

by Marc Pitart, founder and CEO of onlineresume.us. More metrics need to be identified such as product testing, market validation, and/or customer validation in order to show that a market opportunity exists. Here are two of the reasons we were not accepted: The market strategy is not clear. Reasons for rejection analyzed + tips.

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Pitch Deck Month: “Is It Working?” (aka the “Traction” Slide)

View from Seed

At NextView we invest across the spectrum of seed stage companies so roughly 1/3rd of the companies we invest in are pre-product, roughly 1/3rd are post-product but pre-revenue, and perhaps 1/3rd have some very early revenue. You’re obviously not showing charts of user growth, number of customers, or revenue.

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7 Costly Mistakes e-Commerce Entrepreneurs Must Avoid

ReadWriteStart

I have been a mentor and coach of tens of start-up founders in the past few years through my membership in the BetaBlox-panel. For many of our clients, all of these free listings can add up to 3% – 5% of their revenue, which can mean millions for a large company. Not making use of them is a missed opportunity.

Cost 78
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How to Create a Demand Funnel (for 44X Revenue)

ConversionXL

In that unannounced meeting, Brett Hurt, our CEO and co-founder, laid it out for us. It wasn’t quite a flip from B2C to B2B, but it was close. To do that, we built a demand funnel that took us from nothing to 44X revenue growth in a single year. Here are the three lessons we learned along the way. Image source ).

Demand 101