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Is the Lean Startup Dead?

Steve Blank

A version of this article first appeared in the Harvard Business Review. Given the stock market was buying “the story and vision” of anything internet, inflated expectations were more important than traditional metrics like customers, growth, revenue, or heaven forbid, profits. ” Fire, Ready, Aim. Then one day it was over.

Lean 335
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The Importance of Burn Rate and Cash Runway

Up and Running

This can be a daunting task, but the best place to start is understanding and calculating your cash burn rate and your cash runway. How do you calculate the burn rate? You’ll also have variable expenses such as salaries, travel, supplies, and other services you use to run your business. You have positive cash flow.

Burn Rate 100
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Customer Development for Web Startups

Steve Blank

Customer Development is a technique startups use to quickly iterate and test each part of their business model. How you execute Customer Development varies, depending on your type of business. In my book, “ The Four Steps to the Epiphany ” I use enterprise software as the business model example.

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Why Founders Should Know How to Code

Steve Blank

I was driving home from the BIO conference in San Diego last month and had lots of time for a phone call with Dave, an ex student and now a founder who wanted to update me on his Customer Discovery progress. Customer Discovery. He worked hard to deeply understand the customer problems of these two customer segments.

Cofounder 336
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The Virus Survival Strategy For Your Startup

Steve Blank

If you’re running a startup or small business, your first priority (after your family) is keeping your employees and customers safe. But next the question is, ‘What happens to my business?”. The questions every startup or small business CEO needs to ask now are: What’s my Burn Rate and Runway?

Burn Rate 436
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It Must Be A Marketing Problem

Steve Blank

The Customer Development process is the way startups quickly iterate and test each element of their business model , reducing customer and market risk. The first step of Customer Development is called Customer Discovery. outside the building and test them in front of customers.

Burn Rate 248
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Apple Vision Pro – Tech in the Search of a Market

Steve Blank

The moment I saw the product I knew every one of my professional graphics customers (ad agencies, freelancers, photo studios, etc.) But every graphics professional did own a CDROM drive but most didn’t own a high-resolution film scanner – and PhotoCD would have been perfect for them – and the perfect launch customer.

Search 256