mashable.com

OCTOBER 16, 2010

Apple Declared "Marketer of the Decade" This iPhone 4 Costs $8 Million Next Apple Event Goes "Back to the Mac" View More » Mobile Starbucks Stores in New York Now Acce. GE Campaign Turns YouTube Videos and. It's a unique approach, and one we'd love to discuss with entrepreneurs and their investment sources.

Angel Investor 83

Angel Investor Venture Capital Social Media Technical Review 83

crowdSPRING Blog

AUGUST 20, 2018

Dunkin’ Donuts ran a campaign that leveraged reciprocity and the idea of “giving to getting” effectively. Called “ Eagles Win, You Win ,” the campaign offered Philadelphia area customers a free coffee the day after the Philadelphia Eagles won a game. The free coffee was redeemed via the Dunkin’ Donuts mobile app.

Las Vegas 63

Las Vegas Philadelphia Small Business Marketing 63

Startup Lessons Learned

JULY 6, 2020

The human toll a virus could inflict and the immense economic cost of the emergency response stayed with him. As a child living in Hong Kong through SARS, he saw first hand the human toll a virus could inflict, and the immense economic cost of the emergency response. Remdesivir came from one of these campaigns.

Artificial Inteligence 60

Artificial Inteligence Open Source Cofounder Design 60

Up and Running

SEPTEMBER 2, 2016

However, the process of actually setting up a Facebook marketing campaign can be confusing, as there really is almost too much information out there. How to track whether or not your marketing campaign is successful. Ideally, the new Facebook marketing campaign you’re initiating will bring in new customers and fans.

Small Business 98

Small Business Marketing Social Media Audience 98

ConversionXL

SEPTEMBER 10, 2019

The headline , the URL box, the call-to-action (CTA) button copy , the secondary CTA toward the bottom, even the random stock-photo dude. One time, we ran a bunch of tests on our drip email campaigns over a five-month period. Our new email subscribers would receive email campaigns for different products.

Conversion 133

Conversion Technical Review Channel Engineer 133

Austin Startup

APRIL 26, 2020

Netflix’s initial marketing campaign? Your initial marketing campaign could simply be, “The end of [insert bad profit source here]”, and you may indeed become the next Netflix and whomever your target is may become the next Blockbuster. Blockbuster’s stock rose from a low of around $3.8/share The end of late fees.”

Technical Review 62

Technical Review Campaign Video Naming 62

Occam's Razor

MAY 2, 2017

For example, your company is shifting aggressively into leveraging Machine-Learning in your marketing strategies and hence have made a shift to Smart Display Campaigns a huge priority. Always adapt to what’s most important and sensible for you (and remember that nothing is free, every measurement decision you make has a cost!).

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Reid Hoffman

MARCH 19, 2019

And from a financial perspective, any investor would be better off buying stock in Amazon than buying and share of a corner bookshop; if you invested $100 in Amazon’s 1997 initial public offering (IPO), those shares would have been worth about $120,000 in 2018. And, as the industrial revolution showed us, there are some real costs to scale.

Cofounder 28

Cofounder Business Model IPO Non-Compete 28

David Teten

DECEMBER 3, 2019

We use Google Analytics, HubSpot, and LinkedIn Campaign Manager for the majority of our analytics. Some notable metrics are revenue growth rates, free cashflow, leverage ratios, historical financing amounts, returns on marketing spend, customer acquisition costs, lifetime value of customers, customer churn rates, and team social scores.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Up and Running

MAY 23, 2016

The software was sold based on installation cost running on local servers for enterprises—which was very, very expensive. Delaware law gives preferred stock investors of a corporation certain voting rights and control over the corporation. Estimating Realistic Startup Costs. Delaware permits a single-member board of directors.

Software Review 74

Software Review Software Delaware Forecast 74

Both Sides of the Table

DECEMBER 5, 2010

There was a backlash against the Plaxo spamming yet it paved the way for everybody who came after them to get users to drive viral adoption and we’d throw up our arms and say, “oh boy, here goes another social network that my friends are going to spam me about&# mentality that made it acceptable for everybody who came afterward.

Social Network 318

Social Network Networking Internet Technical Review 318

SoCal CTO

OCTOBER 5, 2010

5 great viral marketing campaigns (and what small businesses can learn from them!) - crowdSPRING Blog , September 13, 2010 At crowdSPRING we talk a great deal about how we can leverage our limited marketing resources to drive traffic and revenues and build strong community. Except they won’t be called Product Managers.

Technology 191

Technology Product San Francisco CTO Hire 191

ConversionXL

MAY 29, 2013

7 You’re using cheesy stock photos. Cheesy stock photos hurt your credibility and show the world you’re… ignorant. The model on the stock photo? Landing pages generally don’t ask for money, but signing up for something – but that’s a cost too. Copywriting couldn’t get much worse.

PPC 132

PPC Mobile Conversion Stock 132

conversionxl.com

FEBRUARY 4, 2014

Sidetrack: What Are The Elements of a Viral Pre-Launch Page? I always strongly recommending working with a professional to create any visual elements, and stay away from stock photos if you’ve got the budget. Making The Most Of Your Autoresponder Campaign. How to Come Up With A Value Proposition When What You Sell Isn’t Unique.

Analytics 98

Analytics Software Review Conversion Video 98

YoungUpstarts

AUGUST 3, 2016

I bet you never thought peaches could go viral. The local business used Facebook ads to help their small, pop-up peach stand go viral, experiencing a 2.3x sales growth and 40x return on investment after running its Freestone Tour Facebook campaign. Once you select your business, you will need to create a campaign name.

Campaign 100

Campaign Advertising Viral Georgia 100

Occam's Razor

FEBRUARY 3, 2014

Some have experimented with virality ( Pepsi Test Drive or Dove Beauty , etc.), All of it is your existing content, so very low cost to your company in this step. At a low cost. but commitment to uniqueness is inconsistent. Take your existing customer testimonials and put them on your brand channel. Let Tableau show you how.

Analytics 149

Analytics Marketing Audience Channel 149

Reid Hoffman

JULY 20, 2022

By 1900, the Kodak Brownie could be had for $1, a roll of film with six exposures cost a dime, and photography had shifted from a narrow domain of skilled professionals to a much broader one of amateurs spontaneously documenting the world as they saw it. To see this in action, consider the DALL-E images that go viral on Reddit and Twitter.

Warrant 48

Warrant Artificial Inteligence Social Media Early Stage 48

Both Sides of the Table

JULY 10, 2011

Think of DataSift as turning the fire-hose into a cost-effective and manageable tap of running water. Twitter’s significance stems from the fact that it is a real time, open, asymmetric, social, viral referral network that is often location aware and provides both explicit and implicit interests and preferences.

Viral 307

Viral Las Vegas Tunisia Syndicate 307

blog.expensify.com

APRIL 24, 2012

Shame on you for spinning your desire for junior developers as being solely related to cost. ” My guess would have more to do with the costs of Windows Server licensing and the Visual Studio IDE than with the capabilities of.NET or C# (of which the above post demonstrates an extremely limited understanding). originalgeek.

Java 107

Java PHP Software Review Coder 107

ConversionXL

NOVEMBER 14, 2011

Your landing page pretty much determines the success of your ad campaign. You should never drive traffic from your promotional campaigns – whatever they are – onto your website’s home page. Remove all extra clutter – links, menus, buttons – that have nothing to do with the particular ad/campaign. Viral landing pages.

PPC 116

PPC Campaign Audience Conversion 116

abovethecrowd.com

JUNE 2, 2021

Paypal famously offered customers $5 to invite a friend, who would then also get $5 as part of a highly successful viral marketing campaign (they actually started at $20, and then reduced it to $10 and then ended at $5). It would cost a tremendous amount of money to run such a program. Billions of dollars.

IPO 82

IPO Customer Matching Silicon Valley 82

ConversionXL

NOVEMBER 14, 2011

Your landing page pretty much determines the success of your ad campaign. You should never drive traffic from your promotional campaigns – whatever they are – onto your website’s home page. Remove all extra clutter – links, menus, buttons – that have nothing to do with the particular ad/campaign. Viral landing pages.

PPC 82

PPC Campaign Audience Conversion 82

Occam's Razor

APRIL 29, 2013

If it take ten days to make a decision to change bids on our PPC campaigns, let's go with that data cycle. " Zero squared economic value or cost savings to the business. I've heard this more times than I care to remember: " Our CPC for our Bing/Yandex campaigns was $2.25. " Right-time. " Arrrrhhhhh!

Metrics 166

Metrics Marketing Search SEO 166

ConversionXL

APRIL 6, 2016

Example: “Do you know what a good night’s sleep costs you? 1 left in stock. You have three parameters: medium, source, campaign name. Increase virality –> decrease eCPA. Humans do “mental accounting,” a subjective coding and categorization of economic outcomes. Many setups are broken.

Retention 48

Retention Algorithm Software Review Conversion 48

Startup Lessons Learned

SEPTEMBER 2, 2020

The benefit of the hammer and the dance is lower, and also the cost is higher." How do we cut through the news in the disinformation campaign? So I think it's good to take stock of what has happened. It's focused on how to learn as fast as possible with as little cost as possible. Why You Must Act Now is a call to action.

South Korea 114

South Korea Silicon Valley Sweden Italy 114