The Startup Magazine

SEPTEMBER 30, 2018

You need to establish good relations with your customers in order to generate more sales and social media is the best place to find and attract new audiences. One of the biggest advantages that social media offers is you can reach a lot of audiences and increase your sales without spending a lot of money.

Social Media 96

Social Media Media Sales Audience 96

thebarefootvc

DECEMBER 16, 2011

Powered by cell phones and social networking platforms, we saw revolutions taking place, businesses being transformed and our daily lives made more convenient (if we could tear ourselves away from our Facebook and Twitter updates). eCommerce/Social Commerce: New models continue to evolve as ecommerce rebounded this past year.

Technical Review 110

Technical Review India Mobile Hockey Stick 110

Both Sides of the Table

DECEMBER 5, 2010

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

Social Network 318

Social Network Networking Internet Technical Review 318

Occam's Razor

SEPTEMBER 24, 2012

A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. In the second part of the talk a large client joined FBe on stage to make the case for Facebook campaigns. From the data presented, there is no way to tell if the Facebook campaign worked or not. Attribute it all to the Facebook campaigns.

Metrics 165

Metrics Advertising Marketing Social Media 165

ConversionXL

MARCH 3, 2016

For example, Alex is responsible for paid channel and Shanelle is responsible for social media, but they rarely speak or share insights. Here’s what the results look like… eCommerce Custom Reports. Daily eCommerce Traffic Report. Social Media Custom Reports. Give him a hug next time you see him.”

Analytics 48

Analytics Customer PPC Metrics 48

mashable.com

OCTOBER 16, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! a part of an exciting team, building web applications such as social networking, ecommerce, games, sports, contact management, CMS and more.Re.

Angel Investor 83

Angel Investor Venture Capital Social Media Technical Review 83

Duct Tape Marketing

SEPTEMBER 11, 2013

5 Basic Tips for Greater eCommerce Conversion written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing This post is sponsored by Community Merchants USA. Add plenty of testimonials, industry awards and memberships, product reviews and social network follower counts to offer proof that others trust you.

eCommerce 68

eCommerce Conversion Social Media Community 68

ConversionXL

OCTOBER 26, 2022

For ecommerce business owners and marketers, jumping on this bandwagon is different to jumping on Facebook and Instagram. This hashtag has become a one-stop TikTok shop for the weird and wonderful products ecommerce businesses sell on the platform, with over 20 billion views and counting. Above all else, make entertaining videos.

Sales 115

Sales Customer Viral Marketing 115

YoungUpstarts

OCTOBER 12, 2016

. • social media optimization. Companies like 1ShoppingCart are pleased to provide small business owners with shopping carts and numerous other brand-building tools that can optimize the eCommerce process. In addition to utilizing online advertising services, consider hiring a great PR firm to run your public relations campaign.

PR 100

PR Social Media Public Relations eCommerce 100

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. I’m going to blow the doors wide open on why most social media marketing strategies are garbage & why even the halfway decent ones still aren’t nearly as effective as they could be. Part 1 – The Problem With Popular Social Media Marketing Wisdom.

Social Media 126

Social Media Media Marketing Database 126

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. I’m going to blow the doors wide open on why most social media marketing strategies are garbage & why even the halfway decent ones still aren’t nearly as effective as they could be. Part 1 – The Problem With Popular Social Media Marketing Wisdom.

Social Media 128

Social Media Media Marketing Database 128

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. I’m going to blow the doors wide open on why most social media marketing strategies are garbage & why even the halfway decent ones still aren’t nearly as effective as they could be. Part 1 – The Problem With Popular Social Media Marketing Wisdom.

Social Media 127

Social Media Media Marketing Database 127

Up and Running

JULY 26, 2016

Your customer acquisition cost and lifetime value are the two magical numbers you need to calculate for each one of your campaigns. For ecommerce, this is based on transaction size, commission, and chances of the user returning. Most campaigns can be optimized to increase conversion rates and lower costs.

Revenue 60

Revenue Acquisition Channel Campaign 60

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. I’m going to blow the doors wide open on why most social media marketing strategies are garbage & why even the halfway decent ones still aren’t nearly as effective as they could be. Part 1 – The Problem With Popular Social Media Marketing Wisdom.

Social Media 79

Social Media Media Database Channel 79

ConversionXL

JUNE 17, 2014

Most conversation about social media strategy sucks. I’m going to blow the doors wide open on why most social media marketing strategies are garbage & why even the halfway decent ones still aren’t nearly as effective as they could be. Part 1 – The Problem With Popular Social Media Marketing Wisdom.

Social Media 69

Social Media Media Marketing Database 69

Up and Running

FEBRUARY 12, 2015

Technology is intertwined with eCommerce funding. Today, eCommerce startups are perhaps the hottest companies in the entrepreneurial sphere and for good reason. Moreover, eCommerce businesses that aim to use technology to make their customers’ lives easier, are the ones most likely to catch an investor’s eye.

Technology 60

Technology eCommerce Social Media Social Network 60

Occam's Razor

JULY 18, 2011

With all the sexiness oozing out of social media it might seem insane to write about email. I dare say even more than Search (and without a shred of doubt, more than Social Media). Analyzing email campaigns requires three important insights: 1. Your campaign data. Every person in your company. Behavior.

Metrics 137

Metrics Campaign Email Marketing 137

ReadWriteStart

OCTOBER 13, 2021

It provides its users scalable business opportunities, selling options across websites, and social media. How does Shopify help make eCommerce easier? Social network integration, Facebook selling, Facebook ads, Google ads, discount codes, and coupons, and other enticing options are interesting ways to retain customers.

Artificial Inteligence 182

Artificial Inteligence Technical Review Software Review Analytics 182

ConversionXL

JUNE 24, 2014

Some e-commerce websites might decide against offering social login if their target audience is aged 55 or older – these users are much less likely to have social accounts. The same goes for businesses operating primarily in countries where social networks are blocked, such as China or Cuba.

Social Network 130

Social Network Viral Social Media B2C 130

Occam's Razor

AUGUST 11, 2015

Social Media Performance Analysis. Campaign Cost Analysis. Social Media Performance Analysis. Let's say you want to analyze your social media performance. I want to know what Social Network people are coming from. Hostname [Domains with your GA code]. Business Outcomes Analysis.

Analytics 60

Analytics Customer Metrics eCommerce 60

ConversionXL

SEPTEMBER 2, 2019

Be warned, however, that social login might not be an ideal choice for all businesses. Some ecommerce websites might decide against offering social login if their target audience is aged 55 or older—these users are less likely to have social accounts. Nothing beats word-of-mouth recommendations.

Social Network 73

Social Network Viral Social Media B2C 73

ReadWriteStart

OCTOBER 13, 2021

It provides its users scalable business opportunities, selling options across websites, and social media. How does Shopify help make eCommerce easier? Social network integration, Facebook selling, Facebook ads, Google ads, discount codes, and coupons, and other enticing options are interesting ways to retain customers.

Artificial Inteligence 78

Artificial Inteligence Technical Review Software Review Analytics 78

The Startup Magazine

OCTOBER 23, 2023

With billions of active users, Facebook is not just a social networking platform; it is a dynamic marketing ecosystem that can significantly impact the success of your business. billion monthly active users worldwide, making it the largest social media platform on the planet.

Marketing 112

Marketing Audience eCommerce Lead Generation 112

Duct Tape Marketing

MAY 4, 2016

Public Relations– This includes activities aimed at receiving coverage in traditional media outlets. Online Advertising– This includes the use of pay-per-click platforms, social networks, display ads and retargeting. AdEspresso – The easiest online tool to manage and optimize your Facebook Advertising Campaigns.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

ConversionXL

OCTOBER 21, 2014

The key in understanding leads with digital analytics often starts by using campaign codes. These codes are query-string parameters assigned to particular inbound advertising campaigns in way specific to each analytics tool. Most tools can be configured to recognize campaign codes that fall outside of the default markup/format.

Analytics 113

Analytics Software Review Metadata Campaign 113

Occam's Razor

APRIL 13, 2015

Time Lag & Path Length: Pan-Session Ecommerce Analysis. Time Lag & Path Length: Pan-Session Ecommerce Analysis. One hidden gem in an ecommerce context is the Path Length report in the Multi-Channel Funnels folder. In the Ecommerce folder, you will see a report called Time to Purchase. A small word of warning.

Analytics 60

Analytics Web eCommerce Metrics 60

crowdSPRING Blog

JANUARY 18, 2016

It might be fun to spend two hours daily on Facebook or Twitter hunting for customers, but the more important question you should be asking is whether your prospective customers are looking for you on those social networks. For example, take a look at Buffer’s 5 Unique Ways to Measure and Evaluate a Social Media Campaign.

Small Business 48

Small Business Churn Rate Advertising Social Media 48

mashable.com

SEPTEMBER 29, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Dev & Design Mashable on Facebook Join Us! a part of an exciting team, building web applications such as social networking, ecommerce, games, sports, contact management, CMS and more.Re.

Web 111

Web Design Social Media PHP 111

VC Cafe

MAY 12, 2016

Plarium – Multi player games for social networks (Raised Unknown). R2Net – Graphic visualisations for Jewellery eCommerce (Raised $25M). Forter – Fraud prevention in eCommerce (Raised $57M). Jfrog – Binary Repository Solution and Software Distribution Social Platform (Raised $62M).

Software Review 60

Software Review Analytics eCommerce 60

Occam's Razor

FEBRUARY 3, 2014

I would have never bumped into my Prudential commercial in any place other than YT because of how I consume media.] Some have even tried original content (a la GoPro ), but originality without key integrations into the overall marketing strategy and media mix is hard to pull off/sustain. It is a social network (like Facebook).

Analytics 149

Analytics Marketing Audience Channel 149

Occam's Razor

OCTOBER 24, 2016

Attribution analysis will help you understand how to value Social Network AND the Direct channel AND Organic Search. A typical macro-outcome is an ecommerce order, a lead submitted for a B2B company, a new profile opened by a visitor to a content site, a donation on a non-profit website. Getting back to our story.

Analytics 60

Analytics Metrics Technical Review Channel 60

Duct Tape Marketing

JANUARY 9, 2020

Klaviyo is a platform that helps growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing. So we created this whole campaign. Because you see that all the time on Instagram, on social networks, even in ads, it feels like the copycat syndrome is real.

Viral 42

Viral Lean Audience Video 42

The Next Web

AUGUST 19, 2013

You can be the sales guy or gal with all the tools you need at your fingertips ­ email, phone, social networks, etc. I had some friends selling an eCommerce site builder to small businesses approaching with the direct sales model only. It is the easiest sales channel to start with because all you need is you.

Belarus 137

Belarus Viral Channel Startup 137

mashable.com

SEPTEMBER 22, 2008

Top Topics Twitter YouTube Facebook iPhone Google Video Social media Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Social media Mobile 2.0 Ximdesk – Collaboration and social networking platform for enterprise.

Software Review 78

Software Review Social Media Social Network Software 78

conversionxl.com

FEBRUARY 4, 2014

Surely, what’s “appeals” to a 54 year old mother of 5 who goes online to check Facebook and Metafilter will be vastly different from a Google Glass wearing, 27 year old power-user of social networks you haven’t even heard of yet. Do This: Create a social media listening dashboard to track mentions of your brand across the social web.

Analytics 98

Analytics Software Review Conversion Video 98

ConversionXL

SEPTEMBER 24, 2020

Strategies span a range of methods, but we’re going to focus on PPC, social media, and search. 7 Ways that Predictive Analytics Is Transforming Ecommerce. HubSpot has an article on split-testing tips for Facebook ads —they’re great guidelines for your ad campaigns. A data-driven approach to social media marketing.

Acquisition 111

Acquisition Software Review PPC Analytics 111

ConversionXL

MAY 22, 2014

This could cover a range of methods, but for the sake of this article, we’re going to focus on PPC, Social Media & Search. In general these are great rules of thumb when starting your ad campaigns. Imagine you had a client who sold interior design services & wanted to run a display campaign. image source.

Software Review 116

Software Review PPC Analytics Search 116